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102 – The Introvert's Guide to Authentic Lead Generation

  1. 102 - The Introvert's Guide to Authentic Lead Generation 28:33

Feeling overwhelmed by extroverted sales tactics? Join us as Inga Faison-Cavitt reveals her journey to finding an authentic and effective lead generation strategy. Hear how she uses surveys to connect with clients genuinely. This episode is a must-listen for introverts in business!

“I was faking being an extrovert, spending all this energy being something that I wasn’t. When I embraced my true introverted nature, everything changed.” – Inga Faison-Cavitt

In this engaging episode of “The Good, Bad, and Ugly of Business,” host Catryn Becker sits down with authenticity strategist Inga Faison-Cavitt to discuss her unique approach to lead generation. Inga, an engineer turned entrepreneur, shares her personal story of being laid off just before the COVID-19 pandemic and how she used this turning point to pursue her passion for entrepreneurship. As an introvert, Inga struggled with traditional, extroverted methods of networking and sales. Through trial and error, she discovered the power of surveys as a perfect icebreaker, allowing her to connect with clients on a deeper, more authentic level.

Inga explains how the shift from faking extroversion to embracing her introverted nature not only made her feel more genuine but also significantly improved her business. She emphasizes the importance of understanding clients’ true needs and tailoring her approach accordingly. This episode is packed with valuable insights for anyone looking to build authentic relationships and improve their lead generation strategies, especially introverts who feel out of place in the extroverted world of business.

Connect with Catryn Becker  

Connect with Inga Faison-Cavitt

About Catryn Becker

Catryn Becker is a visionary leader and the driving force behind Optimize We, where she empowers successful women to transform their lives by overcoming deep-seated regrets. With a background in environmental engineering, business strategy, and holistic practices, Catryn blends technical expertise with a profound understanding of human potential. She has dedicated her career to helping women who feel a deep calling to contribute more meaningfully to the world and humanity. Catryn’s innovative concept of “pregret”—the fear of future regret that keeps individuals stuck—has resonated deeply with her clients, enabling them to break free from these mental barriers and achieve extraordinary personal and professional growth.

Through her holistic approach, which integrates cosmic elements and business strategies, Catryn has guided her clients from heartbreak to marriage, loneliness to family, and disease to freedom. Her work is a testament to the power of unblocking pregrets and turning them into opportunities for success. As a speaker, podcast host, and coach, Catryn’s passion for transformation and empowerment shines through in everything she does. She continues to inspire and support women to realize their full potential and transform their visions into reality, creating lasting impacts in their lives and communities.

About  Inga Faison-Cavitt

Inga Faison-Cavitt, AKA Ingafay, is an Authenticity Strategist. She left her engineering career to follow her entrepreneurial spirit and now pursues her dream life full of faith, family, freedom, flexibility, and fitness. She enjoys empowering women to live their best life and helps women become top earners by using authentic lead generation and sales strategies that treat people like humans and not numbers.

Catryn Becker People Optimization Specialist

Catryn Becker is a dynamic and purpose-driven professional with a strong commitment to making a positive impact in the world. With a background in environmental engineering and a specialization in business strategy, Catryn possesses a unique blend of technical expertise and strategic acumen that allows her to navigate complex challenges and drive meaningful change.

Throughout her career, Catryn has consistently demonstrated her ability to guide organizations in making informed decisions regarding environmental sustainability, health, safety, and culture. As an MBA graduate from SDA Bocconi, Catryn honed her strategic thinking and leadership skills, while also developing a keen appreciation for diversity, equity, and inclusion. Her ability to forge strong relationships and build diverse networks has been instrumental in driving change and fostering collaboration.

A thought leader in the field of mental resiliency and mindset, Catryn has spoken on stage with basketball coach Phil Jackson, actors Kiefer Sutherland from 24 and Cole Hauser from Yellowstone as well as many billionaires and top business owners, She also hosts a business podcasts, contributes regularly on a local television network, and is an international best-selling author.

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