April 8th, 2024 Mark O'Brien
The Marshall Tucker Band released its self-titled debut album on Phil Walden’s Capricorn Records in 1973. As soon as my buddies and I heard “Take the Highway” and “Can’t You See”, we were instant fans. In 1977, the band released its sixth album, Carolina Dreams, which was certified platinum in the same year and was […]
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April 3rd, 2024 Mark O'Brien
On Monday, April 8th, we’ll conduct Byline 360˚ as you’ve come to know and love it. Then, we’re going to take a nap for two months. Starting Monday, May 13th, 2024, we’ll begin meeting twice a month, at 3:00 p.m. Eastern time, for three months. But this time, Byline 360˚ will be an actual workshop, […]
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April 2nd, 2024 Mark O'Brien
On April 23rd, I’ll be leading a discussion in Salon 360˚. The title of the session will be the same as the title of this post. Inspired by some of my recent experiences with a longtime friend, the discussion has ties to the Herman Melville short story, “Bartleby the Scrivener”; to Unsheltered: Voices from the […]
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March 25th, 2024 Mark O'Brien
I was recently in a conversation with a client. We’ll call her Petunia (not her real name; although, I wish it were). Petunia happens to work in a very large (as in global), very dysfunctional (as in no responsibility or accountability) company that has her beyond frustrated. Part of her frustration is that she’s very […]
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March 18th, 2024 Mark O'Brien
We live in a horse race. Two nags, Gluefoot and Gimpy, are neck-and-neck coming down the stretch, and we have no idea which horse will cross the finish line first. Gluefoot represents the uncertainty of whether we’ll persist in our belief that we can control (because we’ll be blamed for) everything. Gimpy represents the uncertainty […]
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March 13th, 2024 Mark O'Brien
I was going to excerpt portions of President Biden’s 2024 State of the Union remarks and annotate them with snide comments. But four things happened: I realized snark is indistinguishable from truth at this point, and snark doesn’t sit well in some circles. Neither does truth. And here we are. I wouldn’t have enough time […]
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March 11th, 2024 Mark O'Brien
I happened to see a notice that, Melanie, one of the singer/songwriters who achieved some popularity during my wayward youth, passed away earlier this year at the age of 76. It started me thinking about the plethora of famous people who’ve managed to become known by a single name only, often just their first names. […]
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March 4th, 2024 Mark O'Brien
I have a theory that, for some people, the calendar just stops. It stops at different times for different people. But it definitely stops. All of their cultural influences — sartorial, tonsorial, musical, et al. — freeze. I don’t know if those freezes could be considered time warps. It’s more likely they reflect periods of […]
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February 26th, 2024 Mark O'Brien
On The Scale of Self-Deceit and Frivolity Unto Extinction, there are points well beyond first-world problems. They indicate the extent to which life in the United States is luxurious enough that we can afford to make shit up to worry about. They also confirm the point made by Bill Maher that Americans are a silly […]
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February 19th, 2024 Mark O'Brien
I had occasion to speak with a prospect on a Zoom call the other day. She was looking for help in establishing her brand and marketing her online workshops and published materials. She insisted those things could be accomplished only by a digital marketing agency. I suggested digital marketing (or online marketing) simply means promoting […]
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