Tuesday - October 3rd, 2023
WordPress Site - Powered By OnDigitalPublishing
No Image Available

Epic Content Marketing

- 2nd Edition: Break Through the Clutter with a Different Story, Get the Most Out of Your Content, and Build a Community in Web
 Author: Brian Piper & Joe Pulizzi  Category: Business & Economics  Published: 14 Feb, 2023  ISBN: 1264774451  Pages: 368  Language: English  Tags: Book | Brian Piper | Business & Economics | Joe Pulizzi |  Buy Now

From the “godfather of content marketing”―this completely revised and expanded edition brings marketers fully up to date on the newest content marketing methods and tools, including Web3

When Epic Content Marketing was first published eight years ago, content marketing was just starting to pick up speed in the marketing world. Now, this approach―which includes everything from blogging to YouTube videos to social media―is the core of most organizations’ marketing plans.

Fully revised and updated, this new edition walks you through the process of developing stories that inform and entertain and compel customers to act, without actually telling them to. In addition to covering all the important social media platforms that have arisen over the past eight years and introducing the “creator economy,” it shows how to update existing content and make new content that performs in strategic ways. Updates include:

  • New content models, structures, and opportunities
  • Content entrepreneurship, content mergers and acquisitions
  • Subscriptions and audience building
  • Team structure, importance of community, DAOs, and creator networks
  • Content options, NFTs, and discord servers
  • Making data-driven decisions to optimize content performance


Distributed the right way at the right time, epic content is the best way to truly capture the hearts and minds of customers. It’s how to position your business as a trusted expert in its industry. It’s what customers share and talk about. This updated edition of the trusted guide provides everything you need to succeed in the new world of content marketing.

Other Books From - Business & Economics

No Image Available Hi REV for Small Business Business & Economics Jim Cathcart
No Image Available INTELLIGENT CURIOSITY Business & Economics Jim Cathcart
No Image Available MENTOR MINUTES Business & Economics Jim Cathcart
No Image Available What to Do When You’re the Speaker Business & Economics Jim Cathcart
No Image Available Essential Retirement Planning for Solo Agers Business & Economics Sara Zeff Geber
No Image Available Your Goal Guide Business & Economics Debra Eckerling

Other Books By - Brian Piper & Joe Pulizzi

No Books Available!

 Baby Boomer Bookshelf