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My guest today is Mark Grether, SVP and General Manager of PayPal Ads. Mark has helped shape some of the biggest shifts in modern advertising, from co-founding Xaxis at WPP to leading Sizmek, through …

My guest today is Ma…

My guest today is Mark Grether, SVP and General Manager of PayPal Ads. Mark has helped shape some of the biggest shifts in modern advertising, from co-founding Xaxis at WPP to leading Sizmek, through its acquisition by Amazon, to helping grow Uber advertising into a billion-dollar global business with more than half a million advertisers. Today at PayPal, he's focused on building an advertising business designed to help merchants sell smarter and consumers discover more of what they actually care about.

My guest today is Bonnie Low-Kramen. Bonnie is one of the most respected voices in the field of executive and personal assistant training, having taught in 14 countries and worked with organizations, …

My guest today is Bo…

My guest today is Bonnie Low-Kramen. Bonnie is one of the most respected voices in the field of executive and personal assistant training, having taught in 14 countries and worked with organizations, including Google, Amazon, Microsoft, the Wharton School, and even the British Parliament. But what makes Bonnie's perspective so fascinating is where it all began. For 25 years, she served as the personal assistant to Academy Award-winning actress Olympia Dukakis, giving her a front row seat to leadership, human behavior, communication, trust, pressure, and what really makes people thrive at work …

My guest today is Marco Matos, co-founder and CEO of Adora, where he leads the company's strategy and product vision for its AI-driven performance marketing platform. Marco works with enterprise brand…

My guest today is Ma…

My guest today is Marco Matos, co-founder and CEO of Adora, where he leads the company's strategy and product vision for its AI-driven performance marketing platform. Marco works with enterprise brands to rethink how marketing organizations launch and optimize campaigns using AI, helping teams move faster and make smarter, more adaptive decisions. Over his 18-year career, Marco has led product development for more than 25 products, with the past decade focused heavily on digital advertising and measurement. He's held product roles across Microsoft, Google, Meta and Pinterest, working on adver…

Today's episode comes to you live from Possible, but not just any Possible location. We are at the VaynerX Yacht. Possible, where every hallway has a pitch and every table has a meeting. Today I'm joi…

Today's episode come…

Today's episode comes to you live from Possible, but not just any Possible location. We are at the VaynerX Yacht. Possible, where every hallway has a pitch and every table has a meeting. Today I'm joined by Ryan Harwood, CEO of Gallery Media Group and Tamara Group, two businesses sitting right at the center of where modern brands are trying to go next: Attention, relevance, culture and Growth. Ryan has built companies that understand the simple truth many still miss: attention isn't bought once it's earned every day. From scaling PureWow into a category leader to growing Gallery Media Group i…

My guest today is Ryan Nelsen, Chief Marketing Officer at StackAdapt. If you're not familiar with StackAdapt, think of it as the engine behind a lot of the digital advertising you actually notice. Not…

My guest today is Ry…

My guest today is Ryan Nelsen, Chief Marketing Officer at StackAdapt. If you're not familiar with StackAdapt, think of it as the engine behind a lot of the digital advertising you actually notice. Not the spray-and-pray banner ads that follow you around like a bad decision, but the smarter, more intentional kind. The kind that uses data, AI, and programmatic Technology to put the right message in front of the right person at the right moment without feeling like it's shouting at you. That's where Ryan comes in. As CMO, he's leading everything from global marketing to brand to communications, …

Welcome to another episode live from Possible, where the networking is nonstop, and everyone claims they have a future in marketing. Today I'm joined by Paul Rossetti, Chief Revenue Officer at Clarita…

Welcome to another e…

Welcome to another episode live from Possible, where the networking is nonstop, and everyone claims they have a future in marketing. Today I'm joined by Paul Rossetti, Chief Revenue Officer at Claritas, a company helping brands connect audience intelligence, engagement, measurement, and growth in a much smarter way. Paul operates where marketing ambition meets commercial reality. His focus is helping organizations find the right customers, reach them more effectively, reduce wasted spend, and turn strategy into measurable revenue outcomes.

My guest today is Stacy Huston, CEO of sixdegrees.org, the social impact organization founded by Kevin Bacon, and a leader who has built her career around turning purpose into action. She also serves …

My guest today is St…

My guest today is Stacy Huston, CEO of sixdegrees.org, the social impact organization founded by Kevin Bacon, and a leader who has built her career around turning purpose into action. She also serves as executive producer of their top-ranked podcast, using storytelling as a catalyst to drive real-world impact. Beyond that, she leads Enterting Change, a social impact agency that brings together entertainers, brands, and organizations to create meaningful, measurable change. Stacey has worked with some of the biggest names across media and culture, including Peacock, Warner Bros., I Heart Media…

My guest today is Anda Gansca, co-founder and CEO of Knotch. A Romanian-born entrepreneur who's built a fast-growing, profitable business, helping Fortune 1000 companies understand and improve the per…

My guest today is An…

My guest today is Anda Gansca, co-founder and CEO of Knotch. A Romanian-born entrepreneur who's built a fast-growing, profitable business, helping Fortune 1000 companies understand and improve the performance of their digital investments. She was raised in Transylvania, came out of a math and computer science background, then headed to Stanford, where she graduated in the top 1 % of her class with a double major in economics and international relations. Before Knotch, she spent time in venture capital, launched multiple nonprofit initiatives and started building the foundation for what would …

Today I'm joined by Ron Cohen, SVP of Practice Leadership at Claritas, a company operating at the intersection of data, identity and AI, helping brands understand who their customers really are and ho…

Today I'm joined by …

Today I'm joined by Ron Cohen, SVP of Practice Leadership at Claritas, a company operating at the intersection of data, identity and AI, helping brands understand who their customers really are and how to reach them with more precision, relevance, and results. Ron spends his time focused on one of the biggest challenges in modern marketing, turning scattered signals into smart action. In a world full of noise, he works on helping brands make better decisions about audiences, personalization, targeting, and growth.

My guest today is Heather McLeod, Chief Marketing Officer at BNI, someone who turns big global strategy into marketing that actually works. She's built her reputation on cutting through noise and focu…

My guest today is He…

My guest today is Heather McLeod, Chief Marketing Officer at BNI, someone who turns big global strategy into marketing that actually works. She's built her reputation on cutting through noise and focusing on what actually drives growth, scaling a community of more than 345,000 members across 70+ countries without losing what makes it human.At a time when everything is digital, automated, and AI-driven, she's right at the center of something just as powerful. Real in-person connection. Relationship marketing, community, and the idea that business still gets done between people, not platforms. N…

On today's episode, I welcome not one, not two, not even three, but four guests and not just any four. Four builders, four creators, four operators who are shaping culture, storytelling and business i…

On today's episode, …

On today's episode, I welcome not one, not two, not even three, but four guests and not just any four. Four builders, four creators, four operators who are shaping culture, storytelling and business in very real ways. Jimmy Smith is the founder of Mind Matters and Amusement Park Entertainment, and one of those rare creatives who has operated at the intersection of culture, technology, and storytelling for decades. From Cannes Lions to the Smithsonian, from Guinness World Records to reviving iconic brands and platforms, Jimmy's work doesn't just show up; it leaves a mark. And through it all, th…

My guest today is Sameer Gulati, Chief Product Officer and President of Zen Business and someone who spent more than two decades at the intersection of technology, financial services and real-world bu…

My guest today is Sa…

My guest today is Sameer Gulati, Chief Product Officer and President of Zen Business and someone who spent more than two decades at the intersection of technology, financial services and real-world business building. Sameer isn't just thinking about products. He's thinking about outcomes. At Zen Business, he's helping re-imagine what it actually means to start and run a business today by bringing together AI embedded Finance and automation into a platform designed to give small business owners a real shot at success. He's built his career across B2B, FinTech and business development, consisten…