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January 13th, 2025

Ep #155: Aurora Winter: Make Your Message Clear and Powerful

  1. Ep #155: Aurora Winter: Make Your Message Clear and Powerful Beate Chelette 31:26

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Join Aurora Winter as she shares how to turn your personal story and passions into a message that resonates with the right audience. In this episode, learn how to craft your unique voice, overcome challenges, and create a lasting impact through your business.

How can you communicate your message more powerfully and reach the people who need to hear it? In this episode of the Business Growth Architect Show, I’m joined by Aurora Winter, who shares how to clarify your message and create a lasting impact with your audience with your story. Together, we explore the key elements of crafting a message that not only resonates but inspires action.

Aurora explores the idea that your message must connect with your purpose and resonate with your audience. When your message is aligned with your core values, it becomes magnetic, naturally attracting the right audience and sparking meaningful engagement. This episode is perfect for anyone who wants to elevate their business by delivering a message that not only stands out but also creates real, lasting connections with the people you serve.

If you’ve ever felt uncertain about how to communicate your value or have struggled with finding the right words to express your ideas, this conversation is an inspirational must-listen as Aurora shares the heart breaking story of losing her husband and had to figure out how to turn tragedy into inspiration. Aurora’s insights will guide you in discovering the power of authenticity and how to craft you message that aligns with who you are. 

🎧 Tune in now, and after you listen, I’d love to hear from you! What stood out most to you? How are you planning to refine your message and share it with the world? Join the conversation and share your feedback with us—let’s continue the journey of crafting messages that make a real difference.

Resources Mentioned:
Aurora Winter:
https://www.aurorawinter.com
Website | Linkedin | Youtube

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Beate Chelette The Growth Architect

Beate Chelette is the Growth Architect® and Founder of The Women’s Code® ​and provides visionaries and leaders with proven strategies, blueprints and growth maps that provide clear steps to improve business systems, strengthen leadership skills and teams so that our clients and audiences can maximize profits and scale their impact.

Beate is known as a straight shooter and her ability to inspire, empower and overcome adversity. Her super skill is working with unique personalities and big thinkers and building executable systems.

A first-generation immigrant who found herself $135,000 in debt as a single parent Beate bootstrapped her passion for photography into a global business that licensed content into 79 countries. She exited in a multimillion-dollar deal when she sold the company to Bill Gates.

She is the Podcast host of The Business Growth Architect Show and listed amongst the “Top 100 Global Thought Leaders” by PeopleHum and “One of 50 Must Follow Women Entrepreneurs” by HuffPost.

Recent clients include Amazon, Reckitt (the maker of Lysol), Chevron, Merck, Johnson & Johnson, the Women’s Legislative Caucus of California Cal State University Dominguez Hills, Shelter Inc., Mental Health First Aid and thousands of small businesses.

Beate is the author of the #1 International Award-Winning Amazon Bestseller “Happy Woman Happy World – How to Go from Overwhelmed to Awesome”–a book that corporate trainer and best-selling author Brian Tracy calls “a handbook for every woman who wants health, success and a fulfilling career.”

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