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In this episode, host Ian Peterman dives deep with Stephen Jordan, CEO of the Institute for Sustainable Development. Stephen discusses his shift from a background in political theory to spearheading i…

In this episode, hos…

In this episode, host Ian Peterman dives deep with Stephen Jordan, CEO of the Institute for Sustainable Development. Stephen discusses his shift from a background in political theory to spearheading initiatives in corporate social responsibility (CSR) and sustainable development. Highlights of the conversation include Stephen’s insights the significance of public-private partnerships and his pivotal role in advancing green and blue economy solutions. Stephen delves into the need for systemic thinking and collaboration across industries to drive sustainable impact. He and Ian explore innovati…

In this episode, Ian Peterman chats with Taylor DuBose, the innovative founder of Sustainable Utilization System LLC (SUS). They explore Taylor's journey from using childhood creativity with Legos to …

In this episode, Ian…

In this episode, Ian Peterman chats with Taylor DuBose, the innovative founder of Sustainable Utilization System LLC (SUS). They explore Taylor's journey from using childhood creativity with Legos to establishing SUS in 2020, a company dedicated to repurposing plastic waste into functional products. The discussion covers the challenges of sustainability, SUS's unique approach to reusing plastics, and their commitment to ethical production practices. They also highlight the Reborn Initiative, SUS's efforts in refurbishing old bags to donate to those in need, and their upcoming product launches.…

Join host Ian Peterman on the Conscious Design podcast as he engages with Alejandra Teran, the Chief Purpose Marketing Officer at SAILCARGO INC. They explore SAILCARGO's innovative approach to revolut…

Join host Ian Peterm…

Join host Ian Peterman on the Conscious Design podcast as he engages with Alejandra Teran, the Chief Purpose Marketing Officer at SAILCARGO INC. They explore SAILCARGO's innovative approach to revolutionizing the shipping industry through zero-emission sailing cargo ships. Alejandra discusses the inception of this eco-friendly initiative, inspired by a desire to combine traditional sailing techniques with modern renewable energy systems. This episode delves into the challenges and advancements in sustainable maritime logistics, the potential of clean shipping, and how SAILCARGO aims to influen…

Join Ian Peterman on the Conscious Design podcast as he sits down with Todd Beyreuther, Director of Product at Mercer Mass Timber. They dive into the revolutionary world of mass timber, exploring its …

Join Ian Peterman on…

Join Ian Peterman on the Conscious Design podcast as he sits down with Todd Beyreuther, Director of Product at Mercer Mass Timber. They dive into the revolutionary world of mass timber, exploring its role in sustainable construction and the innovative approaches Mercer is taking to redefine the industry. Todd shares insights into the company's origins, its strategic expansions, and the impact of their products on reducing carbon footprints. The conversation also covers the challenges and future of mass timber in the architectural and construction landscapes, offering a glimpse into the potenti…

Join Ian Peterman as he explores the innovative journey of Joanna Power and Paramveer Bhachu, co-founders of Lylo. Find out how a university project during the COVID-19 pandemic led to the creation of…

Join Ian Peterman as…

Join Ian Peterman as he explores the innovative journey of Joanna Power and Paramveer Bhachu, co-founders of Lylo. Find out how a university project during the COVID-19 pandemic led to the creation of an eco-friendly, portable washing machine designed to save water by reusing shower water. The co-founders share their development process, from prototyping to market testing, and discuss the diverse applications of their product in settings like boating, camping, and potentially developing countries. They highlight the design considerations that make Lylo not only functional but also psychologica…

In this episode of the Conscious Design podcast, host Ian Peterman is joined by Maxim Gelmann, founder of Stroodles, a pioneer in eco-friendly tableware. Maxim discusses his journey from a diverse con…

In this episode of t…

In this episode of the Conscious Design podcast, host Ian Peterman is joined by Maxim Gelmann, founder of Stroodles, a pioneer in eco-friendly tableware. Maxim discusses his journey from a diverse consulting background to creating a sustainability-focused brand that makes fun and accessible eco-products like edible straws and biodegradable plates. They explore how Stroodles not only provides sustainable products but also supports businesses in marketing these eco-friendly alternatives effectively. The conversation highlights how small, enjoyable changes can lead to significant environmental im…

How do small businesses adapt and add value in an ever-evolving marketplace? In this inspiring episode, host Ian Peterman sits down with Carl J. Cox, CEO of 40 Strategy, to explore the world of strate…

How do small busines…

How do small businesses adapt and add value in an ever-evolving marketplace? In this inspiring episode, host Ian Peterman sits down with Carl J. Cox, CEO of 40 Strategy, to explore the world of strategic business planning and execution. Carl shares his journey from finance to founding his own company, emphasizing the importance of vision, perseverance, and creating real value. They discuss the challenges and successes in strategic planning, the impact of setting meaningful goals, and adapting to new technologies like AI.  This episode offers invaluable insights for anyone looking to scale the…

Join host Ian Peterman as he welcomes Martin Schichtel, CEO of KraftBlock and a trailblazer in energy storage innovations. In this insightful episode, Martin shares KraftBlock’s origin, sparked by h…

Join host Ian Peterm…

Join host Ian Peterman as he welcomes Martin Schichtel, CEO of KraftBlock and a trailblazer in energy storage innovations. In this insightful episode, Martin shares KraftBlock’s origin, sparked by his extensive background in high-temperature applications and a pivotal documentary about heat storage. He talks about how KraftBlock is revolutionizing the way industries handle waste heat, turning a byproduct into a valuable resource for generating electricity and driving various industrial processes. Martin also discusses the technological breakthroughs and challenges of KraftBlock, its role in …

In this episode of Conscious Design, host Ian Peterman sits down with Elliot Chaves, the founder and CEO of Jaspur. Jaspur is an innovative platform dedicated to revolutionizing sustainable consumeris…

In this episode of C…

In this episode of Conscious Design, host Ian Peterman sits down with Elliot Chaves, the founder and CEO of Jaspur. Jaspur is an innovative platform dedicated to revolutionizing sustainable consumerism in the sportswear industry. Elliot shares the compelling story behind Jaspur, starting from his personal challenges with finding sustainable options in Fashion, leading to the birth of a marketplace that prioritizes environmental consciousness in every thread.  Notable Moments:Elliot's Background and the Genesis of JaspurThe Mission of Jaspur: Sustainable SportswearChallenges of Integ…

Tune in as host Ian Peterman talks with Beau Wangtrakuldee, Ph.D., founder and CEO of AmorSui, in a transformative discussion about innovating sustainable personal protective equipment (PPE). Beau sha…

Tune in as host Ian …

Tune in as host Ian Peterman talks with Beau Wangtrakuldee, Ph.D., founder and CEO of AmorSui, in a transformative discussion about innovating sustainable personal protective equipment (PPE). Beau shares her personal journey, driven by a chemical spill accident during her PhD, which unveiled the inadequacies in existing PPE and sparked the inception of AmorSui. Plus, she explains the company's mission to bridge the gap in the PPE market, focusing on safety, functionality, and sustainability.  What you’ll hear about in this episode:The Origin Story of AmorSui: Bridging the Gap in PPEAd…

In this episode of Conscious Design, host Ian Peterman talks with Scandinavian Airlines' General Manager in the Americas, Jasmine Utter, about the airline's commitment to sustainability. They discuss …

In this episode of C…

In this episode of Conscious Design, host Ian Peterman talks with Scandinavian Airlines' General Manager in the Americas, Jasmine Utter, about the airline's commitment to sustainability. They discuss the goal of net-zero CO2 emissions by 2050, with strategies including a new fuel-efficient fleet, sustainable aviation fuel, and the development of electric and hydrogen-powered aircraft. Challenges like fuel production and cost are acknowledged, while mentioning the customer's opportunity to buy sustainable aviation fuel when booking tickets. The airline's sustainable food services and a loyalty …

Join host Ian Peterman and guest Helen Sharp, founder and CEO of Influential PR, who specializes in public relations for sustainable brands. In this episode, Helen shares her journey from journalism a…

Join host Ian Peterm…

Join host Ian Peterman and guest Helen Sharp, founder and CEO of Influential PR, who specializes in public relations for sustainable brands. In this episode, Helen shares her journey from journalism and sales to establishing a PR firm dedicated to mission-driven companies. She offers insights into the unique challenges and opportunities in promoting sustainable brands, emphasizing the importance of a compelling story and thoughtful leadership in PR. Helen also discusses strategies for effective media relations, affiliate PR, and influencer campaigns, providing valuable tips for startups and es…

Join host Ian Peterman on Conscious Design as he welcomes Gabe Tavas, the innovative mind behind Symmetry Wood. In this episode, Gabe shares the fascinating origin story of his company, which uses bac…

Join host Ian Peterm…

Join host Ian Peterman on Conscious Design as he welcomes Gabe Tavas, the innovative mind behind Symmetry Wood. In this episode, Gabe shares the fascinating origin story of his company, which uses bacteria to produce cellulose for creating wood-like products. This journey starts from Gabe's eye-opening experiences in Ecuador and leads to groundbreaking research in his college dorm room, where he began experimenting with kombucha cultures to produce bacterial cellulose. Gabe discusses the challenges and triumphs of developing Symmetry Wood, from initial rough samples to winning the prestigious …

Host Ian Peterman sits down with Morgan Seibel, the Executive Director of WeeCycle. Morgan gives us a peek into the world of WeeCycle, an organization that’s revolutionizing the recycling of baby ge…

Host Ian Peterman si…

Host Ian Peterman sits down with Morgan Seibel, the Executive Director of WeeCycle. Morgan gives us a peek into the world of WeeCycle, an organization that’s revolutionizing the recycling of baby gear. From a simple yet impactful idea, WeeCycle has grown into a key player in the sustainable living space, providing invaluable support to families while leading the charge in environmental stewardship. In a lively and informative chat, Morgan walks us through the nuts and bolts of WeeCycle’s operations. We get an inside look at their innovative recycling processes, tackling everything from car…

Welcome back to another episode of Conscious Design and today Ian welcomes Carolyn, who kicks off with a little backstory about herself, the company and her role in the company today. Carolyn and Ian …

Welcome back to anot…

Welcome back to another episode of Conscious Design and today Ian welcomes Carolyn, who kicks off with a little backstory about herself, the company and her role in the company today. Carolyn and Ian both develop on the idea of communication and how even non-verbal signs can tell a story to the customer or guest that represent the company or business in a certain light and effectively narrate the need to the receiving end. Carolyn then explains how she and her company are able to help somebody who is just starting out and does not have much in terms of physical locations or spaces and how much…

In today’s episode of the Conscious Design, Ian welcomes Stephen Reble. Stephen starts off by a brief introduction into what he does. Ian and Stephen then discuss agility and the role it plays in st…

In today’s episode…

In today’s episode of the Conscious Design, Ian welcomes Stephen Reble. Stephen starts off by a brief introduction into what he does. Ian and Stephen then discuss agility and the role it plays in starting and maintaining a foothold in the industry you are in. Stephen then does a little product demonstration for people to better understand it. Ian and Stephen then talk about how the proof that something works is the greatest advertising your product or solution can get. Stephen then talks how when you want to change people, it is always better to take it slow. In the guest outro Stephen share…

Welcome to another episode of the Conscious Design Podcast and today Ian welcomes Ryan. Ryan starts off with a brief intro on what he does and what is the goal of his company. Ryan and Ian then discus…

Welcome to another e…

Welcome to another episode of the Conscious Design Podcast and today Ian welcomes Ryan. Ryan starts off with a brief intro on what he does and what is the goal of his company. Ryan and Ian then discuss the need for sustainable products to remain simple enough for the common man, so they can sell. Ryan then talks more about the aspect of taking your product to an international level and what struggles and opportunities that bring to the table. Ian and Ryan then discuss the material aspect of his product and what exactly does the company need to use to manufacture it. Ryan then discusses how to …

Welcome to another episode of the Conscious Podcast and today Ian welcomes Sheryl. Sheryl starts off by a brief introduction to what she does and talks about the company and her book.  Ian and Sheryl…

Welcome to another e…

Welcome to another episode of the Conscious Podcast and today Ian welcomes Sheryl. Sheryl starts off by a brief introduction to what she does and talks about the company and her book.  Ian and Sheryl then talk more about how certain patterns can be identified in other industries that help to solve or understand problems in their businesses and areas of expertise. With this Sheryl then mentions her book, what is it about and how these experiences and patterns, from different industries, helped the book to become a reality. Ian and Sheryl then talk more about the metrics used by company manager…