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Generation Z

Understanding Generation Z: A Guide for Baby Boomers

In this rapidly evolving digital age, it’s essential for Baby Boomers to understand the younger generations, especially Gen Z, who are the future bearers of society. Born between 1997 and 2012, Generation Z is considered the most technologically savvy, socially aware, and ambitious generation yet. Gen Z has grown up in a tech-filled world and is the first generation to have never known life without the internet. They are digital natives who skillfully navigate the world of social media, E-Commerce, and digital communication. For Baby Boomers, understanding this digital dominance of Gen Z is key to bridging the generational divide.

In addition to their tech-savviness, Generation Z is also characterized by a strong sense of social Consciousness. Gen Z has a keen interest in social justice, environmental issues, and political activism. Baby Boomers can learn from their drive for change and their innovative ways of making a difference. Gen Z is a highly ambitious generation. They are motivated to work hard, achieve their goals, and make a positive impact on the world. Understanding this drive can help Baby Boomers connect with, support, and learn from their younger counterparts.

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