Your price is right when your customer buys your offer. The price is somewhere between the lowest price you are willing to accept and the highest price your customer is willing to pay for it. Getting to that price is a combination of a few things. This is best done with research and good old-fashioned, […]
Owning and operating a bar is a delicate balance. You want to provide your customers with the best while keeping your business above water. Competition in the hospitality business is fierce. You need to differentiate while implementing standard best practices to be successful. Look over some of these practices so that you can make your […]
Pick a hat, any hat,…. This is a reprint of a classic blog that I wrote in May 2020 when I first started my company Shiageto Consulting. Enjoy! In this series, I share with you some of the key learnings I have had from my first 6 months of launching my first start-up (Shiageto Consulting) and […]
Starting any business is scary and exciting. Emptying your savings because you think you can make it will make anyone nervous. However, those who decide to open a restaurant must love to live on the edge. Sadly, many restaurants never see a green bottom line in a spreadsheet because they fall victim to the most […]
Business in the time of Corona/recession: learnings from my first 6 months of Shiageto that might help Don’t try this at home kids This is a reprint of a classic blog that I wrote in April 2020 when I first started my company Shiageto Consulting. Enjoy! Do you know the tale from Greek mythology about Sisyphus? A […]
Pop-up food stalls are great businesses that add to the community (although what a pain to have to take down your stall every day only to reassemble it the next) I’ve recently moved home to a new neighbourhood and one of the exciting things I have discovered in my exploration of the local area is a […]
You’ve invested your blood, sweat, tears, nights, weekends, and a lot of money into your business. Don’t you want to recoup some of that when it’s over? You should! There are so many reasons that support you selling your company versus closing your doors. I’m talking about everyday businesses too, not necessarily the Shark Tank, […]
As business owners, we all want more leads, right? But leads don’t necessarily mean sales. What if you have a process to convert the leads into warmer and more interested prospects? Could you have more success turning warm prospects into sales? Of course! Here’s my 4-step formula for converting more leads into a warm and […]
Product returns affect your business’s bottom line, and they may also signal customer dissatisfaction that can impact your brand’s reputation. Use a comprehensive strategy to decrease costly e-commerce returns and help customers get the products they want. Explore four ways your business can minimize product returns. Use Quality Product Images and Descriptions Customers are significantly […]
Profitability ratios are essential metrics that provide insights into a company’s financial performance. By analyzing these ratios, businesses can assess their profitability and make informed decisions to improve their financial outlook. In this article, we will explore three crucial profitability ratios: Gross Profit Margin, Operating Margin, and Net Profit Margin. Gross Profit Margin = Cost […]
