E468:🎙️EXPLORING NEXT GEN ‘PHYGITAL’ EXPERIENCES – SIGHT, SMELL & SOUND! | TREY COURTNEY – MOOD MEDIA | THE ECOMMERCE EDGE Podcast
- E468:🎙️EXPLORING NEXT GEN ‘PHYGITAL’ EXPERIENCES - SIGHT, SMELL & SOUND! | TREY COURTNEY - MOOD MEDIA | THE ECOMMERCE EDGE Podcast Jason Greenwood 46:08
💡Trey (https://www.linkedin.com/in/treycourtney) is the Global SVP & Global Chief Product Officer of MOOD MEDIA – https://us.moodmedia.com
💡MOOD is a multi-sensory experience platform for converged digital + physical experiences (Phygital)
💡MOOD delivers music, digital screens (messaging, marketing, Retail media etc), scent, digital signage and other digitally driven experiences in physical and retail spaces
💡In this episode, Jason & Trey discuss the power of physical experiences as part of the overall branding and sales toolkit for retail businesses
Enjoy!
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