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What if your next customer isn’t starting on Google… but on social?In today’s Monday Marketing + Mindset episode, I’m diving into one of the biggest shifts happening right now: social-first se…

What if your next cu…

What if your next customer isn’t starting on Google… but on social?In today’s Monday Marketing + Mindset episode, I’m diving into one of the biggest shifts happening right now: social-first search. With new data showing that people are moving across 11+ platforms before making a decision, it’s clear that the way we show up online matters more than ever.I break down what this means for your marketing, from the rise of short-form video and platforms like Reddit, to how SEO, PR, and social content all need to work together (not separately). If you’ve been treating social like a standa…

What if networking isn’t about selling… but simply starting a conversation?In this week’s Power Hour, I’m joined by networking expert and author Stefan Thomas, and this conversation is such a …

What if networking i…

What if networking isn’t about selling… but simply starting a conversation?In this week’s Power Hour, I’m joined by networking expert and author Stefan Thomas, and this conversation is such a refreshing reframe on something so many business owners overthink. 😫From working in a shoe shop in the 80s to writing Business Networking for Dummies, Stefan shares how the most powerful business opportunities don’t come from pitching… they come from simple, human conversations. ❤️We talk about why networking feels uncomfortable, what people get wrong, and how to approach it in a way th…

In today’s episode of The Bubbles Effect, I’m diving into a major story making waves right now, the lawsuit against Meta and YouTube around social media addiction, and what it could mean for the f…

In today’s episode…

In today’s episode of The Bubbles Effect, I’m diving into a major story making waves right now, the lawsuit against Meta and YouTube around social media addiction, and what it could mean for the future of platforms, algorithms, and responsibility.But as always, we don’t stop at marketing.This episode shifts into a powerful (and unexpected) mindset moment sparked by something simple: cleaning out my inbox. Scrolling back to 2020 brought up memories from the pandemic... the uncertainty, the challenges, and everything in between and it made me pause and ask:👉 How far have we actually com…

What does it really mean to choose joy… especially when life feels heavy? ❤️In this episode, I’m joined by Elizabeth Grandinetti, joy coach, connector, and someone who truly embodies what it m…

What does it really …

What does it really mean to choose joy… especially when life feels heavy? ❤️In this episode, I’m joined by Elizabeth Grandinetti, joy coach, connector, and someone who truly embodies what it means to come back to yourself.We talk about her journey from corporate Burnout to building a business centered around helping women rediscover joy, and how becoming a mom completely shifted her perspective on work, life, and what actually matters. ✨This is one of those conversations that feels like catching up with a friend, but leaves you thinking a little deeper.We get into:What “choosing jo…

What if the next level of your life isn’t about doing more… but rebuilding from the inside out?In this week’s Power Hour, I’m joined by Jen Rulon, a 15-time Ironman athlete turned midlife tran…

What if the next lev…

What if the next level of your life isn’t about doing more… but rebuilding from the inside out?In this week’s Power Hour, I’m joined by Jen Rulon, a 15-time Ironman athlete turned midlife transformation coach who helps women reclaim their strength, mindset, and purpose in a whole new way. 💪After decades of endurance training, a major life transition, and rebuilding her life in Costa Rica, Jen realized something powerful: women in midlife don’t need another finish line… they need a new foundation.In this conversation, we talk about what it actually looks like to shift from consta…

This week, I’m diving into a few new Instagram updates… and a mindset shift that’s been on my mind.On the marketing side, I’m talking about what Instagram is testing right now.They’re experi…

This week, I’m div…

This week, I’m diving into a few new Instagram updates… and a mindset shift that’s been on my mind.On the marketing side, I’m talking about what Instagram is testing right now.They’re experimenting with links in captions (finally 🥳), but there’s a catch... you have to be Meta verified, and you only get a limited number per month.I’m also hearing (from IG's CEO) that adding music to carousels can help boost reach, and trial Reels are getting pushed pretty heavily right now.So if you’re creating content, these are a few things I’d start testing this week. 💅And then on the…

In this episode of The Bubbles Effect Podcast, I’m sitting down with Kate Hendrickson, and this one feels like the ultimate catch-up moment because we actually went to high school together (we’ll …

In this episode of T…

In this episode of The Bubbles Effect Podcast, I’m sitting down with Kate Hendrickson, and this one feels like the ultimate catch-up moment because we actually went to high school together (we’ll just… not do the math on how long ago that was 😂).Kate’s career has taken her through so many different lanes, from TV and film to hospitality, corporate consulting, entrepreneurship, and now writing her own books, and we talk all about what it looks like to evolve, pivot, and trust yourself along the way.This convo really feels like sitting down over a glass of champagne and just talking l…

What if your biggest advantage in business right now isn’t "better marketing" … but a clearer, more authentic personal brand?In this Wednesday Power Hour, I’m joined by Nat Schooler, founder of …

What if your biggest…

What if your biggest advantage in business right now isn’t "better marketing" … but a clearer, more authentic personal brand?In this Wednesday Power Hour, I’m joined by Nat Schooler, founder of Monday Influencer and former IBM Futurist, whose career journey spans everything from working in a Family wine business to building authority in tech, branding, and AI. 🍷🤖This conversation really centers around one key idea: in a world where AI can create almost anything, being real and clearly understood is more valuable than ever.We talk about why personal brands often outperform business …

Hey y'all, it’s Monday, March 16th, and you don't want to miss today's short episode! I dive into one of the biggest shifts happening in marketing right now: entity-based SEO. If you’ve been heari…

Hey y'all, it’s Mo…

Hey y'all, it’s Monday, March 16th, and you don't want to miss today's short episode! I dive into one of the biggest shifts happening in marketing right now: entity-based SEO. If you’ve been hearing that phrase pop up lately, you’re not alone. I shared an article about it in Saturday’s newsletter (which, by the way, goes out bi-weekly if you want in), and it ended up being the most clicked link so clearly this is something we all need to be paying attention to.Here’s the simple version: SEO is no longer about just using the right keywords, it’s about being understood.Search engines…

What happens when a recovering attorney becomes a tech founder…and builds a business around celebration? 🥂In this Friday Bubbly Convo, I’m joined by Jessica Lerner Halperin, founder of Swankey,…

What happens when a …

What happens when a recovering attorney becomes a tech founder…and builds a business around celebration? 🥂In this Friday Bubbly Convo, I’m joined by Jessica Lerner Halperin, founder of Swankey, a party-planning app designed to bring more ease, joy, and calm back to life’s celebrations.Jessica shares her journey from a lifelong legal career into entrepreneurship after navigating deep Grief, the loss of her mother, the pandemic, and a major life pivot she never saw coming. What started as a frustration with how chaotic party planning had become turned into a bigger mission: helping peop…

What if the real edge in business, leadership, and life isn’t moving faster… but slowing down?In this conversation, I’m joined by Morgan Rich, coach and author of The Invitation Beyond: Reclaimi…

What if the real edg…

What if the real edge in business, leadership, and life isn’t moving faster… but slowing down?In this conversation, I’m joined by Morgan Rich, coach and author of The Invitation Beyond: Reclaiming Healthy Masculinity. Morgan’s work focuses on helping people reconnect with what they already know to be true, by stepping out of the noise, building daily practices, and learning how to navigate uncertainty with presence and Clarity.We talk about what he calls “training for the unknown,” and why learning to be present in everyday moments can become one of the most powerful tools for entr…

In this quick Monday episode of The Bubbles Effect Podcast, I’m sharing a little marketing update and one mindset reminder that stuck with me this week.On the marketing side, there’s been a lot of…

In this quick Monday…

In this quick Monday episode of The Bubbles Effect Podcast, I’m sharing a little marketing update and one mindset reminder that stuck with me this week.On the marketing side, there’s been a lot of chatter in the AI world over the past few days. Apparently more than a million users left ChatGPT over the weekend after news that OpenAI will allow the U.S. Department of Defense to deploy its AI models within classified networks. That sparked a pretty big reaction online, with a lot of people exploring other tools like Claude and a few others.Since I talk about AI quite a bit, and even built my…