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October 9th, 2024

SS5 Ep 2: Matt Brown and the Role of Traceability in Food and Beverage

  1. SS5 Ep 2: Matt Brown and the Role of Traceability in Food and Beverage Agency 29 34:47

When margins are tight, achieving scale is crucial for success. This is where a robust resource planning system can make all the difference. In this episode of the Spilled Salt podcast, Maureen Ballatori sat down with Matt Brown, CEO of Wherefour, Inc., to discuss the importance of traceability in today’s food, beverage, and agriculture industries.

Maureen Ballatori Founder + CEO, Agency 29 - Host, Spilled Salt Podcast

I am the founder and CEO of Agency 29, an award-winning brand-building firm for food, beverage, and agriculture brands. My experience in brand strategy helps companies scale business growth, define their unique marketing message, and attract their ideal audiences.

My rural roots are the root of my passion for agriculture marketing, food, and craft beverage. An active community member, I proudly hold multiple board seats for local and international organizations and I am a national speaker and workshop facilitator.

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