From the archive: This episode was originally recorded and published in 2021. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL’s in these archive episodes are still relevant.

Jeffrey Nicholson is the co-founder and CEO of Tracer, a data intelligence platform built to solve complex data equations. Jeffrey is a serial entrepreneur with a 15-year track record of building and scaling businesses across multiple fields, including advertising, media, and Technology. He holds the unique privilege of running the first-ever ad via the global API on Snapchat, along with serving on advisory boards for Roku, Pinterest, and Nextdoor.

Top 3 Value Bombs

1. The biggest factor of being successful is mental will power.

2. What is measured gets improved.

3. When you invest in the valued relationship with your partners and clients, they will recommend you.

Your engine for answers. Take back time and control – Tracer Website

Sponsors

HubSpot When you combine the power of Marketing Hub and Content Hub, you can have your best quarter, every quarter. Visit Hubspot.com/marketers to learn more

Notion Combines your notes, docs, and projects into one space that’s simple and beautifully designed. And now it has the power of AI built right inside of it. Try Notion for free when you go to Notion.com/johnleedumas

Optimize To chat with JLD about Optimizing your life, click here: EOFire.com/optimize

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John Lee Dumas John Lee Dumas

John Lee Dumas is the founder and host of Entrepreneurs On Fire, the first and only daily podcast in the world that interviews the most successful and inspiring Entrepreneurs. With over 160 million listens of his 4500+ episodes, JLD has turned Entrepreneurs On Fire into a media empire and is just getting started.​ You can learn more at EOFire.com