Influencer Marketing
Influencer Marketing for the Baby Boomer Generation
In today’s digital age, influencer marketing isn’t just for Millennials and Generation X. Baby Boomers are also a significant audience to consider because this age group has a substantial online presence and purchasing power that can’t be ignored. Influencer marketing is a marketing strategy that involves brands working with social media influencers to promote products and services. Influencers are people with large social media followings who are considered experts in their niche field. They have built trust with their followers over time, and their recommendations can act as a social proof for potential customers. As our experts in this section of the site explore, influencer marketing has revolutionized the way brands connect with their audiences. By leveraging the popularity and credibility of individuals who have a significant following on social media, businesses can effectively promote their products or services in a more personal and engaging way. This approach not only enhances visibility but also boosts credibility and customer engagement.
Baby boomers are more active on social media than ever. They use these platforms to stay connected with family, friends, and to keep up-to-date with the latest news and trends. To successfully engage with the baby boomer audience, it’s crucial to tailor your influencer marketing strategies by collaborating with influencers who resonate with this age group. Baby boomers prefer platforms like Facebook and YouTube over Instagram and TikTok. Therefore, engaging with influencer marketers targeting baby boomers will yield better results.
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One day I even included 2 outfits since I changed clothes. Yet that day, I still wore the same dress, but I bet you’d never realize it.My goal is to bring you positivity when you open my emails. That is why I share content created by other peope. When you sign up, not only do you get my fr…
One day I even included 2 outfits since I changed clothes. Yet that day, I still wore the same dress, but I bet you’d never realize it.My goal is to bring you positivity when you open my ema…
One day I even included 2 outfits since I changed clothes. Yet that day, I still wore the same dress, but I bet you’d never realize it.My goal is to bring you positivity when you open my emails. That is why I share content created by other peope. When you sign up, not only do you get my free eBook, my email family also gets personal tidbits of what’s going on in my life along with other happenings, sales, information, giveaways, extra photos, and interesting articles.SATURDAYAfter embroidering my grey jeans after they g…

Photo by Geralt via PixabayAttract the Right Job or Clientele:How to Empower Your CommunicationsEmbracing the art of communication is critical for a successful career or business. Common sense tells us, if we don’t know what’s on the other person’s mind, it will be challenging to a…
Photo by Geralt via PixabayAttract the Right Job or Clientele:How to Empower Your CommunicationsEmbracing the art of communication is critical for a successful career or business. Common s…
Photo by Geralt via PixabayAttract the Right Job or Clientele:How to Empower Your CommunicationsEmbracing the art of communication is critical for a successful career or business. Common sense tells us, if we don’t know what’s on the other person’s mind, it will be challenging to address it properly; accordingly, it is likely that business will be lost. Today’s experience suggests our blog topic, how to empower your communications. Although we may see our insights and offerings as critical for others to partake, it won’t come across as such if we don’t allow them t…

In this episode of the Chad & Cheese podcast, we dive into the latest Paradox AI news, including their acquisition of Equitable and its impact on AI in recruiting. We also discuss Deel's revenue growth, LinkedIn’s massive subscriber milestone, and Monster's acquisition of LinkedIn. Plus, we gi…
In this episode of the Chad & Cheese podcast, we dive into the latest Paradox AI news, including their acquisition of Equitable and its impact on AI in recruiting. We also discuss Deel's revenue g…
In this episode of the Chad & Cheese podcast, we dive into the latest Paradox AI news, including their acquisition of Equitable and its impact on AI in recruiting. We also discuss Deel's revenue growth, LinkedIn’s massive subscriber milestone, and Monster's acquisition of LinkedIn. Plus, we give our Super Bowl predictions for 2025 with insights on the Philadelphia Eagles and Kansas City Chiefs. Tune in for updates on tech acquisitions, the future of remote jobs, and how AI in the hiring process is reshaping talent acquisition. Join the conversation for all this and more! Hit SUBSCRIBE no…

Anne Alexander-Sieder is a passionate actor and entrepreneur who successfully relaunched her acting career in Germany after a 16-year hiatus. Originally from the U.S., she moved to Germany nearly 30 years ago for love, leaving behind a thriving acting career. At 47, she she decided to dive back into…
Anne Alexander-Sieder is a passionate actor and entrepreneur who successfully relaunched her acting career in Germany after a 16-year hiatus. Originally from the U.S., she moved to Germany nearly 30 y…
Anne Alexander-Sieder is a passionate actor and entrepreneur who successfully relaunched her acting career in Germany after a 16-year hiatus. Originally from the U.S., she moved to Germany nearly 30 years ago for love, leaving behind a thriving acting career. At 47, she she decided to dive back into the industry, without any current showreel material or industry connections — you can even catch her right now in the Hallmark Christmas movie A Heidelberg Holiday, streaming on Netflix.To empower others in their journeys, Anne founded Get Better Roles, a program that helps actors finally l…

Craig Kessler CIO Kessler Investment Group $325M A.U.M. Tells You About How He Fights Inflation In Retirement Accounts and Shares Timeless Advice With The Audience.Website: https://www.kesslerig.com/Bio: Craig Kessler is the President and Chief Investment Officer of Kessler Investment Group, L…
Craig Kessler CIO Kessler Investment Group $325M A.U.M. Tells You About How He Fights Inflation In Retirement Accounts and Shares Timeless Advice With The Audience.Website: https://www.kesslerig.c…
Craig Kessler CIO Kessler Investment Group $325M A.U.M. Tells You About How He Fights Inflation In Retirement Accounts and Shares Timeless Advice With The Audience.Website: https://www.kesslerig.com/Bio: Craig Kessler is the President and Chief Investment Officer of Kessler Investment Group, LLC, an independent, SEC-registered investment adviser headquartered in Columbus, Indiana.He began his investment career in 1992 after graduating from Butler University with a B.A. in Economics. During his time at Butler, he was a four-year letterman in baseball. He also attended Glasgow University…

Craig Kessler CIO Kessler Investment Group $325M A.U.M. Tells You About How He Fights Inflation In Retirement Accounts and Shares Timeless Advice With The Audience.Website: https://www.kesslerig.com/Bio: Craig Kessler is the President and Chief Investment Officer of Kessler Investment Group, LLC…
Craig Kessler CIO Kessler Investment Group $325M A.U.M. Tells You About How He Fights Inflation In Retirement Accounts and Shares Timeless Advice With The Audience.Website: https://www.kesslerig.com…
Craig Kessler CIO Kessler Investment Group $325M A.U.M. Tells You About How He Fights Inflation In Retirement Accounts and Shares Timeless Advice With The Audience.Website: https://www.kesslerig.com/Bio: Craig Kessler is the President and Chief Investment Officer of Kessler Investment Group, LLC, an independent, SEC-registered investment adviser headquartered in Columbus, Indiana.He began his investment career in 1992 after graduating from Butler University with a B.A. in Economics. During his time at Butler, he was a four-year letterman in baseball. He also attended Glasgow University i…

Mastering the Art of Mediation can save time, money, and relationships! Today on Spaghetti on the Wall, Armando talks with Jonathon Nicol about resolving disputes, finding common ground, and why mediation is a powerful alternative to litigation. Don’t miss this insightful episode!Leduc Entertain…
Mastering the Art of Mediation can save time, money, and relationships! Today on Spaghetti on the Wall, Armando talks with Jonathon Nicol about resolving disputes, finding common ground, and why media…
Mastering the Art of Mediation can save time, money, and relationships! Today on Spaghetti on the Wall, Armando talks with Jonathon Nicol about resolving disputes, finding common ground, and why mediation is a powerful alternative to litigation. Don’t miss this insightful episode!Leduc Entertainment is a video production company with offices in New Orleans, Atlanta and Los Angeles. We help business owners and creatives scale their businesses through video marketing. Using YouTube, Facebook, Instagram, TikTok, LinkedIn and Twitter, we are able to communicate your message, brand and product …

Send us a textFounder Of Nubeginning com: Collaboration, Solution, And Success#entrepreneur #online #business #marketing #digitalproducts Sue's journey is nothing short of remarkable. As a lifelong solopreneur, she knows firsthand the challenges of building a successful online business alone. S…
Send us a textFounder Of Nubeginning com: Collaboration, Solution, And Success#entrepreneur #online #business #marketing #digitalproducts Sue's journey is nothing short of remarkable. As a lifelo…
Send us a textFounder Of Nubeginning com: Collaboration, Solution, And Success#entrepreneur #online #business #marketing #digitalproducts Sue's journey is nothing short of remarkable. As a lifelong solopreneur, she knows firsthand the challenges of building a successful online business alone. She faced the daunting hurdles of time constraints, a lack of expertise, and the overwhelming question of where to even begin. But through perseverance and strategic innovation, she transformed her business from having no sales for months to generating daily—even hourly—revenue from her digital p…

This is a free preview of a paid episode. To hear more, visit creativeonpurpose.substack.comCSA: Are you joining us tomorrow for the FREE Q1 Priority & Plan Reset workshop? Click here for details and to RSVP.This is the entire replay of the My Most Successful Silver Bullet CampaignThe full repla…
This is a free preview of a paid episode. To hear more, visit creativeonpurpose.substack.comCSA: Are you joining us tomorrow for the FREE Q1 Priority & Plan Reset workshop? Click here for details …
This is a free preview of a paid episode. To hear more, visit creativeonpurpose.substack.comCSA: Are you joining us tomorrow for the FREE Q1 Priority & Plan Reset workshop? Click here for details and to RSVP.This is the entire replay of the My Most Successful Silver Bullet CampaignThe full replay is for Solopreneur Success Circle members only and requires a paid subscription.Free subscribers are invited to listen to and watch the previews included here.In this over-the-shoulder, I break down the exact process behind how I went from converting just 3% of my subscribers into paid members to …

My guest this week is Jenn Ogden-Reese, Chief Marketing Officer at On Location, a leading premium experiences company providing access to ticket packages with enhanced hospitality and premier end-to-end travel for bucket-list events. She has more than 25 years of experience building businesses and…
My guest this week is Jenn Ogden-Reese, Chief Marketing Officer at On Location, a leading premium experiences company providing access to ticket packages with enhanced hospitality and premier end-to…
My guest this week is Jenn Ogden-Reese, Chief Marketing Officer at On Location, a leading premium experiences company providing access to ticket packages with enhanced hospitality and premier end-to-end travel for bucket-list events. She has more than 25 years of experience building businesses and leading multi-platform marketing and strategy.Before joining On Location, she served as CMO at several high-growth companies, including 2U, an ed-tech company serving over 44 million registered learners, and SeatGeek, a leading mobile-first live event ticketing platform. Jenn launched her career at…