Join me as I dive into the remarkable and transformative career of Kathy Walterhouse, a nine-figure sales strategy guru and coach. In this captivating episode, Kathy takes us on a journey from her early ambitions in the medical field to becoming a trailblazer in the corporate and consulting world. Discover how her unexpected shift from marketing to sales became a defining moment, emphasizing the power of customer focus and the dynamic synergy between sales and marketing.

Kathy opens up about the mentors who shaped her path, sharing their invaluable lessons on mastering negotiation techniques and understanding customer needs. We explore the evolution of sales, from traditional methods to the cutting-edge integration of AI, revealing Kathy’s favorite tools and strategies that keep her at the forefront of the industry.

Her entrepreneurial spirit shines through as she discusses the challenges and triumphs of breaking away from corporate constraints to build her own successful consultancy. With engaging stories of client successes and the importance of authenticity in business, Kathy’s journey offers rich, actionable insights for professionals at every stage.

Tune in for a wealth of knowledge, practical tips, and inspiring anecdotes that will elevate your sales and marketing game, helping you harness the full potential of your career and business. This episode is a must-listen for anyone eager to learn from one of the best in the field.

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Anika Jackson Creative Strategist, Podcaster

Anika is a mother, community volunteer, philanthropist, marketing and communications strategist and podcast host. As a marcom executive, she has done it all including experiential marketing/ event production, launch marketing, public relations, digital, and influencer throughout her multiple decade career.

She is a member of the Quickbooks Small Business Council, as well as on the Advisory Board for the Women in Leadership program for UCSB’s PaCE; advisor for Junior League of Los Angeles’ 2022 – 2023 President; Co-founder and board member of Learn Grow Lead; and Ballona Wetlands Philanthropy Chair for National Charity League’s Pier Chapter.

In Anika’s newest role, she is an adjunct professor at USC Annenberg School for Communication and Journalism, teaching graduate students in both the Masters of Public Relations and Advertising as well as the Masters of Digital Media Management programs.