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Had an AHA or Insight? Share it:Why That Number Isn't What You Should Be Asking?What does the market bear? What does your competition charge? What do you think you can get away with? These are th…

Had an AHA or Insigh…

Had an AHA or Insight? Share it:Why That Number Isn't What You Should Be Asking?What does the market bear? What does your competition charge? What do you think you can get away with? These are the three questions most founders ask when they set a price, and Ed Lee has spent the last decade watching them lead people straight into underpricing themselves.Ed is the author of The Last Mile of Trust and has worked with over two thousand companies on how they price what they sell. For years he watched founders carry the same insecurity into every pricing conversation, shrinking the number the m…

Had an AHA or Insight? Share it:How Maeve Ferguson stopped fighting the inner work and built a business that Harvard professors apply to join.Maeve Ferguson builds diagnostic assessment funnels for th…

Had an AHA or Insigh…

Had an AHA or Insight? Share it:How Maeve Ferguson stopped fighting the inner work and built a business that Harvard professors apply to join.Maeve Ferguson builds diagnostic assessment funnels for the highest end of the thought leadership market. Harvard professors. New York Times bestselling authors. She is data-obsessed, systems-driven, and the last person you would expect to credit her business transformation to weekly identity reprogramming sessions and subliminal audios.She thought hypnosis was training someone to be a monkey on a stage.What Maeve discovered,  after years of having the …

Had an AHA or Insight? Share it:Alice Kao on daily authorship, childhood Trauma, and six climbing gyms.When Alice Kao was three years old, her mother walked out the door carrying two large suitcases a…

Had an AHA or Insigh…

Had an AHA or Insight? Share it:Alice Kao on daily authorship, childhood trauma, and six climbing gyms.When Alice Kao was three years old, her mother walked out the door carrying two large suitcases and did not turn around. When she was fourteen, her mother dropped her off alone in America near a school with some cash and left. Alice spent the next thirty years running a story about what that meant , that she was not smart enough, not pretty enough, not worth staying for. That story became the engine. It drove her through surviving alone as a teenager in a country where she did not belong, thr…

Had an AHA or Insight? Share it:Tarkan Salar on Living Inside an Unfinished TransformationTarkan Salar did not lose his business. He dismantled it. Deliberately, painfully, over eighteen months, cance…

Had an AHA or Insigh…

Had an AHA or Insight? Share it:Tarkan Salar on Living Inside an Unfinished TransformationTarkan Salar did not lose his business. He dismantled it. Deliberately, painfully, over eighteen months, canceling contracts, unwinding supplier Relationships, letting go of nearly 2,000 employees, absorbing millions in losses, all while his Marriage fell apart, his father died, and the people closest to him told him he was making a mistake.He had built a $50Mill dollar fashion company supplying H&M and major European retailers. Family members were on payroll. His identity, his relationships, his enti…

Had an AHA or Insight? Share it:Hatch Beauty Founder Tracy Holland on the hidden cost of building at all costs. Tracy Holland built Hatch Beauty into a $100 million beauty empire in five and a half y…

Had an AHA or Insigh…

Had an AHA or Insight? Share it:Hatch Beauty Founder Tracy Holland on the hidden cost of building at all costs. Tracy Holland built Hatch Beauty into a $100 million beauty empire in five and a half years. Self-funded.Three kids under five. EY Entrepreneur of the Year. A manufacturing facility in Durham, North Carolina.Business with some of the biggest retailers in the world. Every metric of success you could point to and say, she made it. And then she could not keep up with her own success.One morning at 7:15, after another three-hour Sleep night, with 14 minutes and 30 seconds calculated to …

Had an AHA or Insight? Share it:You are using AI. That's the right thing to do. You are enamored with how fast and intelligent it is. But you are getting inconsistent results. And you are worried…

Had an AHA or Insigh…

Had an AHA or Insight? Share it:You are using AI. That's the right thing to do. You are enamored with how fast and intelligent it is. But you are getting inconsistent results. And you are worried it's your prompts.You have been using AI. Getting inconsistent results. Pushing back when it ignores your instructions. Telling it the same thing ten times. And wondering if you are just doing it wrong. You are not doing it wrong. You are misunderstanding what it is. Michael Toguchi builds AI systems for universities, nonprofits, and some of the largest mission-driven organizations in the …

Had an AHA or Insight? Share it:Nobody builds a business they hate on purpose. You build it because everyone says follow me, do it that way. So you do. And after a while you realize it is awful. You …

Had an AHA or Insigh…

Had an AHA or Insight? Share it:Nobody builds a business they hate on purpose. You build it because everyone says follow me, do it that way. So you do. And after a while you realize it is awful. You hate it. Just like the corporate job you left. And at some point you know you cannot do it anymore. If this is you, this episode of The Business Growth Architect Show: Founders of the Future is exactly where you need to be. Copywriter and fractional CMO Rachel Allen built a successful agency because everyone in her industry said that was the right next step. The revenue was there. The clients wer…

Had an AHA or Insight? Share it:I had to make some hard decisions about someone who has been advising me for the better part of 20 years. One phone call changed how I feel about this person. I had a v…

Had an AHA or Insigh…

Had an AHA or Insight? Share it:I had to make some hard decisions about someone who has been advising me for the better part of 20 years. One phone call changed how I feel about this person. I had a visceral reaction. My body knew before my brain caught up. I stopped trusting.In this episode I sit down with Dr. Michelle and Dr. Dennis Reina, two PhDs who have spent 35 years researching exactly what just happened to me, and what happens to all of us when trust breaks down.But here’s the question I want you to sit with right now.If you don’t trust the internet, the news, CEOs, or corporate i…

Had an AHA or Insight? Share it:Revenge quitting is trending. Wiebke Tasch did it before it had a name.It’s 4pm in Berlin. The tram is packed. Everyone around her is doing exactly what they are sup…

Had an AHA or Insigh…

Had an AHA or Insight? Share it:Revenge quitting is trending. Wiebke Tasch did it before it had a name.It’s 4pm in Berlin. The tram is packed. Everyone around her is doing exactly what they are supposed to do. She just came from an interview. She got the job. The dream job. The one everyone in Berlin would kill for,  at one of the biggest publishing houses in Germany.And she can’t breathe.Something is knocking on her chest from the inside. Screaming. Get out. Get out now. If you stay, you will die.Not the job. Her. From the inside. She says that her soul was Dying.She had done everything…

Had an AHA or Insight? Share it:The world is burning. Rock bottom is calling. And for the first time, Beate is giving away every secret she has.The world is shifting fast,  markets are down, supply c…

Had an AHA or Insigh…

Had an AHA or Insight? Share it:The world is burning. Rock bottom is calling. And for the first time, Beate is giving away every secret she has.The world is shifting fast,  markets are down, supply chains are breaking, and founders everywhere are hitting walls they never saw coming. We are entering a war state, and whether you feel it yet or not, it will have real consequences for your business. Rock bottom isn't a sign you failed. It's a signal. And if you're hearing it right now, this episode was made for you.In this raw and deeply personal solo episode, Beate speaks directly…

Had an AHA or Insight? Share it:That is not a question I ask often on this show. But Nick Jain made me ask it.This is the contrarian episode.Nick walked in and said it straight. Spirituality is great.…

Had an AHA or Insigh…

Had an AHA or Insight? Share it:That is not a question I ask often on this show. But Nick Jain made me ask it.This is the contrarian episode.Nick walked in and said it straight. Spirituality is great. And without a clear strategy around the numbers you have nothing. Especially right now. Especially in an environment changing this fast.And then he said something that made my jaw drop.His Harvard MBA. His McKinsey career. The dream resume that took decades to build and opened every door is worthless now. Because everything that used to be locked inside the heads of the most expensive Experts on …

Had an AHA or Insight? Share it:You don't have a Money problem. You have a why problem.You are hustling. Hard. Every decision you make, every hour you put in, every sacrifice you justify, it is a…

Had an AHA or Insigh…

Had an AHA or Insight? Share it:You don't have a money problem. You have a why problem.You are hustling. Hard. Every decision you make, every hour you put in, every sacrifice you justify, it is all pointed at the same thing. More money. Because once you have enough of it, everything else falls into place.That is the trap.Not because making money is wrong. But because money was never going to be the answer to the question underneath it. And most people spend years,  sometimes their entire career, finding that out too late.Eric Mitchell was at the top of his industry when his mentor stoppe…