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Each week, Superpowers for Good shares a list of new impact-related offerings added to FINRA-Registered Crowdfunding portals and by broker-dealers. We’ll share four separate lists:

1. Impact offerings determined by our proprietary analysis.

2. Offerings with minority founders.

3. Deals with women founders.

4. Those with LGBTQ founders.

Sometimes, it takes weeks for our source to determine that a company has a social impact, a woman, minority or LGBTQ founder. When we discover an offering qualifies for our list, even if it is no longer new, we will include it. See the lists below.

Devin’s Impact Pick of the Week

Each Friday, Devin will share his favorite impact investment opportunity from the list shared on Monday. Devin’s Impact Pick of the Week will be available only for the Impact Members of the SuperCrowd. You can join the Impact Members by subscribing to this monthly newsletter for just $5.95! Join the SuperCrowd today!

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SuperCrowd Social Impact Offerings of the Week:

Capital Good Fund, a nonprofit and U.S. Treasury-certified Community Development Financial Institution (CDFI), is raising funds on Climatize. The organization provides inclusive financial services, including interest-free financing for energy-efficiency upgrades to low- and moderate-income households in underserved communities. This funding will support installations of heat pumps, insulation, ductwork, and other upgrades that promote financial inclusion and environmental sustainability.

Capital Good Fund has originated 1,341 loans totaling $18.64 million over 13 years, achieving an impressive 99.51% repayment rate. Operating across multiple states, the organization also offers financial Coaching and affordable loans to improve financial health and advance the green Economy.

Andy Posner founded Capital Good Fund to help create pathways out of poverty while supporting the transition to a more sustainable future. The current campaign proceeds will be used to expand these energy-efficiency projects, helping underserved communities access affordable and sustainable energy solutions. (We use AI to help us write offerings summaries.)

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SuperCrowd Minority Founders Offerings of the Week:

NaturallyNeat Cleaning Services, with a focus on eco-friendly cleaning solutions, is raising funds on Honeycomb Credit. The company specializes in sustainable cleaning services for residential and commercial properties, using non-toxic, plant-based products to create healthier living and working environments. NaturallyNeat is known for its innovative product line, including all-natural glass cleaners, disinfectant sprays, and stainless steel cleaners, along with its motto: “A Clean House Is A Healthy House.”

Rafyah Lumb founded NaturallyNeat Cleaning Services and has led the company to numerous accolades, including the 2022 Best Cleaning Services award and recognition in the Philadelphia Inquirer’s Philly Faves 2024. The current crowdfunding campaign proceeds will be used to test product formulas, expand marketing efforts, scale production, and cover legal and accounting services as the company grows its Retail footprint and community outreach programs. (We use AI to help us write offerings summaries.)

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Check out last week’s impact offerings!

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SuperCrowd Women Founders Offerings of the Week:

Jiminy’s, with a focus on sustainable pet nutrition, is raising funds on . The company offers a line of next-generation pet foods using insect proteins and high-quality ingredients to create clean, nutritious options for dogs with sensitive guts. Jiminy’s product range includes dog food, treats, and dental chews made with sustainable proteins like crickets and black soldier flies, addressing issues such as allergies, skin and coat health, and digestive concerns.

Anne Carlson founded Jiminy’s with the mission to replace traditional pet foods with a more sustainable and digestible alternative. Co-founder Bill Reed serves as CFO. The current crowdfunding campaign proceeds will be used for working capital and inventory, supporting the company’s Growth in the booming alternative protein market. (We use AI to help us write offerings summaries.)

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See Last Week’s Funded Campaigns!

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SuperCrowd LGBTQ Founders Offerings of the Week:

Cleverman is raising funds on Republic. The company is revolutionizing the male hair and beard care industry with products designed to keep hair and beards youthful, full, and healthy. Cleverman started with custom beard dye and is now expanding into adjacent categories, including hair and beard care, regrowth, and scalp health. Its direct-to-consumer approach, launched in 2021, has grown to include Amazon in 2023 and retail in 2025, achieving a $4 million revenue run rate.

Cleverman boasts a high customer retention rate, with 50% of subscribers retained in their first year and 85% of direct-to-consumer volume from existing customers. The company also effectively expands the category, with 55% of customers being new or lapsed users. With a CAC of $24 and a strong LTV-to-CAC ratio of 4.9, Cleverman has demonstrated efficient customer acquisition.

Carlos Barreto founded Cleverman in 2021. The current crowdfunding campaign has a minimum target of $50,000 and a maximum target of $1,235,000. Campaign proceeds will be used to expand into new channels such as barbershops and retail, launch in new geographies and marketplaces like Amazon Canada, grow adjacent categories, and improve marketing and logistics operations. (We use AI to help us write offerings summaries.)

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Support Our Sponsors

Our generous sponsors make our work possible, serving impact investors, social entrepreneurs, community builders and diverse founders. Today’s advertisers include FundingHope, Mivium, Inner Space KC, and Honeycomb Credit. Learn more about advertising with us here.

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Max-Impact Members

The following Max-Impact Members provide valuable financial support to keep us operating:

Carol Fineagan, Independent Consultant | Lory Moore, Lory Moore Law | Marcia Brinton, High Desert Gear | Paul Lovejoy, Stakeholder Enterprise | Ralf Mandt, Next Pitch

Add Your Name Here

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Upcoming SuperCrowd Event Calendar

If a location is not noted, the events below are virtual.

• Impact Cherub Club Meeting hosted by The Super Crowd, Inc., a public benefit corporation, on December 17, 2024, at 1:00 PM Eastern. Each month, the Club meets to review new offerings for investment consideration and to conduct due diligence on previously screened deals. To join the Impact Cherub Club, become an Impact Member of the SuperCrowd.

• SuperCrowdHour, December 18, 2024, at 1:00 PM Eastern. Each month, we host a value-laden webinar for aspiring impact investors or social entrepreneurs. At December’s SuperCrowdHour, Jason Fishman of Digital Niche Agency will share insights. Free to attend.

Community Event Calendar

• Successful Funding with Karl Dakin, Tuesdays at 10:00 AM ET – Click on Events

• Community Revitalization, Thursdays, 10:00 AM Eastern.

• CfPA Webinar with President-Elect Jenny Kassan sharing her vision for 2025, December 11 at 2:00 PM Eastern.

• NC3 Changing the Paradigm: Mobilizing Community Investment Funds, March 7, 2025

• Asheville Neighborhood Economics, date TBD following impact of Helene.

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If you would like to submit an event for us to share with the 8,000+ members of the SuperCrowd, click here.

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Join the SuperCrowd!

Originally Published on https://www.superpowers4good.com/

Devin Thorpe Champion of Social Good

Devin is the CEO of The Super Crowd, Inc., a public benefit corporation helping diverse founders and social entrepreneurs raise capital via impact crowdfunding. He is also a bestselling author who calls himself a champion of social good. His most recent book, How to Make Money with Impact Crowdfunding, is an investment guide for everyone. He has produced about 1,500 episodes of his show featuring luminary change agents, including Bill Gates. His books—read over 1 million times—help people do more good. He has helped nonprofits raise millions of dollars via crowdfunding. He draws on his experience as an investment banker, CFO, treasurer and U.S. Senate staffer. He earned an MBA at Cornell. Frequently finding himself on airplanes, Devin is grateful to be middle-seat-sized.

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