Look, you know how it feels…like an itch under your skin. You're working on a project, making good progress, and then BAM! Someone swears by a new tool, or that side hustle concept your friend is gushing about suddenly appears to be far superior to what you're doing. The next thing you know, your perfectly set plans are accumulating dust as you spin your wheels with whatever dazzling object piques your interest.

We have all been there. It's called shiny object syndrome (SOS), and it's more than just an annoyance; it's a stealthy saboteur of goals, desires, and, let's be honest, our mental health also. The allure of the new, the promise of the next big thing—it's powerful stuff! But, the reality is, SOS isn't about the item; it's about what we want that new thing to fix.

Why Do Those Shiny Objects Have Us Hooked?

Shiny Object Syndrome Fallout is More Than Just a Distraction

Here's what nobody tells you about shiny object syndrome: it's not just about wasted time. Chasing every bright light wreaks havoc on more than your to-do list and here are four areas that get negatively impacted.

How do You Fight Shiny Temptations, without Going Full-On Hermit?

 Let’s explore six anti-shiny object action plan items to help you consistently make progress on your goals, so you can have your ideal business and ideal life.

Progress rarely moves in a straight line. Some days, you'll crush it; others, you'll stumble. But every small win over a distraction, every time you choose your long-term goals over a fleeting temptation, that's where the true growth happens. Be patient with yourself, and keep striving to master your focus, so you can enjoy having your ideal business and ideal life.

I’m the author of many books, including, Excuses Don’t Count; Results Rule, Live Life with No Regrets, No Excuses, The Guide to Stopping Procrastination, The Power of Visualization, My Gratitude Journal, the Work Life Balance Emergency Kit, and The Roadmap To Success with Stephen Covey and Ken Blanchard, and more.  

Aim for what you want each and every day!  

Anne Bachrach

The Accountability Coach™

Unlock a blueprint to creating and having your ideal business and ideal life by scheduling your free consultation with me today!

Want more proven business success tips and resources? Subscribe to my blog by going to www.acountabilitycoach.com/blog.

Go to https://www.accountabilitycoach.com to check out for yourself how I, as your Accountability Coach™, can help you get and stay focused on you highest payoff activities that put you in the highest probability position to achieve your professional and personal goals, so you can enjoy the kind of business and life you truly want and deserve.

I’m the author of many books, including, Excuses Don’t Count; Results Rule, Live Life with No Regrets, No Excuses, The Guide to Stopping Procrastination, The Power of Visualization, My Gratitude Journal, the Work Life Balance Emergency Kit, and The Roadmap To Success with Stephen Covey and Ken Blanchard, and more.

Aim for what you want each and every day!

Anne Bachrach

The Accountability Coach™

Get your daily Accountability Minute shot of a single, simple, doable idea, so you can start your day off on the “right foot”. You can find The Accountability Minute on your favorite platform

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Anne Bachrach Goal Setting and Achievement Podcaster and Author

Anne Bachrach is a renowned expert in accountability and has helped business owners for over 25 years to achieve their ideal business and life. She believes that personal accountability is the key to success, and having someone to answer to regularly about progress is a powerful motivator. Anne has authored many books, including "Excuses Don't Count; Results Rule!", "Live Life with No Regrets; How the Choices We Make Impact Our Lives", and "The Work Life Balance Emergency Kit, No Excuses!". She has also co-authored the book "Roadmap to Success" with Stephen Covey and Ken Blanchard.

Anne has been podcasting since 2008, sharing her business success principles and resources on The Accountability Coach Podcast. She also started The Accountability Minute in 2018, which is a daily, single, simple, and doable idea to help individuals stay accountable and achieve their goals. With her fresh approach to business and emphasis on personal accountability, Anne Bachrach is a valuable resource for any business professional looking to accelerate their results and achieve their highest potential.