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Attract the Right Job Or Clientele:

Do You Want to Increase E-commerce Sales?

Sales can be challenging, in-person or online, and one of the most competitive markets is E-Commerce. To gain traction, you need to pay careful attention to trends and have an engaging website – and offerings that many desire.

But what else can you do to ensure you stand out and secure those conversions? Our collaborative blog provides helpful insights into ways to increase E-commerce sales.

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Increase E-commerce Sales

Here are a couple of effective options for increasing your online sales. 

Social Media

You might’ve heard the words omnipresence before regarding social media. In short, it means having a presence across all socials, with the view of driving sales and traffic. Knowing how all channels work, their strengths, and how you can leverage them is essential. 

Understand who the users are and why they use the platform – and see where your product makes sense in their life. Working with a company like eComBrands.com will highlight gaps and ensure you make the most of all opportunities. 

Scarcity 

FOMO is one of the most powerful ways to sell things. When you show something, or an influencer shows something – but there are limited stocks? People will kick into the fear of missing out. Creating a sense of scarcity almost instantly puts more value on the item because it is harder to get. 

Purchasing an item makes the person who gets it feel unique – that is what you want them to feel about your product.

Social Proof 

Reviews sell products. People are about 80% more likely to buy a product when they read a motivating review. It isn’t uncommon for some companies to fake their reviews, but people can sniff that out quickly. When you have a great product and the proper support for people who have purchased it, that is the differentiator. 

Encourage people to leave reviews, and when they are negative, take action to improve the experience in the future (and for that person). The entrepreneurial mindset can be of value.

Share your reviews, and see the difference in your conversions pretty quickly. 

Upselling

Have you ever been looking at a torch or another electrical item, and then an advert for batteries or ‘recommended products’ popped up? That is the upsell, and when done correctly, it can make a significant difference in the final checkout. 

Reflect on which of your products typically couple together during purchasing. A good strategy is to offer a discount for others to purchase both items together. Proving to be a successful strategy, you can also use other combinations of products frequently purchased together. The next step is to update your marketing program.

Payment Options

Do you have a BNPL (buy now, pay later)? Will you consider Apple and-or Google Pay? How many boxes do customers need to fill on the order form before they reach the end? Put yourself in the client’s shoes momentarily: how do you honestly rate the checkout process to make a purchase final? 

E-Wallets like PayPal are among the most popular. Why? They are easy-to-use systems, and credit cards are, too. 

The sales motto states, ‘Keep It Simple’ for people to use whatever they like. 

Branding 

Make your branding talk, but keep it consistent and of interest. Target the interests and needs of your clientele to attract a larger audience. Great branding will do a lot of the legwork for you. Occasionally, good branding is all that there is behind a product. Remember that clients are typically only fooled once and then move on elsewhere. Consistency and follow-through will differentiate your brand.

In Conclusion: Increase E-Commerce Sales

Ensuring your communications are reliable and deliver as promised is vital. The goal is to create a returning and referring clientele.

Need branding tips? Check this for more: Five Ways to Build Your Brand Image – SmoothSale™. 

For More Insights:   Visit Elinor’s Amazon Author Page

‘Communicate to Attract Interest‘

Authentic Relationships Are Essential

Be A Story-Teller

“Believe, Become, Empower“

Related Blog Stories:

1. Before selling anything or in any format, it is best to research your industry first.
2. Read the reviews of other companies concerning what people like least and best of all.
3. Research trends in your industry to ensure you are current and can add to the market successfully.
4. In your free time, capture why you began your business and the difference it may make to the benefit of others.
5. Realize your specific target audience to begin.
6. Target your communications to the interests of your core audience.
7. As time proves your offerings successful, consider expanding out to complementary audiences.
8. Similarly, expand your offerings as sales and positive reviews grow, but always keep the audience’s interests at heart.
9. Branding, marketing, and sales are comprehensive strategies to help you increase E-commerce sales.
10. Celebrate Success!

Today’s insights are provided to help you achieve the Smooth Sale!

RESOURCES FOR PERSONAL AND BUSINESS Growth: 

Advisorpedia  Publishes information to help advisors build their practice, and those interested in the markets choose investments and find inspiration.

BabyBoomer – A trusted media source that collects and curates all the news, resources, and shows of interest for the Baby Boomer Generation.

BizCatalyst360  Presents a life, culture, and biz new media digest as a hub of creative expression and personal growth.

CatCat Build your future one skill at a time.

ContactOut is a web-based platform that enables users to search for contact information and uncover contact details, including email addresses, phone numbers, and other personal data.

Greg Jenkins Consulting LLC  – Helping organizations realize the value of diversity to build inclusive, evolving, high-performing cultures.

Growth Hackers – Helping businesses globally grow with lead generation, growth marketing, conversion rate optimization, data analytics, user acquisition, retention, and sales.

Inclusion Allies Coalition   “Everyone is welcome here.” Learn more to train teams and join the advocacy program.

Internet Advisor Find the internet service right for you among 2083 internet providers across 36,380 cities; plus, Cellphonedeal compiles excellent deals on phones, plans, and prepaid to furnish you with the best options in your area.

Kred  Connect with top-rated influencers to learn from and grow your networks.

LinktoEXPERT  “It is not who you know – who knows you and what your expertise can do for them, plus understand the value of hiring you.” 

Lotus Solution LLC Helps organizations create diversity and inclusion to ensure fairness and work through customized consulting, training, and keynote speeches.

Onalytica Find relevant influencers for your brand.

SalesPop!   Purveyors of Prosperity; How to Compete against Yourself to Excel in your career.

Simma Lieberman, “The Inclusionist,” helps develop inclusive leaders from the inside out to champion diversity and build equitable, inclusive cultures at every level.

Yoroflow offers a comprehensive suite of digital workplace platforms to help you streamline your day-to-day operations, manage your finances, and grow your business.

Vunela  Provides a unique opportunity to view Videos and read articles by World Leaders.

WebTalk is the one-stop platform To build your marketplace and grow social connections. 

Win Win Women is the world’s only interactive network and an international community for women. Women WIN when they receive solutions + Experts WIN when they provide solutions = Win Win Women.

The post Do You Want to Increase E-commerce Sales? appeared first on SmoothSale™.

Elinor Stutz International Best-Selling Author

Elinor Stutz broke through barriers long before doing so was popular. Against all the odds, she defied the theme “women can’t sell” to become the top producer at every company she ever worked for, ignoring attempts to get her to quit.

Eleven years later, I lay motionless on a stretcher with an irreparably broken neck. Two visions appearing before me, and a brilliant gold light encasing my entire body, gave me a reason to believe I would recover. I wholeheartedly knew I was about to empower audiences far and wide. At the moment, I negotiated a full recovery with the promise to be of service. The surgeon and hospital staff anointed me with the title “The Walking Miracle.”

As the CEO of Smooth Sale, Stutz adapted the motto, “Believe, Become, Empower.” Believe in yourself; Become the person you envision; Empower your audience to do the same. Stutz is on the Social Media Committee for Inclusion Allies Coalition devoted to Diversity, Equity, and Inclusion.