Empowering Change-Makers through Marketing Magic with Lyn Wineman
Podcast Summary
Lynn, the visionary mind behind KidGlove, shares her infectious enthusiasm and unique approach to marketing in our latest episode. Discover how she uses her personal superpower to build campaigns that leave a lasting impact, supporting causes like foster care and addiction recovery. We discuss the creation of KidGlove and its mission to handle brands and people with the same care as "kid gloves," emphasizing the importance of social responsibility in marketing. Through initiatives like the Change Maker Forum, Lynn reveals how KidGlove empowers clients who align with their purpose-driven mission, fostering a vibrant community of change-makers.
Our conversation also takes a whimsical turn as Lynn imagines her ideal dinner party, inviting the likes of Meryl Streep, her long-lost relative Charles Retzlaff, and advertising legend David Ogilvie. This playful exploration reflects Lynn’s personal and professional connections, complemented by a menu of steak, sweet potatoes, and Barolo wine. Alongside these imaginative musings, we explore the challenges and rewards of podcasting and preview my upcoming book, "Untangling Spaghetti," designed to streamline brands and clarify missions. Don’t miss this engaging episode filled with inspiration, purpose, and the transformative power of marketing with a servant’s heart.
Highlights
(01:32) Brand Marketing With Kid Glove (75 Seconds)
(10:49) Selecting Causes to Support (125 Seconds)
(17:16) Purpose-Driven Branding Agency Expansion (118 Seconds)
(23:34) Connecting With Lynn (41 Seconds)
Few can match Lyn Wineman’s passion for marketing—or for helping change-makers do more good in the world. As the founder, president, and chief strategist of the full-service advertising agency KidGlov, she has created a space where both of these passions flourish. Lyn’s talented team is known for putting the megaphone in front of those leading positive change. KidGlov earned its Certified B-Corp status in 2021, proof of their commitment to social and environmental excellence. Lyn is also the host of the Agency for Change podcast, yet another forum to amplify the voice of changemakers everywhere.
Agency for Change Podcast and KidGlov – all on KidGlov.com
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NEWSLETTER: https://view.flodesk.com/pages/64e2b98cca259e13f0890575
SERVING JOURNAL: https://www.amazon.com/dp/B0CSNSY1M1
PODCAST SWAG: https://millions.co/doing-business-with-a-servant-s-heart-san-jose
