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If you want to dramatically increase your closing rates, shorten sales cycles, and influence people more effectively, you must master one of the most powerful psychological tools available: priming. I…

If you want to drama…

If you want to dramatically increase your closing rates, shorten sales cycles, and influence people more effectively, you must master one of the most powerful psychological tools available: priming. In a world where attention is short and resistance is high, the ability to shape the mental environment before you deliver your message can be the difference between a polite "maybe" and an enthusiastic "yes." Priming is the psychological process where exposure to one stimulus (a word, image, story, or environment) unconsciously influences how someone thinks, feels, and responds to your presentati…

If you want to dramatically increase your influence, income, and impact, there's one skill that consistently separates those who achieve massive success from those who stay stuck — and it's not what…

If you want to drama…

If you want to dramatically increase your influence, income, and impact, there's one skill that consistently separates those who achieve massive success from those who stay stuck — and it's not what most people think. It's mentorship— the ability to both seek out the right mentors and become a powerful mentor to others. In my past interview with Kevin Harrington, original Shark Tank shark and author of the new book Mentor to Millions, we went deep into how mentorship has been the hidden accelerator behind nearly every major breakthrough in his career. Kevin has built multiple nine-figure b…

In today's loud marketplace, the biggest challenge isn't just getting someone's attention — it's getting them to stay committed long after the initial conversation. Most salespeople and influencers …

In today's loud mark…

In today's loud marketplace, the biggest challenge isn't just getting someone's attention — it's getting them to stay committed long after the initial conversation. Most salespeople and influencers work harder than ever delivering polished solutions, only to watch prospects hesitate, negotiate harder on price, or disappear entirely. Understanding one powerful psychological principle can flip that dynamic and help you create long-term ownership and stronger results. The IKEA Effect is the well-documented tendency for people to place significantly higher value on products, ideas, and soluti…

Proxemics is an overlooked tool in persuasion. When you understand how to use the space between you and another person, you create instant trust, lower resistance, and dramatically increase your abili…

Proxemics is an over…

Proxemics is an overlooked tool in persuasion. When you understand how to use the space between you and another person, you create instant trust, lower resistance, and dramatically increase your ability to influence outcomes. Proxemics is the study of how humans use and perceive personal space during interactions. It reveals the invisible "bubbles" we all maintain around ourselves and shows how those distances communicate trust, power, comfort, and relationship status without a single word being spoken. In sales and persuasion, proxemics is used to create psychological safety, signal that y…

In today's noisy world, the persuaders who consistently win are the ones who understand the subtle differences in how people actually process information. When you tap into these cues instead of using…

In today's noisy wor…

In today's noisy world, the persuaders who consistently win are the ones who understand the subtle differences in how people actually process information. When you tap into these cues instead of using the same script on everyone, you stop guessing and start creating deeper connections that lead to faster trust, less resistance, and more yeses. A recent study found that left-handed and right-handed people actually process visual details differently in their brains. Persuade With Power Kurt Mortensen Maximize Your Influence Podcasts

Stop Being Invisible – Master Charm & 10X Your Influence Charm and charisma aren't some mystical gifts handed out at birth. Charm is that warm, pleasant way you make every person feel special, v…

Stop Being Invisible…

Stop Being Invisible – Master Charm & 10X Your Influence Charm and charisma aren't some mystical gifts handed out at birth. Charm is that warm, pleasant way you make every person feel special, valued, and eager to connect with you. Charisma is the magnetic personal power that draws people in, builds instant trust, and inspires them to follow your lead and say "yes" without hesitation. Together, they form the ultimate no-BS toolkit for persuasion, leadership, and massive success in business and life. Science backs it up and real-world winners prove it every day. A 2025 study showed partic…

Why do some people rise to the top while others struggle? For over a century, Experts have tried to answer that question. It started in 1905 when French psychologist Alfred Binet created the first IQ …

Why do some people r…

Why do some people rise to the top while others struggle? For over a century, experts have tried to answer that question. It started in 1905 when French psychologist Alfred Binet created the first IQ test. Scientists hoped a high IQ would predict who would succeed in life. But they quickly discovered something surprising: a high IQ is helpful… but it's no guarantee of real-world success. Then came the idea of multiple intelligences from Howard Gardner. Different people shine in different areas. Later, Daniel Goleman introduced Emotional Intelligence (EQ) in his groundbreaking book. He showed…

The Risk Reversal Secret That Ends "I'll Think About It" Forever If you're not using Risk Reversal right now, you're making your prospects carry every ounce of the risk - and that's exactly why they h…

The Risk Reversal Se…

The Risk Reversal Secret That Ends "I'll Think About It" Forever If you're not using Risk Reversal right now, you're making your prospects carry every ounce of the risk - and that's exactly why they hesitate, ghost you, or hit you with the classic "I'll think about it." Mastering this strategy is one of the fastest ways to eliminate buyer fear and increase your closing percentage, and build instant trust. You need to flip the entire risk equation and take 100% of the risk off your prospect's shoulders and put it on your own. You create an ironclad "safety net" with guarantees, trials, or perf…

If you're serious about being a power persuader, you cannot ignore the psychology of how people pay. This one shift in your presentation and how you handle credit versus cash can literally double your…

If you're serious ab…

If you're serious about being a power persuader, you cannot ignore the psychology of how people pay. This one shift in your presentation and how you handle credit versus cash can literally double your average sale size and cut buyer hesitation in half. This consumer mindset is why people happily drop thousands on a credit card, but freeze up when it's their cash on the table. Credit cards remove the pain of paying from the pleasure of buying – your brain literally feels less "loss" – so buyers say yes quicker, spend more, and feel better doing it. Stop leaving Money on the table and learn…

THE LAW OF INVOLVEMENT: Keeping Your Audience Engaged Here's the secret weapon most online hosts completely miss: the Law of Involvement. The more you pull someone's five senses into the experience…

THE LAW OF INVOLVEME…

THE LAW OF INVOLVEMENT: Keeping Your Audience Engaged Here's the secret weapon most online hosts completely miss: the Law of Involvement. The more you pull someone's five senses into the experience, get their mind and body actively participating, you can set the perfect atmosphere for persuasion. Think about it — your prospect can sit through an entire presentation, pretend to listen, and walk away feeling and doing absolutely nothing. Zero movement. Zero buy-in. As a true Power Persuader, your #1 job is to shrink the distance they have to Travel to reach your goal. Make it ridiculousl…

Supermarket Persuasion Hacks: Triggers You Can Use In Every Day Influence If you're still selling with logic, features, and boring demos, you are leaving money on the table every week. The highest-ear…

Supermarket Persuasi…

Supermarket Persuasion Hacks: Triggers You Can Use In Every Day Influence If you're still selling with logic, features, and boring demos, you are leaving money on the table every week. The highest-earning influencers know one universal truth: most buying decisions happen in the subconscious mind long before anyone says a verbal "yes." Discover how supermarkets use human psychology, subconscious triggers, and persuasion to get you to buy more. Have you ever gone to the grocery store to buy one item, and left with 10? What happened? Supermarkets don't just sell groceries – they engineer the e…

Ever notice how the world's most influential people use different kinds of power like it's second nature? Is it even okay to talk about power? Good, bad, or somewhere in between? Can we actually tap i…

Ever notice how the …

Ever notice how the world's most influential people use different kinds of power like it's second nature? Is it even okay to talk about power? Good, bad, or somewhere in between? Can we actually tap into power to move an audience? The answer is yes. Every single one of us carries unique forms of power depending on the situation. It's hardwired into human nature. Used the right way, it's not just ethical—it's essential, energizing, and influential. Of course power can be weaponized for manipulation. But here's the game-changer: when your audience trusts your power, you become a force that dri…