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Anika Jackson Creative Strategist, Podcaster

Anika is a mother, community volunteer, philanthropist, marketing and communications strategist and podcast host. As a marcom executive, she has done it all including experiential marketing/ event production, launch marketing, public relations, digital, and influencer throughout her multiple decade career.

She is a member of the Quickbooks Small Business Council, as well as on the Advisory Board for the Women in Leadership program for UCSB’s PaCE; advisor for Junior League of Los Angeles’ 2022 – 2023 President; Co-founder and board member of Learn Grow Lead; and Ballona Wetlands Philanthropy Chair for National Charity League’s Pier Chapter.

In Anika’s newest role, she is an adjunct professor at USC Annenberg School for Communication and Journalism, teaching graduate students in both the Masters of Public Relations and Advertising as well as the Masters of Digital Media Management programs.

Recent Content

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S E758: Building Better Through Leadership: Kristian Fields On Culture, Technology And Workforce Strategy &Raquo; A0A5013E06D8A205Efc885Bc9Dcfe81780D9878996Ee65Bc0D04Fe52C6B1Cfbb874823D1823326Eac5890Ef08Feafede2958D1F86C20528B934915637Ba66542
S E758: Building Better Through Leadership: Kristian Fields on Culture, Technology and Workforce Strategy

Anika sat down with Kristian Fields, President of Klover Contracting, to explore why the construction industry remains stuck in outdated practices while a few innovators are fundamentally reshaping ho…

Anika sat down with …

Anika sat down with Kristian Fields, President of Klover Contracting, to explore why the construction industry remains stuck in outdated practices while a few innovators are fundamentally reshaping how large-scale infrastructure gets built. They revealed a counterintuitive truth: the problem isn't labor shortage—it's workflow predictability. Kristian's 25-year perspective on construction management and his experience scaling Klover offered practical solutions against the persistent "construction can't change" narrative, alongside a sharp look at where prefabrication and AI actually create va…

Listen · 43:02
S E757: Julie Ellis On Leading Bold Teams Through Uncertainty &Raquo; A0A5013E06D8A205Efc885Bc9Dcfe81780D9878996Ee65Bc0D04Fe52C6B1Cfbb874823D1823326Eac5890Ef08Feafede2958D1F86C20528B934915637Ba66542
S E757: Julie Ellis on Leading Bold Teams Through Uncertainty

Anika sits down with Julie Ellis to explore the inflection point every founder dreads—the moment you've built the business, achieved the goal, and suddenly realize you have no idea who you are witho…

Anika sits down with…

Anika sits down with Julie Ellis to explore the inflection point every founder dreads—the moment you've built the business, achieved the goal, and suddenly realize you have no idea who you are without it. Discover why selling an eight-figure business can feel like Grief disguised as success, how delegation is the real bottleneck between scaling and plateauing, and the counterintuitive truth that derails most women entrepreneurs: it's never about having a bigger vision. It's about believing you're worthy of one—and whether you have the systems and people around you to make it real.In This E…

Listen · 43:55
S E756: Reclaiming Energy: Dr. Mickey Fitch Collins On Psychological Safety At Work &Raquo; A0A5013E06D8A205Efc885Bc9Dcfe81780D9878996Ee65Bc0D04Fe52C6B1Cfbb874823D1823326Eac5890Ef08Feafede2958D1F86C20528B934915637Ba66542
S E756: Reclaiming Energy: Dr. Mickey Fitch Collins on Psychological Safety at Work

Anika sits down with Dr. Mickey Fitch Collins to expose the leadership development trap most companies fall into, uncover the psychological safety crisis silently burning out middle managers, and reve…

Anika sits down with…

Anika sits down with Dr. Mickey Fitch Collins to expose the leadership development trap most companies fall into, uncover the psychological safety crisis silently burning out middle managers, and reveal the counterintuitive secret to sustainable organizations: it's never about the strategy. It's about the people executing it—and whether they feel confident enough to show up as their whole selves.In This EpisodeBass fishing to breakout rooms: How 30 years of professional fishing taught her more about leadership than any MBA—and why early public speaking shaped her entire careerThe leadershi…

Listen · 44:26
S E755: Dick Wybrow On Reframing Your Limitations As Creative Superpowers &Raquo; A0A5013E06D8A205Efc885Bc9Dcfe81780D9878996Ee65Bc0D04Fe52C6B1Cfbb874823D1823326Eac5890Ef08Feafede2958D1F86C20528B934915637Ba66542
S E755: Dick Wybrow on Reframing Your Limitations as Creative Superpowers

In this return episode, Anika and Dick Wybrow break down the exact mindset shift required to transition between industries, why independent publishing outperforms traditional deals for genre fiction, …

In this return episo…

In this return episode, Anika and Dick Wybrow break down the exact mindset shift required to transition between industries, why independent publishing outperforms traditional deals for genre fiction, and the counterintuitive truth about building a sustainable creative business: it's not about chasing trends—it's about finding your authentic voice and the people who Love it.In This EpisodeCareer pivot from broadcast to books: How 20 years in comedy and TV prepared him for writing—and why it required complete humilityThe case for indie publishing: Why control, speed, and 70% royalties beat t…

Listen · 50:48
S E754: Pr Beats Seo: Benjamin Behrooz On Building Real Authority In 2026 &Raquo; A0A5013E06D8A205Efc885Bc9Dcfe81780D9878996Ee65Bc0D04Fe52C6B1Cfbb874823D1823326Eac5890Ef08Feafede2958D1F86C20528B934915637Ba66542
S E754: PR Beats SEO: Benjamin Behrooz on Building Real Authority in 2026

Anika teamed up with Benjamin Behrooz to decode why massive exposure so often fails to drive revenue. The conversation revealed a counterintuitive truth: the problem isn't content creation—it's inte…

Anika teamed up with…

Anika teamed up with Benjamin Behrooz to decode why massive exposure so often fails to drive revenue. The conversation revealed a counterintuitive truth: the problem isn't content creation—it's integration. Benjamin's 17-year perspective on branding and his experience scaling Branding Los Angeles across five states offered practical pushback against the persistent "AI will replace everything" narrative, alongside a sharp look at where AI actually creates value.In This EpisodeThe origin story of Branding Los Angeles: from a 400 sq ft apartment to a national powerhouseScaling velocity: expandi…

Listen · 51:02
S E753: Part Two: Stephan Bajaio On Digital Visibility &Raquo; A0A5013E06D8A205Efc885Bc9Dcfe81780D9878996Ee65Bc0D04Fe52C6B1Cfbb874823D1823326Eac5890Ef08Feafede2958D1F86C20528B934915637Ba66542
S E753: Part Two: Stephan Bajaio on Digital Visibility

Part Two: Stephan Bajaio on Digital VisibilityAnika continues her conversation with Stephan Bajaio, diving deeper into what it really means to lead people in a way that outlasts you. Moving beyond bus…

Part Two: Stephan Ba…

Part Two: Stephan Bajaio on Digital VisibilityAnika continues her conversation with Stephan Bajaio, diving deeper into what it really means to lead people in a way that outlasts you. Moving beyond business strategy, this episode explores the human side of leadership—passion, failure, servant leadership, mindfulness, and the balance between "vibe" and "logic" that defines sustainable team culture.In this conversation, Stephan shares his framework for leadership rooted in four core beliefs, his daily Tefillin practice and gratitude ritual, why Performance Improvement Plans are misused as firin…

Listen · 52:29
S E752: Burnout And Authenticity: Elizabeth Rosenberg'S Intuitive Pr Strategy &Raquo; A0A5013E06D8A205Efc885Bc9Dcfe81780D9878996Ee65Bc0D04Fe52C6B1Cfbb874823D1823326Eac5890Ef08Feafede2958D1F86C20528B934915637Ba66542
S E752: Burnout and Authenticity: Elizabeth Rosenberg's Intuitive PR Strategy

Burnout and Authenticity: Elizabeth Rosenberg's Intuitive PR StrategyAnika sat down with Elizabeth to explore why the most credible leaders aren't the most polished ones—they're the most present one…

Burnout and Authenti…

Burnout and Authenticity: Elizabeth Rosenberg's Intuitive PR StrategyAnika sat down with Elizabeth to explore why the most credible leaders aren't the most polished ones—they're the most present ones. The conversation revealed a counterintuitive truth: as AI automates expertise, human traits like intuition, vulnerability, and emotional intelligence become your competitive advantage. Elizabeth's dual background in PR and spiritual practice offered sharp pushback against the "authenticity is risky" narrative, alongside a practical framework for when vulnerability serves your brand (and when it…

Listen · 51:45
S E751: Seo In The Ai Era: Stephan Bajaio On Digital Visibility &Raquo; A0A5013E06D8A205Efc885Bc9Dcfe81780D9878996Ee65Bc0D04Fe52C6B1Cfbb874823D1823326Eac5890Ef08Feafede2958D1F86C20528B934915637Ba66542
S E751: SEO in the AI Era: Stephan Bajaio on Digital Visibility

SEO in the AI Era: Stephan Bajaio on Digital VisibilityStephan Bajaio spent 25 years watching Fortune 500 companies sit on goldmines they never excavated. As co-founder of Conductor and survivor of th…

SEO in the AI Era: S…

SEO in the AI Era: Stephan Bajaio on Digital VisibilityStephan Bajaio spent 25 years watching Fortune 500 companies sit on goldmines they never excavated. As co-founder of Conductor and survivor of the WeWork acquisition, he learned something most entrepreneurs never do: your greatest competitive advantage isn't your product—it's the expertise of the people who built it. Yet most companies hide their leadership behind generic bios and outdated headshots. This episode isn't about chasing the latest AI trend or obsessing over search rankings. It's about the uncomfortable reality that you're pr…

Listen · 46:54
Message Clarity Matters: Bruce Ashford On The Communication Bottleneck Killing Growth &Raquo; A0A5013E06D8A205Efc885Bc9Dcfe81780D9878996Ee65Bc0D04Fe52C6B1Cfbb874823D1823326Eac5890Ef08Feafede2958D1F86C20528B934915637Ba66542
Message Clarity Matters: Bruce Ashford on the Communication Bottleneck Killing Growth

Message Clarity Matters: Bruce Ashford on the Communication Bottleneck Killing Growth Bruce Ashford spent nearly two decades in academia as a professor and provost, but a personal crisis during COVID …

Message Clarity Matt…

Message Clarity Matters: Bruce Ashford on the Communication Bottleneck Killing Growth Bruce Ashford spent nearly two decades in academia as a professor and provost, but a personal crisis during COVID forced him to rebuild from scratch. What he discovered in his own recovery became the blueprint for helping mission-driven nonprofits and founder-led businesses solve their biggest growth problem: they can't articulate their value. The irony? Organizations doing genuinely important work often fail not because of what they do, but because of how they communicate it. Bruce works with CEOs to unlock …

Listen · 48:16
Strategic Ai Integration: Ghazenfer Mansoor On Automating What Makes Your Startup Unique &Raquo; A0A5013E06D8A205Efc885Bc9Dcfe81780D9878996Ee65Bc0D04Fe52C6B1Cfbb874823D1823326Eac5890Ef08Feafede2958D1F86C20528B934915637Ba66542
Strategic AI Integration: Ghazenfer Mansoor on Automating What Makes Your Startup Unique

Ghazenfer Mansoor's early experience with a recruitment software startup became the catalyst for a complete philosophical shift. When he realized his product lacked product-market fit and failed to ad…

Ghazenfer Mansoor's …

Ghazenfer Mansoor's early experience with a recruitment software startup became the catalyst for a complete philosophical shift. When he realized his product lacked product-market fit and failed to address specific user needs, he had to go back to the whiteboard entirely, redesigning the entire value proposition. This painful lesson became the foundation for his mission to help founders build products the right way from the start rather than experimenting on limited budgets. Ghazenfer's perspective on Artificial Intelligence and product development distinguishes itself through grounded, realis…

Listen · 46:21
Part Two: Paul Ingram On Guiding Leaders Through High-Stakes Decisions &Raquo; A0A5013E06D8A205Efc885Bc9Dcfe81780D9878996Ee65Bc0D04Fe52C6B1Cfbb874823D1823326Eac5890Ef08Feafede2958D1F86C20528B934915637Ba66542
Part Two: Paul Ingram on Guiding Leaders Through High-Stakes Decisions

Paul Ingram's decades-long research reveals a striking truth: values alignment accounts for more than 30% of job satisfaction—ten times more important than salary. His investigation began when he ob…

Paul Ingram's decade…

Paul Ingram's decades-long research reveals a striking truth: values alignment accounts for more than 30% of job satisfaction—ten times more important than salary. His investigation began when he observed seasoned executives emerging from Coaching sessions visibly transformed by newfound clarity about what mattered to them. This sparked a curiosity that led him to discover that organizations with aligned values experience higher collaboration, trust, and performance, while those with misaligned values face higher turnover and diminished engagement. The Kravis Professor of Business at Columbi…

Listen · 30:26
The Values Compass: Paul Ingram On Guiding Leaders Through High-Stakes Decisions &Raquo; A0A5013E06D8A205Efc885Bc9Dcfe81780D9878996Ee65Bc0D04Fe52C6B1Cfbb874823D1823326Eac5890Ef08Feafede2958D1F86C20528B934915637Ba66542
The Values Compass: Paul Ingram on Guiding Leaders Through High-Stakes Decisions

Paul Ingram's decades-long research reveals a striking truth: values alignment accounts for more than 30% of job satisfaction—ten times more important than salary. His investigation began when he ob…

Paul Ingram's decade…

Paul Ingram's decades-long research reveals a striking truth: values alignment accounts for more than 30% of job satisfaction—ten times more important than salary. His investigation began when he observed seasoned executives emerging from coaching sessions visibly transformed by newfound clarity about what mattered to them. This sparked a curiosity that led him to discover that organizations with aligned values experience higher collaboration, trust, and performance, while those with misaligned values face higher turnover and diminished engagement. The Kravis Professor of Business at Columbi…

Listen · 35:16