Carl J. Cox is the CEO and founder of 40 Strategy Inc. Through his career, Carl has been an executive leader and board member with seven different organizations who have grown 2x to 7x with operations in four continents. Early in his career, he started at PricewaterhouseCoopers. He is a certified Gallup Coach for Clifton Strengths.
Carl J. Cox is author of Lost at CEO, An Entrepreneur’s Guide to Strategy, which reached #1 Amazon bestseller in 12 separate categories at launch in May 2023. He is the host of the Measure Success Podcast, where he talks with CEOs, authors, and extraordinary achievers about effective strategies that inspire success in business as well as their personal life. His company donates 10% of their client net revenues towards charitable organizations.
Carl has been married for over 25 years and they have four children. He coached over 20 winning seasons in youth football, basketball, and baseball. Today, Carl enjoys spending time with family and friends, traveling, reading books, and playing golf. He resides in North Plains, Oregon.
Recent Content
Join us on this invigorating journey on the "Measure Success Podcast" as our host, Carl J. Cox, engages with the multifaceted entrepreneur and investor, Gino Barbaro. Gino brings a treasure trove of i…
Join us on this invi…
Join us on this invigorating journey on the "Measure Success Podcast" as our host, Carl J. Cox, engages with the multifaceted entrepreneur and investor, Gino Barbaro. Gino brings a treasure trove of insights from his expansive career in real estate and his philosophical approach to business and life. 🔑 Key Highlights: Real Estate Ventures: Dive into Gino's experience growing a real estate portfolio worth $280 million, encompassing over 2,000 multifamily units. Discover the challenges and victories that have shaped his career. Entrepreneurial Wisdom: Gino shares invaluable lessons on …
Join us on this episode of the Measure Success Podcast as we talk with Cody Adent, entrepreneur and author of "Winning the Moment." Cody shares his journey from skipping college to founding his first …
Join us on this epis…
Join us on this episode of the Measure Success Podcast as we talk with Cody Adent, entrepreneur and author of "Winning the Moment." Cody shares his journey from skipping college to founding his first business at 19, and now leading as the president and CFO of Vibrant Management. In our discussion, Cody reveals the pivotal experiences that shaped his professional path and personal philosophy. He opens up about the challenges and triumphs of his entrepreneurial journey, the lessons learned from transitioning into a professional speaker, and the importance of seizing every moment. Whether you're …
🎙️ Dive into a masterclass in leadership on this week's episode of the Measure Success Podcast! We're thrilled to have David Kitchen, a renowned leadership consultant and author, join us to share…
🎙️ Dive into a …
🎙️ Dive into a masterclass in leadership on this week's episode of the Measure Success Podcast! We're thrilled to have David Kitchen, a renowned leadership consultant and author, join us to share his invaluable insights on simplifying leadership, culture, and high performance in any organization. In this episode, David discusses the transformative power of his five C's: Character, Consistency, Commitment, Creativity, and Communication. He shares stories from his journey, including lessons learned from his earliest days as the youngest head strength coach in the country to his current r…
🚀 New Podcast Episode 🎧 Join us on the Measure Success Podcast with Carl J. Cox as we dive into the world of press releases and traditional media with Mickie Kennedy, founder and president of e…
🚀 New Podcast Ep…
🚀 New Podcast Episode 🎧 Join us on the Measure Success Podcast with Carl J. Cox as we dive into the world of press releases and traditional media with Mickie Kennedy, founder and president of eReleases. Discover how small businesses can leverage press releases to increase visibility and credibility in today's digital age. In this episode, you'll learn: The enduring value of press releases in building trust and credibility. How to effectively distribute press releases to reach your target audience. Real-life success stories and practical tips from Mickie's extensive experience. …
Join us on this inspiring episode of the Measure Success Podcast, hosted by Carl J. Cox, featuring guest Olivia Atkin, a dynamic entrepreneur and author. Olivia shares insights from her journey of bui…
Join us on this insp…
Join us on this inspiring episode of the Measure Success Podcast, hosted by Carl J. Cox, featuring guest Olivia Atkin, a dynamic entrepreneur and author. Olivia shares insights from her journey of building a multifaceted platform designed to empower others to reach their full potential. In this episode, Olivia talks about her philosophy on achieving success both personally and professionally, how to redefine goals as you grow, and the importance of strategic planning in business. Episode Highlights: Introduction to Olivia Atkin - Discover how Olivia's business, Achieving Success LLC, helps i…
Join host Carl J. Cox in a conversation with Phil Johnson, founder of the Master of Business Leadership Program, on this week’s episode of the Measure Success Podcast. Listen as they discuss the tra…
Join host Carl J. Co…
Join host Carl J. Cox in a conversation with Phil Johnson, founder of the Master of Business Leadership Program, on this week’s episode of the Measure Success Podcast. Listen as they discuss the transformative power of emotional intelligence (EQ) in our rapidly changing world, as Phil shares his expert insights on adapting to technological advancements and societal shifts. In This Episode, You'll Discover: Why emotional intelligence is crucial for both personal and professional success. Strategies to enhance your emotional intelligence to thrive in the face of global changes. Insigh…
🎙️ Dive into the dynamic world of mergers and acquisitions on this week’s episode of the Measure Success Podcast! Join us as we sit down with Addison Adams, California's M&A expert and the …
🎙️ Dive into th…
🎙️ Dive into the dynamic world of mergers and acquisitions on this week’s episode of the Measure Success Podcast! Join us as we sit down with Addison Adams, California's M&A expert and the founder of Adams Corporate Law. Discover essential legal strategies and insider tips that can help you navigate the complexities of corporate transactions. In this episode, Addison shares his journey from litigation to leading major corporate deals, offering actionable advice for business owners looking to prepare for a sale, avoid common pitfalls, and maximize their company’s value. Whether you…
Dive into the world of strategic marketing with our latest podcast episode featuring Branden Cobb, a seasoned marketing expert and fractional Chief Marketing Officer. Hosted by Carl J. Cox, this episo…
Dive into the world …
Dive into the world of strategic marketing with our latest podcast episode featuring Branden Cobb, a seasoned marketing expert and fractional Chief Marketing Officer. Hosted by Carl J. Cox, this episode unveils effective strategies that help small to medium-sized enterprises (SMEs) not just survive but thrive. In This Episode: Learn how Branden has helped SMEs scale and become profitable through targeted marketing strategies. Discover the nuances between working with large corporations and smaller businesses, and why tailored approaches are crucial. Get insights on how to effectively tra…
Join us on this episode of the Measure Success Podcast as we sit down for a 2nd time with Sheldon Bernard, a pioneer in applied decision sciences and the founder of 440 Management. Dive into a rivetin…
Join us on this epis…
Join us on this episode of the Measure Success Podcast as we sit down for a 2nd time with Sheldon Bernard, a pioneer in applied decision sciences and the founder of 440 Management. Dive into a riveting discussion on the nuances of decision-making in the face of uncertainty and how cognitive biases influence our choices. Sheldon shares his unique 'DIRECT' framework, providing practical advice for better decision-making in business and life. In This Episode, You'll Discover: How to identify and combat cognitive biases in decision-making. Insights into Sheldon's 'DIRECT' framework for tacklin…
🌟 New Episode Alert: "Embracing Discomfort: The Secret to Team Growth" 🌟 Are you ready to transform your team's dynamic and foster a culture of growth and innovation? Dive into the latest episod…
🌟 New Episode Ale…
🌟 New Episode Alert: "Embracing Discomfort: The Secret to Team Growth" 🌟 Are you ready to transform your team's dynamic and foster a culture of growth and innovation? Dive into the latest episode of the Measure Success Podcast, where Dane Groeneveld and Carl J. Cox discuss the power of embracing discomfort to propel team development. 🔑 Key Highlights: Understand why discomfort is crucial for personal and business growth. Discover strategies to safely introduce and manage discomfort within your team. Hear real-life success stories of teams turning challenges into triumphs. 🎧…
Join us in a conversation with Vladimer Botsvadze, a titan of digital transformation and a beacon of positivity, on this episode of our podcast. Vladimer shares his unique perspective on how happiness…
Join us in a convers…
Join us in a conversation with Vladimer Botsvadze, a titan of digital transformation and a beacon of positivity, on this episode of our podcast. Vladimer shares his unique perspective on how happiness defines success, the power of optimism, and the significance of surrounding oneself with the right people for personal and professional growth. From building a global audience from the ground up to becoming a renowned marketing thought leader, Vladimer’s journey is a masterclass in perseverance, positivity, and the power of believing in oneself. Tune in to learn how to harness the power of happ…
Welcome to the next episode of the Measure Success Podcast, where the extraordinary journey of Laura Casselman unfolds. From the dazzling stages of Radio City to the strategic boardrooms as CEO of JVZ…
Welcome to the next …
Welcome to the next episode of the Measure Success Podcast, where the extraordinary journey of Laura Casselman unfolds. From the dazzling stages of Radio City to the strategic boardrooms as CEO of JVZoo.com and co-founder of Vita Street, Laura shares her unique trajectory to the pinnacle of business leadership. In this episode, Carl J. Cox delves deep with Laura into the essence of strategic planning, affiliate marketing mastery, and the significance of resilient leadership in carving the path to success. Laura, also a Wall Street Journal bestselling author, enlightens us with her revolutionar…
In this latest episode of the Measure Success Podcast, host Carl J. Cox welcomes Lubo Smid, Co-Founder and CEO of STRV, a leading software design and engineering powerhouse. Lubo takes us on a journey…
In this latest episo…
In this latest episode of the Measure Success Podcast, host Carl J. Cox welcomes Lubo Smid, Co-Founder and CEO of STRV, a leading software design and engineering powerhouse. Lubo takes us on a journey through the corridors of technology, revealing how STRV has been at the forefront of building digital products for prestigious clients including Tinder, Porsche, and even Arnold Schwarzenegger. Lubo delves into the essence of technology and entrepreneurship, sharing his passion for cutting-edge advancements, particularly in the realm of Web 3.0 and AI. With insights from being recognized in the F…
We're thrilled to announce that the latest episode of the Measure Success Podcast is now available! This week, we sit down with the rising star James Bracken IV, a trailblazer in personal Coaching and…
We're thrilled to an…
We're thrilled to announce that the latest episode of the Measure Success Podcast is now available! This week, we sit down with the rising star James Bracken IV, a trailblazer in personal Coaching and the voice behind the top 1% podcast. James shares his journey of personal growth, overcoming obstacles, and the secrets to finding and unlocking one’s potential. He is our youngest guest ever and his passion to make a difference is unparalleled. In this episode, you’ll discover: How James transformed challenges into opportunities for growth. Strategies for overcoming Procrastination…
🎧 New Episode Alert: Maximizing Strategic Decisions & Success: Expert Insights on Decision Science & Leadership In this must-listen episode of our podcast, we dive deep with Sheldon Bernard…
🎧 New Episode Ale…
🎧 New Episode Alert: Maximizing Strategic Decisions & Success: Expert Insights on Decision Science & Leadership In this must-listen episode of our podcast, we dive deep with Sheldon Bernard, a trailblazer in applied decision sciences. Sheldon shares insights on confronting complex issues, such as bias, by pioneering the DIRECT framework, and making better decisions under uncertainty. 🔍 What You'll Discover: The essence of decision science and its multidisciplinary approach. How biases influence decision-making and strategies to overcome them. The DIRECT framework: A step-by…
🌟 New Episode Alert! 🌟 🎧 Tune into the latest episode of the Measure Success Podcast, featuring the journey of Elliot & Dom Chapman! In this engaging episode, we see entrepreneurship thro…
🌟 New Episode Ale…
🌟 New Episode Alert! 🌟 🎧 Tune into the latest episode of the Measure Success Podcast, featuring the journey of Elliot & Dom Chapman! In this engaging episode, we see entrepreneurship through the eyes of two brothers who have turned their challenges into their greatest successes. Discover how Elliot and Dom navigated the ups and downs of building businesses, from the early struggles with lead generation to masterfully executing successful exits and investments. Their story is a testament to the power of Resilience, strategic thinking, and the unique bond of brotherhood in the face …
Explore the intersection of design and sustainability on the Measure Success Podcast, featuring consulting expert and author Ian Peterman. Host Carl J. Cox, sponsored by 40 Strategy, present a convers…
Explore the intersec…
Explore the intersection of design and sustainability on the Measure Success Podcast, featuring consulting expert and author Ian Peterman. Host Carl J. Cox, sponsored by 40 Strategy, present a conversation about Conscious Design with Ian, a veteran in product development. Learn how Ian's firm merges design with sustainability to bring innovative products to market, making a positive global impact. This episode not only explored into Ian's 15 years of experience but also his contributions to the field through his book, The Conscious Design book, public speaking, including a pending presentation…
Listen to our newest podcast episode featuring leadership expert Jimmy Burroughes, where we explore effective strategies to combat burnout and foster high-performance teams. Learn from Jimmy's extensi…
Listen to our newest…
Listen to our newest podcast episode featuring leadership expert Jimmy Burroughes, where we explore effective strategies to combat burnout and foster high-performance teams. Learn from Jimmy's extensive experience and insights on building trust, strategic planning, and maintaining well-being in the workplace. This episode offers valuable advice for leaders seeking to inspire their teams and create a sustainable high-achievement environment. Key Topics Covered: Balancing high performance with mental health Building and maintaining trust within teams Strategic planning to prevent burnou…