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Stephanie Smith Owner, New Light Financial Solutions

Stephanie Smith is a CFO and a business owner. She uses her financial background to help business owners take the one clear path to generating more cash in their business.

Because of her Love for numbers, Stephanie received her undergraduate degree in Mathematics. She had a short lived sprint as a high school math teacher and quickly ended up in the corporate world as an instructional designer.

After years in corporate, Stephanie knew she was meant to be an entrepreneur. That is when Stephanie and her husband, Kris, started a company to help business owners get better connected to their financials.

What they learned was that their clients needed more than just financials that are up-to-date; they needed a way to make good business decisions, backed by data, that would help them grow and be more profitable (and is presented in a way that is simple and easy to understand).

Given her unique background, Stephanie is skilled at taking complex concepts, simplifying them, and teaching them to other people. Her mission is to use their simple 6-step process to help other business owners better understand what is working in their business, and what is not working, helping them gain the freedom (and profitability) they deserve.

Recent Content

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Cash Flow Confessions: &Quot;Our Biggest Client Went Bankrupt&Quot; With Rachel Minion &Raquo; Kd2J9P470Slvdexcdgyv86Nink52
Cash Flow Confessions: "Our Biggest Client Went Bankrupt" with Rachel Minion

What happens when your biggest clients stop paying you... and then go out of business altogether? In this episode of Cash Flow Confessions, Stephanie talks with Rachel Minion, founder of Rockstar and…

What happens when yo…

What happens when your biggest clients stop paying you... and then go out of business altogether? In this episode of Cash Flow Confessions, Stephanie talks with Rachel Minion, founder of Rockstar and Moon, about the financial collapse that closed her Family's printing business after 20 years, and the small side hustle that eventually became her real career. Rachel's family ran a printing company in Maryland through the 2010 recession. When the government shut down printing contracts across the board, her clients went from paying in 30 days, to 60, to 90... to not paying at all. One of their …

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Can Ai Double Your Revenue? One Business Did It. With Hunter Jensen &Raquo; Kd2J9P470Slvdexcdgyv86Nink52
Can AI Double Your Revenue? One Business Did It. with Hunter Jensen

What would it mean for your business if you could double your output without hiring a single new person?In this episode of Getting to the Bottom Line, Stephanie sits down with Hunter Jensen, founder a…

What would it mean f…

What would it mean for your business if you could double your output without hiring a single new person?In this episode of Getting to the Bottom Line, Stephanie sits down with Hunter Jensen, founder and CEO of Barefoot Solutions and Barefoot Labs, a digital agency specializing in Artificial Intelligence, data science, and digital transformation. Hunter has been building custom software and AI solutions for over 20 years, and he has a front-row seat to exactly what's happening as AI reshapes the business world.Hunter shares a real-world example of a 25-person defense contractor that double…

Listen · 28:27 Watch Now
Cash Flow Confessions: &Quot;We Got Cocky And Almost Lost Everything&Quot; With Alan Lazaros &Raquo; Kd2J9P470Slvdexcdgyv86Nink52
Cash Flow Confessions: "We Got Cocky and Almost Lost Everything" with Alan Lazaros

What happens when four years of incredible Growth convinces you that nothing can touch you?In this episode of Cash Flow Confessions, Stephanie talks with Alan Lazaros, CEO and founder of Next Level Un…

What happens when fo…

What happens when four years of incredible growth convinces you that nothing can touch you?In this episode of Cash Flow Confessions, Stephanie talks with Alan Lazaros, CEO and founder of Next Level University, about the financial scare that almost ended his company. For four years straight, his business grew by an average of 115% a year, peaking at 119% in one year alone. Growth like that feels unstoppable. So Alan and his business partner Kevin leaned on credit cards, hired fast, and expanded into new departments (even a side app).Then growth slowed. Hard. After COVID, the podcast industry do…

Listen · 22:33 Watch Now
Your Numbers Are Talking... Are You Listening? With New Light Financial Solutions &Raquo; Kd2J9P470Slvdexcdgyv86Nink52
Your Numbers Are Talking… Are You Listening? with New Light Financial Solutions

Most business owners only look at their numbers once a year. Usually at tax time. They hand everything over to their CPA, find out if they owe Money or they're getting a refund, and then tuck it …

Most business owners…

Most business owners only look at their numbers once a year. Usually at tax time. They hand everything over to their CPA, find out if they owe money or they're getting a refund, and then tuck it all away until the next year.But your financials are more than a tax obligation. They're a conversation your business is having with you every single month... whether you're paying attention or not.In this solo episode of Getting to the Bottom Line, Stephanie walks through the three financial reports every business owner should be reviewing: the Profit and Loss, the Balance Sheet, and th…

Listen · 14:46 Watch Now
Cash Flow Confessions: &Quot;I Had Great Retention But An Empty Pipeline&Quot; With Scott Maderer &Raquo; Kd2J9P470Slvdexcdgyv86Nink52
Cash Flow Confessions: "I Had Great Retention But an Empty Pipeline" with Scott Maderer

What happens when your clients love you, your retention is solid, and your close rate is strong... but there just aren't enough people in the pipeline?In this episode of Cash Flow Confessions, St…

What happens when yo…

What happens when your clients love you, your retention is solid, and your close rate is strong... but there just aren't enough people in the pipeline?In this episode of Cash Flow Confessions, Stephanie sits down with Scott Maderer, stewardship coach and founder of Inspired Stewardship, who opens up about the client acquisition challenge that quietly affects everything downstream, from revenue to cash flow to your own peace of mind. Scott's business isn't broken. His clients stick around. They get results. But getting the right prospects to the table? That's where the real …

Listen · 11:15 Watch Now
The Expenses You'Re Overpaying (And How To Fix Them) With Kathryn Rowell &Raquo; Kd2J9P470Slvdexcdgyv86Nink52
The Expenses You're Overpaying (And How to Fix Them) with Kathryn Rowell

What if you could save thousands every year just by renegotiating the contracts you already have?In this episode of Getting to the Bottom Line, Stephanie sits down with Kathryn Rowell, a cost optimiza…

What if you could sa…

What if you could save thousands every year just by renegotiating the contracts you already have?In this episode of Getting to the Bottom Line, Stephanie sits down with Kathryn Rowell, a cost optimization consultant with over 36 years of experience in budgeting, vendor management, and operational efficiency. Kathryn spent her career in law enforcement managing multi-million dollar budgets and negotiating vendor contracts, and now she brings that same expertise to help business owners keep more of their revenue.Kathryn walks through her process for identifying hidden savings in everyday busines…

Listen · 21:19 Watch Now
Cash Flow Confessions: &Quot;I Couldn'T Make Payroll&Quot; With Dennis Meador &Raquo; Kd2J9P470Slvdexcdgyv86Nink52
Cash Flow Confessions: "I Couldn't Make Payroll" with Dennis Meador

What do you do when it's Thursday night, payroll hits Friday morning, and the money just isn't there?In this episode of Cash Flow Confessions, Stephanie sits down with Dennis "DM" Meador, fo…

What do you do when …

What do you do when it's Thursday night, payroll hits Friday morning, and the money just isn't there?In this episode of Cash Flow Confessions, Stephanie sits down with Dennis "DM" Meador, founder of the Legal Podcast Network, who shares the kind of payroll nightmare every bootstrapped business owner secretly fears. A single complaint to his credit card company froze $30,000 of his cash, just months into building a team of 10–12 people. Suddenly, payroll wasn't just tight — it was gone.DM opens up about how he handled it, why brutal honesty with his team saved his business, a…

Listen · 14:21 Watch Now
Why Your Customers Aren'T Buying (And What To Do About It) With Kristin Zhivago &Raquo; Kd2J9P470Slvdexcdgyv86Nink52
Why Your Customers Aren't Buying (And What to Do About It) with Kristin Zhivago

You might be spending thousands on marketing and still leaving money on the table, not because your product isn't good, but because you're talking to people you don't really know.In thi…

You might be spendin…

You might be spending thousands on marketing and still leaving money on the table, not because your product isn't good, but because you're talking to people you don't really know.In this episode, Stephanie sits down with Kristin Zhivago, revenue systems architect and president of Zhivago Partners, to talk about what's actually getting in the way of your sales. Kristin has spent decades interviewing customers, identifying hidden sales stoppers, and helping companies remove friction from their buying process, and the results speak for themselves. One of her clients went from …

Listen · 29:59 Watch Now
Cash Flow Confessions: &Quot;I Was Afraid To Make Money&Quot; With Renee Hastings &Raquo; Kd2J9P470Slvdexcdgyv86Nink52
Cash Flow Confessions: "I Was Afraid to Make Money" with Renee Hastings

What if the biggest thing holding your business back… is your relationship with money?In this powerful Cash Flow Confession, Renee Hastings shares a deeply personal journey of confronting a hidden p…

What if the biggest …

What if the biggest thing holding your business back… is your relationship with money?In this powerful Cash Flow Confession, Renee Hastings shares a deeply personal journey of confronting a hidden poverty mindset that was limiting her ability to receive financial success, even as her business was growing.As the founder of a successful virtual assistant agency serving entrepreneurs, private equity, and Real Estate professionals, Renee found herself facing an unexpected challenge: fear of abundance. Despite doing meaningful work and generating revenue, she struggled internally with accepting m…

Listen · 13:23 Watch Now
How Executive Dysfunction Is Quietly Costing You Revenue With Avy Schondorf &Raquo; Kd2J9P470Slvdexcdgyv86Nink52
How Executive Dysfunction Is Quietly Costing You Revenue with Avy Schondorf

What if the biggest thing holding your business back… isn’t your strategy, but your assumptions?In this episode of Getting to the Bottom Line, Stephanie Smith sits down with entrepreneur and neuro…

What if the biggest …

What if the biggest thing holding your business back… isn’t your strategy, but your assumptions?In this episode of Getting to the Bottom Line, Stephanie Smith sits down with entrepreneur and neurodivergent business advocate Avy Schondorf to unpack why so many business owners feel stuck, overwhelmed, and unsure of their next move, and how to fix it.Avy shares how she accidentally built her company, Alisto, out of necessity after moving to the U.S. in 2020, and how her experience as an ADHD entrepreneur shaped a completely different approach to business growth, one rooted in data, Clarity, a…

Listen · 31:22 Watch Now
Cash Flow Confessions: &Quot;I Wasted Thousands On Leads&Quot; With Billy Sammons &Raquo; Kd2J9P470Slvdexcdgyv86Nink52
Cash Flow Confessions: "I Wasted Thousands on Leads" with Billy Sammons

Many entrepreneurs believe the only way to grow their business is by purchasing expensive leads. But what if the real growth strategy was already sitting in your own community?In this episode of Cash …

Many entrepreneurs b…

Many entrepreneurs believe the only way to grow their business is by purchasing expensive leads. But what if the real growth strategy was already sitting in your own community?In this episode of Cash Flow Confessions on Getting to the Bottom Line, host Stephanie Smith sits down with warm marketing strategist Billy Sammons to unpack a powerful shift in mindset: moving from cold lead generation to authentic relationship-based marketing.Billy shares the financial challenge that many entrepreneurs face when starting their business—spending thousands of dollars on paid leads that rarely convert. …

Listen · 12:50 Watch Now
Hidden Bookkeeping Mistakes Costing You Profit With New Light Financial Solutions &Raquo; Kd2J9P470Slvdexcdgyv86Nink52
Hidden Bookkeeping Mistakes Costing You Profit with New Light Financial Solutions

Are your financial reports giving you the full picture,  or hiding costly mistakes?In this episode of Getting to the Bottom Line, host Stephanie Smith of New Light Financial Solutions is joined by he…

Are your financial r…

Are your financial reports giving you the full picture,  or hiding costly mistakes?In this episode of Getting to the Bottom Line, host Stephanie Smith of New Light Financial Solutions is joined by her husband and business partner, Kris Smith, to unpack the most common bookkeeping cleanup issues they see when working with high-earning entrepreneurs.If you’ve ever fallen behind on your books, categorized expenses “close enough,” or wondered why your profit doesn’t match your bank balance, this episode is for you.Stephanie and Kris break down two of the biggest financial clarity killers:…

Listen · 19:41 Watch Now