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March 17th, 2025

E141. Why Most Businesses Fail with Google Ads and How to Succeed

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Tech your Business PodcastE141. Why Most Businesses Fail with Google Ads and How to Succeed
  1. E141. Why Most Businesses Fail with Google Ads and How to Succeed Tech your Business Podcast 35:34

In this eye-opening episode of Tech Your Business, Google Ads expert John Horn reveals why most businesses fail with Google Ads and shares practical strategies to turn your campaigns into profitable lead generators.

John Horn, CEO of StubGroup, breaks down the common Google Ads mistakes and shows how to avoid them. Learn how to determine if Google Ads is right for your business, the minimum budget needed for meaningful results, essential elements to have in place before launching, key metrics to track, methods to eliminate wasted ad spend, techniques for writing high-converting ad copy, and landing page optimization strategies.

Discover how recent Google Ads changes impact your business and how to make Google Ads work as part of an integrated marketing approach rather than draining your budget. John provides actionable steps to create campaigns that connect you with customers actively searching for what you offer.

If you’ve been burned by Google Ads in the past or are considering them for your business, this episode delivers essential guidance to help you succeed where most fail.

Every week, your host, ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Peter Banigo⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, an accomplished tech and business expert, brings you the latest insights and practical advice to help your business thrive in this digital age.⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Tech your Business⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ is brought to you by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Target ICT Ltd⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠, a leading provider of innovative tech solutions and consulting services dedicated to empowering businesses to reach new heights.The ‘Tech Your Business’ podcast deciphers complex tech concepts, offering actionable takeaways to help businesses thrive in the digital age.But that’s not all – we’re also opening the floor to you, our listeners.

If you have a compelling story about how Technology has transformed your business, or if you’ve navigated through cyber threats and want to share your experiences, we’d love to hear from you.

Your journey could enlighten many other businesses tuning into this podcast and expose your brand.With a wealth of experience and a passion for helping businesses succeed, we are your go-to resources for all things tech, business, and Growth.

Don’t miss an episode – subscribe today and uncover the full potential of your business and if you’ve got a tech story to share, reach out to us – you could be our next guest.Just sign up to our waitlist at ⁠⁠⁠⁠⁠⁠techyourbusinesspodcast.com/waitlist⁠⁠⁠⁠⁠⁠ Let’s explore the power of technology together.

More from Us:

– Tech Your Business Podcast – Learn how technology can help your business grow: https://techyourbusinesspodcast.com

– Green Tech Pulse Podcast – Discover the latest in green technology: https://greentechpulse.com

– Shortage Jobs – Find jobs that offer work visas: https://shortagejobs.com

Peter Banigo Entrepreneur & Podcast Host

I see myself as a very curious person and also a problem solver, This I believe is what led to my journey for almost a decade exploring different businesses in different industries.
My zone of genius has always been Technology and breaking down complex and this is all I do now, with my podcast - Tech your Business and also my business.

When I'm not doing that, I love to travel, read and take things apart (car, mobile phone, anything that catches my fancy).

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