
Previously featured on Forbes Business Council In a world where customers expect instant approvals, funding and deliveries, customer experience is the new battleground for companies of all sizes. To…
Previously featured on Forbes Business Council In a world where customers expect instant approvals…
Previously featured on Forbes Business Council In a world where customers expect instant approvals, funding and deliveries, customer experience is the new battleground for companies of all sizes. Today, providing great service means more than answering a call by the third ring or replacing broken equipment overnight. It means creating a unique experience that customers associate with your company and brand. As more companies get into this game, experience itself is at risk of becoming commoditized.My partner and I have seen this phenomenon in our merchant services business. Business-to-bus…