I was working with a company that was exceeding revenue targets yet well below in EBITDA. I asked about profitability by product line and was told “It can’t be done. Too many variables.”

Sorry – it can’t be done isn’t in my vocabulary.

– We identified easy to determine revenue and expenses by product.

– We created an allocation of shared expenses and overhead.

– We factored in time spent with clients by product line.

Results were astounding.

– The highest revenue product was the least profitable

– Same for the most burdensome client(s)

– Lower revenue products had insane profits

Needless to say, our strategy changed and the company became much more profitable in a very short timeframe.

Perfection was not the goal. A sound business analysis was.

Don’t assume it can’t be done until you try it!

Results will prove worth it.

Rich Hall

Business Coach

Rich Hall Group

Originally Published on https://www.richhallgroup.com/blog

Rich Hall Certified Exit Planning Advisor | Business Advisor | Baby Boomer

Rich is a Certified Exit Planning Advisor (CEPA) and business advisor with substantial experience in business coaching, advising, leadership development, business valuation, value acceleration, succession planning, and more. Rich is also a certified Baby Boomer!

​He is a member of Silver Fox Advisors, facilitates CEO Roundtables and nationwide mastermind groups. He was recognized as one of the Top 15 Coaches in Houston in 2022.

​Rich earned his undergraduate degree in Management Science from Georgia Tech, his MBA from the University of Houston, and his CEPA certification from the Exit Planning Institute.

He is the proud father of three sons, Jeremy, Mark, and Daniel, the grateful husband to his wife Jamie, and best friends with Bucky and Riley (dogs).