You can’t be good at everything. Find your competitive advantage by focusing on one thing you do well.

Establishing a comprehensive price strategy is just one element of your overall business plan.  It all begins with answering questions about your business

Tell a story so others can see your vision. let them help you build your castle

What have you got if you have a cricket ball in this hand and one in this hand? A bloody big cricket This is a reprint of a classic blog that I wrote in October 2019 when I first started my company Shiageto Consulting. Enjoy! One of the biggest “Focus Costs” is a lack of clarity. […]