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Preparation: Your Greatest Differentiator &Raquo; Img 2023

Preparation: Your Greatest Differentiator

/*! elementor – v3.17.0 – 08-11-2023 */ .elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block} Growing up, our weekends were synonymous with home improvement projects. Whether it was a task assigned by my mother or a spontaneous endeavor, my father’s meticulous preparation set the tone for success. Take, for instance, the time he tackled replacing […]

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The Role Of Leadership In Driving Effective B2B Sales Training &Raquo; Img 2023

The Role of Leadership in Driving Effective B2B Sales Training

/*! elementor – v3.17.0 – 08-11-2023 */ .elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block} As B2B sales leaders, we’ve witnessed firsthand the transformative power of effective sales training. However, the success of any training program is heavily influenced by the role played by leadership.  In the B2B sector, where sales processes are complex and […]

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Improving Promotional Effectiveness In Life Science Brand Marketing &Raquo; Img 2023

Improving Promotional Effectiveness in Life Science Brand Marketing

Effectiveness in promoting pharmaceutical products is a crucial focus for marketing and sales leaders in the life science industry. A quick search on Google yielded over 92 million potential sources of information on this topic. Here are key insights and factors I found during my research: Relevance: Messages must address the specific needs, concerns, and […]

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Measuring The Impact Of B2B Sales Training On Business Growth &Raquo; Img 2023

Measuring the Impact of B2B Sales Training on Business Growth

In the B2B sector, where sales cycles can be long and complex, the effectiveness of your sales force is paramount. Sales training programs are often seen as a key investment in enhancing this effectiveness.  However, the real value of these programs lies in their measurable impact on business growth. The following is a guide on […]

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Ways To Stay Top Of Mind As A Small Business &Raquo; 1Bgd1 Daalbcmunccj12Lxg

Ways to stay top of mind as a small business

This is all of us chasing the moon [This is a version of an article originally written for The Portfolio Collective about portfolio careers] It’s arguably harder than ever to stand out in the modern world; not only does the average person consume about 74GB of information per day (the equivalent of 16 movies) but a […]

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Sages On Stages &Raquo; Img 2023

Sages on Stages

The Harmony of Life: A Milestone Episode I recently had the privilege of producing the landmark 100th episode of the Driving Change Podcast, hosted by Jeff Bloomfield. In order to pull out all the stops for this episode, our team reached out to three of the most influential leadership coaches in all of United States. […]

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Losing Business Never Gets Easier — Writing About It Helps &Raquo; 1Myyu Bq3Bv3Rnhnxtroccq

Losing business never gets easier — writing about it helps

Me looking wistful just after I receive a response about an outstanding proposal I love running a start-up; it ticks so many boxes for me such as: the massive improvements to my quality of life, the levels of variety it affords me, the uplift in my independence, the healthy challenge to build something from nothing, […]

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