In business and marketing, “white space” refers to the untapped opportunities or gaps in the market where customer needs are not yet being met or where competitors are not actively operating. Linda Fanaras creates creative banding and data analytics to discover those white spaces.

Identifying and leveraging white space can lead to Innovation, new product development, or the creation of new market segments, offering businesses the chance to differentiate themselves and capture new revenue streams. In this podcast we cover why claiming white space is needed, the process and some successful examples.

You can reach Linda at: https://www.lindafanaras.com  Also at https://mill.agency

Get all our weekly articles & podcasts here: https://goalsforyourlife.com/newsletter

Resources with tools and guidance for mid-career individuals, professionals & those at the halftime of life seeking Growth and fulfillment: http://HalftimeSuccess.com

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December 16, 2024

320.Beyond Resolutions-Creating a Game Plan for the New Year with Deborah Johnson

Ready to transform your life with a plan that truly sticks? In this enlightening episode, we explore why traditional New Year's resolutions often fail and how to craft a game plan for sustainable...

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December 12, 2024

319.Mission Critical Work with Matthew Kleiman

Unlock the secrets to uncovering hidden time wasters in your daily routine with insights from Matthew Kleiman, CEO of Cumulus Digital Systems. This episode delves into the principles of safety and...

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December 9, 2024

318.Purpose and Potential-Building on What Sets You Apart with Greg and Deb

In this reflective and inspirational episode, we delve into the powerful instincts that fuel success and uncover your unique strengths. Have you ever felt that inherent drive propelling your business...

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Deborah Johnson Podcaster

Up for multiple GRAMMY Awards and spending over 20 years in the entertainment industry, Deborah Johnson, M.A., built multiple self-driven businesses. While many discuss career transitions and achieving success in a second act, few offer comprehensive guidance on leveraging automated content with core values and purpose. She is an expert on how to constantly reinvent yourself in a gig-economy, working mainly with those at mid-career and halftime of life. A creative powerhouse, she has released multiple books, albums, published hundreds of songs, has a thriving podcast and has written three musicals. Deborah speaks and performs for both live and virtual events.