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Ian Peterman CEO

Ian Peterman is leading the way for conscious design thinking through his book, podcast, and public appearances. His methods for prioritizing restorative, sustainable, and inclusive values to build a Legacy of positive impact for his client’s brands have offered an exciting and rewarding approach to the future of good business. The Peterman Design Firm specializes in developing and commercializing products and offers branding and marketing for the missions its clients create. Ian also builds teams and catalyzes Growth via fractional COO and CMO services. Ian is passionate about green tech, space exploration, and creating meaningful connections through human-centered planet friendly brands. When he’s not teaching and implementing conscious design he enjoys family, food, and watching the night sky. To learn more about Ian and Conscious Design you can check out @Petermanfirm for the latest podcasts, projects, and events, or find the book on Amazon.

Recent Content

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Stop Ocean Pollution With Gps Buoys Against Ghost Gear &Raquo; 6832440 1730660758232 3B81Aab0Eb52F
Stop Ocean Pollution with GPS Buoys Against Ghost Gear

In this episode of the Conscious Design Podcast, host Ian Peterman speaks with Helge Trettoe Olsen, CEO and owner of Resqunit, about a crucial solution to the pressing issue of ghost gear in fishing. …

In this episode of t…

In this episode of the Conscious Design Podcast, host Ian Peterman speaks with Helge Trettoe Olsen, CEO and owner of Resqunit, about a crucial solution to the pressing issue of ghost gear in fishing. Helge shares the story behind Resqunit's innovative Technology, which helps fishermen recover lost traps and minimize environmental damage caused by abandoned fishing gear. They discuss the significant challenges facing the fishing community, including conflicts among fishermen and how younger generations are more open to adopting sustainable practices. Additionally, Helge reveals exciting plans t…

Listen · 37:08
The Best Home Composting Appliance For Reducing Food Waste &Raquo; 6832440 1729793481616 A1145Dd9590F7
The Best Home Composting Appliance for Reducing Food Waste

In this episode of the Conscious Design Podcast, host Ian Peterman talks with Matthew Bertulli, CEO and co-founder of Lomi and Pela Case. Matthew shares their exciting journey from creating the Pela C…

In this episode of t…

In this episode of the Conscious Design Podcast, host Ian Peterman talks with Matthew Bertulli, CEO and co-founder of Lomi and Pela Case. Matthew shares their exciting journey from creating the Pela Case to launching Lomi, a home composting device that makes it easy for families to reduce food waste. Discover how Lomi turns food waste into natural fertilizer right in your kitchen!Matthew also talks about their Crowdfunding success and the challenges of teaching people about smart waste management. Learn how Lomi is helping to create a greener future—one kitchen at a time!Notable Moments:…

Listen · 1:01:48
Using Water To Turn Buildings Into Batteries And Cut Power Costs &Raquo; 6832440 1729194511026 Bf1B60Dd82Aed
Using Water To Turn Buildings Into Batteries And Cut Power Costs

In this episode of Conscious Design, host Ian Peterman welcomes Yaron Ben Nun, the visionary founder and CTO of Nostromo Energy. Discover how this groundbreaking company is revolutionizing commercial …

In this episode of C…

In this episode of Conscious Design, host Ian Peterman welcomes Yaron Ben Nun, the visionary founder and CTO of Nostromo Energy. Discover how this groundbreaking company is revolutionizing commercial buildings with innovative water-based energy storage systems and sustainable energy solutions. Yaron shares his inspiring journey from film director to clean energy pioneer, driven by his passion for addressing energy challenges, especially in regions where commercial cooling can consume a staggering 60% of electricity.Nostromo Energy’s sustainable solution leverages the latent heat of water, …

Listen · 43:03
Creating A Circular Economy In 3D Printing With Filamentive &Raquo; 6832440 1728591843998 49A52Aaf9Db0E
Creating a Circular Economy in 3D Printing with Filamentive

Are you passionate about sustainable 3D printing and circular Economy solutions?  In this episode of the Conscious Design Podcast, host Ian Peterman interviews Ravi Toor, Managing Director of Filamen…

Are you passionate a…

Are you passionate about sustainable 3D printing and circular economy solutions?  In this episode of the Conscious Design Podcast, host Ian Peterman interviews Ravi Toor, Managing Director of Filamentive, a UK-based leader in eco-friendly 3D printing filaments made from recycled plastics. Discover how Filamentive is revolutionizing the 3D printing industry by providing sustainable solutions that reduce plastic waste and promote a circular economy.Be inspired by Ravi’s journey in founding Filamentive and his commitment to sustainability.He shares the challenges and innovations associated w…

Listen · 37:55
How Ocean Aid Uses Ai To Save Our Oceans From Ghost Gear &Raquo; 6832440 1727966913479 007Ebab3F0A03
How Ocean AID Uses AI to Save Our Oceans from Ghost Gear

What’s Happening Underwater? Join the Fight Against Ghost Gear!  Our oceans are in crisis. Every year, an estimated 640,000 tons of ghost gear are abandoned, endangering marine life and disrupting …

What’s Happening U…

What’s Happening Underwater? Join the Fight Against Ghost Gear!  Our oceans are in crisis. Every year, an estimated 640,000 tons of ghost gear are abandoned, endangering marine life and disrupting fragile ecosystems. In this episode of Conscious Design, host Ian Peterman sits down with Andrew Polanyi, Executive Director of Ocean AID, to explore innovative solutions to this pressing issue. Join us as Andrew shares his journey from Toronto to Victoria, BC, and highlights the alarming impact of underwater plastic waste and ghost gear on our oceans. Discover how Ocean AID leverages groundbreaki…

Listen · 42:06
Breaking Barriers In Compostable Packaging: Tipa’s Sustainable Innovation &Raquo; 6832440 1727379263368 C8B15Bea62D9D
Breaking Barriers in Compostable Packaging: TIPA’s Sustainable Innovation

In this episode of Conscious Design, host Ian Peterman speaks with Daphne Nissenbaum, CEO of TIPA®, about revolutionary advancements in compostable packaging. Discover how TIPA is breaking barriers w…

In this episode of C…

In this episode of Conscious Design, host Ian Peterman speaks with Daphne Nissenbaum, CEO of TIPA®, about revolutionary advancements in compostable packaging. Discover how TIPA is breaking barriers with innovative materials that not only replace conventional plastics but are also fully compostable, addressing the pressing issue of plastic waste in the food and fashion industries. Join us as we delve into Daphne's inspiring journey, the challenges of developing sustainable solutions, and the future of eco-friendly packaging. Learn how brands can enhance their sustainability efforts while maint…

Listen · 22:23
From Pvc Waste To Building Tiles With Pretty Plastic &Raquo; 6832440 1726770877866 23Afa20B5B6Ba
From PVC Waste to Building Tiles with Pretty Plastic

Join host Ian Peterman in this inspiring episode of Conscious Design as he interviews Leva Konaté, an account executive at Pretty Plastic. Konaté shares the remarkable journey of Pretty Plastic, whi…

Join host Ian Peterm…

Join host Ian Peterman in this inspiring episode of Conscious Design as he interviews Leva Konaté, an account executive at Pretty Plastic. Konaté shares the remarkable journey of Pretty Plastic, which began in 2017 with a commitment to sustainability and eco-friendly construction through the use of 100% recycled building materials. The company initially focused on creating innovative building tiles from household HDPE plastics, earning accolades for their unique designs. As they transitioned to working with PVC, they faced significant challenges but ultimately succeeded in developing high-qu…

Listen · 34:58
The Future Of Sustainable Packaging: Woodly’s Wood-Based Plastic &Raquo; 6832440 1726159655279 Cc23902C745D7
The Future of Sustainable Packaging: Woodly’s Wood-based Plastic

In this episode of the Conscious Design Podcast, host Ian Peterman talks with Christoph Schiller, VP of Sales and Marketing at Woodly, to explore the future of sustainable packaging. Discover how Wood…

In this episode of t…

In this episode of the Conscious Design Podcast, host Ian Peterman talks with Christoph Schiller, VP of Sales and Marketing at Woodly, to explore the future of sustainable packaging. Discover how Woodly’s innovative, wood-based bioplastics are transforming industries by reducing CO2 emissions, extending food shelf life, and providing a recyclable alternative to traditional plastics. Christoph discusses the challenges of scaling bio-based materials, their exciting expansion plans into the U.S., and Woodly’s role in promoting a circular economy.Notable Moments: 00:25 The Origin Story of Wo…

Listen · 31:10
Avoid These Common Eco-Friendly Branding Mistakes &Raquo; 6832440 1725563567199 19D23Daa16C7B
Avoid These Common Eco-Friendly Branding Mistakes

In this insightful episode of the Conscious Design Podcast, host Ian Peterman welcomes Willow Hill, co-founder and Chief Creative Officer of Scout Lab, to discuss how to avoid common mistakes in eco-f…

In this insightful e…

In this insightful episode of the Conscious Design Podcast, host Ian Peterman welcomes Willow Hill, co-founder and Chief Creative Officer of Scout Lab, to discuss how to avoid common mistakes in eco-friendly branding and learn effective strategies for creating a sustainable brand. As the demand for sustainability in business grows, Willow shares insights on moving away from outdated, fear-based marketing towards crafting positive, inspiring brand narratives that drive lasting change.NOTABLE MOMENTS 02:32 - Consumer Trends and Building a Greener Economy 07:02 - Legacy Branding and Creating I…

Listen · 53:37
Architect David Hertz Explains How Recycled Materials Are Transforming Modern Architecture &Raquo; 6832440 1724939665128 Efa00Cb004Cf
Architect David Hertz Explains How Recycled Materials Are Transforming Modern Architecture

Discover How Recycled Materials Are Transforming Modern Architecture with David HertzIn this episode of Conscious Design, renowned architect David Hertz shows us how recycled materials are changing …

Discover How Recycle…

Discover How Recycled Materials Are Transforming Modern Architecture with David HertzIn this episode of Conscious Design, renowned architect David Hertz shows us how recycled materials are changing the way we build today. David talks about his journey from environmental activism in Malibu to his work with SkySource and XPRIZE. Learn how he uses materials like recycled concrete and airplane wings in innovative projects like the 747 Wing House and the Sail House.David explains how using green technologies and materials you might not expect can make architecture more sustainable. He also disc…

Listen · 50:48
Green Ink: Good Judy Inc.'S Journey In Eco-Friendly Tattooing &Raquo; 6832440 1724340757610 C7E9E1A96Dd4D
Green Ink: Good Judy Inc.'s Journey in Eco-Friendly Tattooing

Join host Ian Peterman as he explores the innovative world of eco-friendly tattoo supplies with Ryan Hanna and Lee D'Angelo from Good Judy Inc. Discover how Good Judy Inc. began with a desire to reduc…

Join host Ian Peterm…

Join host Ian Peterman as he explores the innovative world of eco-friendly tattoo supplies with Ryan Hanna and Lee D'Angelo from Good Judy Inc. Discover how Good Judy Inc. began with a desire to reduce the environmental impact of tattooing, offering biodegradable materials and repairable machines. Learn about their journey through the challenges of greenwashing and certification processes. Tune in to hear about their commitment to sustainable practices and their vision for the future of the tattoo industry.Notable Moments:00:43 Eco-Friendly Tattoo Supply Company's Origin Story And Produc…

Listen · 28:27
The Fabric Of Change: Nancy Taylor’s Sustainable Fashion Journey At Lolë &Raquo; 6832440 1723731358137 C433Bda4655C7
The Fabric of Change: Nancy Taylor’s Sustainable Fashion Journey at Lolë

How can fashion be both luxurious and sustainable? Find out in this episode of Conscious Design, as host Ian Peterman explores sustainable fashion with Nancy Taylor, VP of Design at Lolë. Nancy share…

How can fashion be b…

How can fashion be both luxurious and sustainable? Find out in this episode of Conscious Design, as host Ian Peterman explores sustainable fashion with Nancy Taylor, VP of Design at Lolë. Nancy shares her transition from launching époque évolution to spearheading sustainable practices at Lolë. Discover the path to B Corp certification and the hurdles of introducing sustainable materials in the fashion industry. Listen in as Nancy emphasizes the importance of consumer Education in fostering a sustainable future.Notable Moments:00:48 B Corp certification in the fashion industry 5:…

Listen · 31:02
Shifting Paradigms: How Ecoternatives Is Changing Consumer Habits &Raquo; 6832440 1722525111132 9990C6C8B544F
Shifting Paradigms: How Ecoternatives is Changing Consumer Habits

Can a small business truly revolutionize sustainable practices? Discover how in this episode of Conscious Design, as host Ian Peterman talks with Aidan Riehl, founder of Ecoternatives. Aidan talks abo…

Can a small business…

Can a small business truly revolutionize sustainable practices? Discover how in this episode of Conscious Design, as host Ian Peterman talks with Aidan Riehl, founder of Ecoternatives. Aidan talks about the challenges of making sustainability affordable and the solutions he's implementing through his startup. They discuss the inception of Ecoternatives, born from a desire to tackle plastic pollution and the high cost of sustainable products. Aidan also shares insights on market dynamics, the influence of consumer trust, and his strategies for offering cost-effective eco-friendly products.Not…

Listen · 24:52
Leading Logitech To A Greener Future: Malin Leschly’s Sustainable Design Strategy &Raquo; 6832440 1721929067195 3Cb65D93307A3
Leading Logitech to a Greener Future: Malin Leschly’s Sustainable Design Strategy

Join host Ian Peterman in a thought-provoking discussion with Malin Leschly, Chief Design Officer at Logitech, about integrating sustainability into design and brand Innovation. Malin shares insights …

Join host Ian Peterm…

Join host Ian Peterman in a thought-provoking discussion with Malin Leschly, Chief Design Officer at Logitech, about integrating sustainability into design and brand innovation. Malin shares insights from her background and her strategic role in steering Logitech's design ethos towards sustainable practices. Discover how Logitech balances user experience with environmental responsibilities, explores new materials, and approaches product packaging with sustainability at the forefront. This episode dives deep into the challenges and successes of creating eco-friendly products that are both durab…

Listen · 35:31
Hemp'S New Horizon: Innovation And Sustainability With Ryan Mckeever &Raquo; 6832440 1720627776750 E8C46E06E6E8A
Hemp's New Horizon: Innovation and Sustainability with Ryan McKeever

The evolution of hemp and the stories that are in the hemp bubble. The story of Western Colorado's CBD hemp hustle during the peak and collapse. Documentary series produced by Plotline. In this episod…

The evolution of hem…

The evolution of hemp and the stories that are in the hemp bubble. The story of Western Colorado's CBD hemp hustle during the peak and collapse. Documentary series produced by Plotline. In this episode, Ian Peterman talks with Ryan McKeever, a veteran TV commercial director turned hemp farmer. Ryan discusses his transition to the forefront of the hemp industry, starting with his early work on CBD media productions to farming hemp on his property. He details the volatile shifts in the hemp market, from the boom in CBD prices to the advent of Delta-8 THC, exploring the economic impacts and oppor…

Listen · 39:19
The Solar Solution: Harnessing Energy For A Greener Tomorrow With Bruce Dietzen &Raquo; 6832440 1720021504205 959F58471Ee6C
The Solar Solution: Harnessing Energy for a Greener Tomorrow with Bruce Dietzen

Join host Ian Peterman as he taps into the transformative power of solar energy with Bruce Dietzen, the innovative mind behind modern sustainable projects such as the Hemp Car and DrawdownHemp. In thi…

Join host Ian Peterm…

Join host Ian Peterman as he taps into the transformative power of solar energy with Bruce Dietzen, the innovative mind behind modern sustainable projects such as the Hemp Car and DrawdownHemp. In this episode, Bruce shares his insights on using hemp and other high biomass feed crops to drive sustainable innovations across various industries. From biochar as a method for carbon sequestration to the potential of structural batteries in electric vehicles, this discussion explores the intersection of environmental technology and practical applications that can lead to a greener future. Notable Mo…

Listen · 39:40
Coast To Coast Sustainables: Pioneering New Eco-Friendly Solutions &Raquo; 6832440 1719418919154 5B162596Fc265
Coast to Coast Sustainables: Pioneering New Eco-friendly Solutions

Dive into the innovative world of sustainability with Stephanie Torres and Stephanie Manning, the dynamic duo behind Coast to Coast Sustainables. This episode unpacks their journey from starting with …

Dive into the innova…

Dive into the innovative world of sustainability with Stephanie Torres and Stephanie Manning, the dynamic duo behind Coast to Coast Sustainables. This episode unpacks their journey from starting with mask-making during the pandemic to creating a thriving business focused on reducing waste through reusable products. Discover how their commitment to sustainability drives their business, from expanding their product line with eco-friendly innovations to engaging with local markets and online communities. Learn about their rapid growth and exciting developments like expanding into a new production…

Listen · 44:14
Eco-Luxury Living: The Art Of Sustainable Interior Design With Cate Brown &Raquo; 6832440 1718786648234 34655C4Efe0Cb
Eco-Luxury Living: The Art of Sustainable Interior Design with Cate Brown

Join host Ian Peterman as he explores the innovative world of sustainable interior design with Cate Brown, founder of Cate Brown Studio. In this episode, Cate discusses her unique journey from interio…

Join host Ian Peterm…

Join host Ian Peterman as he explores the innovative world of sustainable interior design with Cate Brown, founder of Cate Brown Studio. In this episode, Cate discusses her unique journey from interior design to creating luxury sustainable home products by repurposing vintage and damaged high-end garments. Discover how her passion for sustainability and high fashion has led to the development of unique home decor items, pushing the boundaries of traditional interior design and promoting environmental responsibility. Notable Moments:00:48 Journey Into Sustainable Fashion02:44 Upcycling Lu…

Listen · 22:57

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