I’m a huge fan of Howard Stern and have listened to him for decades. About five years ago, he said something that I didn’t hear because I became very inconsistent in listening to him when he became very inconsistent in his schedule. His recent contract will have him broadcasting once a week, which, to me, just says, “Why not just retire?” This is how you lose your audience, though.
I realized that some people like to talk about politics, and that is your choice, but just realize when you do, you’re going to lose about 50% of your audience. This wasn’t new to Howard. He would voice his opinion and explain who he endorsed for a candidate, etc., but there are politics and then there are far politics. By that, I mean far left and far right. When you go into far left or far right politics, you’re going to lose a tremendous amount of your audience.
Then, throw on top of it that, when his candidate didn’t win, he told his audience something that I still can’t believe he said. If you want to lose your audience, follow Howard’s strategy here, and you will.
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Takeaways:
This podcast uses the following third-party services for analysis:
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