In this week’s episode, Hannah welcomes back Chantelle Davison (a three-time guest expert) to talk about compelling brand stories for entrepreneurs. 

Chantelle helps businesses write copy and copywriters do business. 

Hannah and Chantelle chat about the importance of using storytelling to connect with your audience. 

They discuss the magical way, when a business or service provider shares a story you connect with emotionally, you feel seen. 

It’s not all about just showing the glossy side of your business, it’s about being honest and human. 

Key Takeaways – 

• Show the possibility and aspiration for your audience

• Use the words of others to help tell your story (social proof.)

• Be honest and authentic (embrace all of you!)

Want more from Chantelle? 

You can find out more on her website: https://www.choicewordsbychantelle.com/

Connect with her on LinkedIn: https://www.linkedin.com/in/chantelledavisoncopywriter/ 

Connect with her on Instagram: https://www.instagram.com/copywritingbusinesscoach/ 

Ready to find your marketing north star?

Take the guesswork out of your marketing strategy with free resources tailored to your unique business journey. Take the free Marketing Compass Quiz today → https://www.showingupsolo.com/quiz 

Want to know more about the Set Up For Success program designed by Showing Up Solo founder, Hannah? 

Head over to → www.setmeupnow.ca 

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Hannah McCormick Marketing Coach & Consultant, Podcast Host

Showing Up Solo started as a way to make marketing more accessible to solopreneurs. Along with business bestie, Nicole, I launched our video podcast in January 2022.  Now over 40 episodes in, I'm taking it to the next level by offering 1:1 marketing coaching!

If you're an online service provider (or want to be one!) but... you're not sure how to find clients online, don't feel quite ready to hit "publish" on your website or don't have a clue where to begin with making a content plan... I can help! Head to showingupsolo.com to learn more.