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Steve Olenski Steve Olenski, The CMO Whisperer

Steve Olenski possesses a career journey that's been as dynamic as it has been impactful. From his early days as a creative director in the agency realm to assuming pivotal senior marketing roles on the brand side with esteemed companies like Oracle, he has consistently navigated diverse landscapes. As a seasoned journalist, Steve has contributed significantly to major publications, including Business Insider and Forbes, where he dedicated a decade to sharing his insights. He earned the moniker " The CMO Whisperer, " recognized for his unparalleled depth of experience and his remarkable ability to build trust with Chief Marketing Officers (CMOs) of global giants, he earned the moniker "The CMO Whisperer."

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Marketing That Moves The Needle With Lee Roth &Raquo; Ay5Qcgc 1
Marketing that Moves the Needle with Lee Roth

Lee Roth is the co-founder of The Actionists, a platform designed to make marketing more actionable for businesses. He is an experienced marketer, entrepreneur, and agency leader. Driven by solving gl…

Lee Roth is the co-f…

Lee Roth is the co-founder of The Actionists, a platform designed to make marketing more actionable for businesses. He is an experienced marketer, entrepreneur, and agency leader. Driven by solving global, industry, and company problems, Lee founded the Action List with his co-founder, Pio Schunker. Lee has a diverse background in marketing, having worked at various levels in organizations such as Coca-Cola, PayPal, Been There, Done That, Ogilvy, and Kennedy. His experiences have shaped the development of the Action List, addressing the pain points of marketers at every stage. Throughout his c…

Listen · 27:07
Reimagining Marketing With Ai With Chris Johnson &Raquo; Ay5Qcgc 1
Reimagining Marketing with AI with Chris Johnson

 My guest today is Chris Johnson. Chris is the managing partner of Tomorrow Today, a leading AI consulting firm that helps companies harness the transformative power of AI through strategic AI roadma…

 My guest today is …

 My guest today is Chris Johnson. Chris is the managing partner of Tomorrow Today, a leading AI consulting firm that helps companies harness the transformative power of AI through strategic AI roadmaps and advanced AI implementations. He is also the founder and CEO of ELT, a full-service marketing agency focused on creating meaningful customer experiences based on strategic insights. With 30 years of experience leading clients through technological shifts, including the internet, E-Commerce, social media, and digital marketing. 

Listen · 27:20
A Play-By-Play From Pepsi To The Nfl With Dawn Hudson &Raquo; Ywmwos5Qcgc
A Play-by-Play from Pepsi to the NFL with Dawn Hudson

My guest this week is Dawn Hudson from CEO to CMO, the chairman of the board, her career has spanned high level posts in media, Retail, consumer goods, and on and on and on at brands like the NFL, Pep…

My guest this week i…

My guest this week is Dawn Hudson from CEO to CMO, the chairman of the board, her career has spanned high level posts in media, retail, consumer goods, and on and on and on at brands like the NFL, Pepsi, Loews, P.F. Chang's, Nvidia, the LPGA.

Listen · 40:01
The Marketing Mad Scientist With Duncan Smith &Raquo; Ay5Qcgc 1
The Marketing Mad Scientist with Duncan Smith

My guest this week is Duncan Smith. Duncan is a seasoned media and communications strategist with over two decades of experience in media planning, buying, and agency leadership roles across London, E…

My guest this week i…

My guest this week is Duncan Smith. Duncan is a seasoned media and communications strategist with over two decades of experience in media planning, buying, and agency leadership roles across London, Europe, and New York. Throughout his career, he has led top-tier agencies, spearheading the launch of connection planning departments, managing global multinational clients, and leading winning pitches for well over $4 billion in new business. Duncan's strategic vision, media expertise, and ability to construct communication strategies that deliver against business objectives have been instrumental…

Listen · 29:56
The Cmo'S Toolbox With Elizabeth Maxson &Raquo; Ay5Qcgc 1
The CMO's Toolbox with Elizabeth Maxson

This week's guest is Elizabeth Maxson, or "Emax," a seasoned marketing professional with over 18 years of experience across industries such as nonprofit, automotive, and high tech. As the SVP and CMO …

This week's guest is…

This week's guest is Elizabeth Maxson, or "Emax," a seasoned marketing professional with over 18 years of experience across industries such as nonprofit, automotive, and high tech. As the SVP and CMO of Tableau, a Salesforce company, she drives global go-to-market strategies. Throughout her career at Salesforce, Elizabeth has held various roles, including leading strategic partnerships with industry giants like AWS, Google, and Apple. She also led marketing for Quip, a Salesforce acquisition. Notably, during the COVID pandemic, she helped distribute over 50 million units of PPE to healthcare w…

Listen · 31:09
The Impact Of Strong Leadership With Eric Danetz &Raquo; Ay5Qcgc 1
The Impact of Strong Leadership with Eric Danetz

My guest this week is Eric Danetz. He's the president and founder of Spencer Grace Advisors, a consultancy helping organizations navigate change and achieve Growth. Previously, he was the Global Chief…

My guest this week i…

My guest this week is Eric Danetz. He's the president and founder of Spencer Grace Advisors, a consultancy helping organizations navigate change and achieve growth. Previously, he was the Global Chief Revenue Officer at Reuters, overseeing global sales and customer success. He's also served as the Chief Business Officer at AccuWeather and SBP, and GM at Time Inc. International, where he managed a portfolio of 90 brands in 170 countries. He's held executive roles at Fortune, Money, Alloy Digital, Newsweek, Daily Beast, CBS Interactive, CNET, and more. He's been a board member for the IAB Video,…

Listen · 35:33
The Art Of Being A Cmo With Marisa Thalberg &Raquo; Ay5Qcgc 1
The Art of Being a CMO with Marisa Thalberg

Marisa Thalberg is a globally recognized business strategist and brand-building innovator, known for leading brands like The Estée Lauder Companies, Taco Bell, and Lowe's Home Improvement to new heig…

Marisa Thalberg is a…

Marisa Thalberg is a globally recognized business strategist and brand-building innovator, known for leading brands like The Estée Lauder Companies, Taco Bell, and Lowe's Home Improvement to new heights of consumer resonance, cultural relevance, and business performance. Inducted into the Forbes CMO Hall of Fame, she also founded Executive Moms, an organization supporting professional women who are mothers. Marisa co-hosts the podcast Brand New Produce with iHeart Media and serves on multiple nonprofit boards, including the Blumenthal Center for the Performing Arts and the MMA Global Board. 

Listen · 35:32
The Role Of Ai In Omnichannel Marketing &Amp; More - Tim Ringel &Raquo; Ay5Qcgc 1
The Role of AI in Omnichannel Marketing & More – Tim Ringel

My guest this week is Tim Ringel, a serial entrepreneur with a passion and drive to push past that stubborn status quo. He's the global CEO of next gen advertising group called Meet the People. We ta…

My guest this week i…

My guest this week is Tim Ringel, a serial entrepreneur with a passion and drive to push past that stubborn status quo. He's the global CEO of next gen advertising group called Meet the People. We talked about all sorts of things, including the role of AI in and omni channel marketing. Here's my conversation with Tim Ringel. 

Listen · 40:59
In The Pole Position With Peter Jung, Cmo, Nascar &Raquo; Ay5Qcgc 1
In the pole position with Peter Jung, CMO, NASCAR

My guest this week is Peter Jung, the CMO of NASCAR. We talked about how the brand is engaging younger audiences, what they're doing to engage audiences around the world, and who the competition for N…

My guest this week i…

My guest this week is Peter Jung, the CMO of NASCAR. We talked about how the brand is engaging younger audiences, what they're doing to engage audiences around the world, and who the competition for NASCAR.

Listen · 30:03
Floating Talent &Amp; Why Cmos Need To Be Aware Of It - Ashley Miles &Raquo; Ay5Qcgc 1
Floating Talent & Why CMOs Need To Be Aware of It – Ashley Miles

My guest this week is Ashley Miles, the CEO of Franklin West, a new era business growth advisory and execution firm that is shaping the future of work in the growing on demand Economy.  The firm was …

My guest this week i…

My guest this week is Ashley Miles, the CEO of Franklin West, a new era business growth advisory and execution firm that is shaping the future of work in the growing on demand economy.  The firm was recently awarded by Inc. Magazine and Globee awards for its impact on Fortune 500 companies. Ashley's had an amazing career with stops at many different big brands.

Listen · 23:50
The Role Of Culture In Digital Transformation - Doug Milliken &Raquo; Ay5Qcgc 1
The Role of Culture in Digital Transformation – Doug Milliken

My guest this week is Doug Milliken, former VP of Marketing Transformation at The Clorox Company. When he was there, he was responsible for the company's brand building and growth capabilities. His ex…

My guest this week i…

My guest this week is Doug Milliken, former VP of Marketing Transformation at The Clorox Company. When he was there, he was responsible for the company's brand building and growth capabilities. His experience led to one inescapable conclusion; the performance of an organization is driven largely by its culture.

Listen · 33:30
How To Rebrand An Iconic 120-Year-Old Brand &Raquo; Ay5Qcgc 1
How To Rebrand An Iconic 120-Year-Old Brand

My guest this week is Shani Seidman, the CMO of Kayco Kosher Foods, the parent company of Manischewitz the 120 year old brand that she was just entrusted with the rebranding of. It was an incredible c…

My guest this week i…

My guest this week is Shani Seidman, the CMO of Kayco Kosher Foods, the parent company of Manischewitz the 120 year old brand that she was just entrusted with the rebranding of. It was an incredible challenge that she met head on. She shares insights and tips for other CMOs going through rebrands.

Listen · 34:16
Podcast Takeover: A Marketing Deep Dive With The Cmo Whisperer, Steve Olenski &Raquo; Ay5Qcgc 1
Podcast Takeover: a marketing deep dive with the CMO Whisperer, Steve Olenski

In an unexpected twist, previous guest Oksana Sobol (and Insights Lead at Clorox), puts the CMO Whisperer in the hot seat for a podcast takeover. Oksana asks Steve about some of the key things he's le…

In an unexpected twi…

In an unexpected twist, previous guest Oksana Sobol (and Insights Lead at Clorox), puts the CMO Whisperer in the hot seat for a podcast takeover. Oksana asks Steve about some of the key things he's learnt from doing this show, including insights on AI, data and the CMO tenure.

Listen · 39:01
How To Leverage Fractional Support For Marketing - Jess Shirra &Raquo; Ay5Qcgc 1
How to leverage fractional support for marketing – Jess Shirra

My Guest this week is Jess Shirra, a fractional CMO and the founder of the Fractional CMO School. Her days are spent supporting her seven figure clients, helping them grow their membership and core bu…

My Guest this week i…

My Guest this week is Jess Shirra, a fractional CMO and the founder of the Fractional CMO School. Her days are spent supporting her seven figure clients, helping them grow their membership and core businesses. Additionally, she mentors other marketers to help them launch and grow their own fractional CMO business.With more than 15 years in the field, she's led marketing for both high growth startups, plus well known global brands such as Lululemon, Pottery Barn, Jenna Kutcher, Strava, and Deloitte to name just a few. Jess' philosophy is rooted in customer first marketing, which she believes ma…

Listen · 29:11
What Marketers Are Missing About Ai &Amp; More - Dan Gardner &Raquo; Ay5Qcgc 1
What Marketers Are Missing About AI & More – Dan Gardner

My guest this week is Dan Gardner, the co founder and executive chairman of the Technology first network Code and Theory. They work with brands like Microsoft, Amazon, Google, JP Morgan, Chase and mor…

My guest this week i…

My guest this week is Dan Gardner, the co founder and executive chairman of the technology first network Code and Theory. They work with brands like Microsoft, Amazon, Google, JP Morgan, Chase and more. We kick of talking about the eerie similarity between 2001 and 2024, and what marketers are missing about AI.

Listen · 39:25
From Near Death To A Multi-Million Dollar Brand &Raquo; Ay5Qcgc 1
From Near Death To A Multi-Million Dollar Brand

My guest this week is Ashley Black, the founder and CEO of Ashley Black Inc, Fashion Blaster and Advanced Regenerative Research Technologies and Associates. She's a multiple Stevie award winner for wo…

My guest this week i…

My guest this week is Ashley Black, the founder and CEO of Ashley Black Inc, Fashion Blaster and Advanced Regenerative Research Technologies and Associates. She's a multiple Stevie award winner for woman of the year, lifetime achievement and entrepreneur of the year.

Listen · 37:42
Talking Culture, Code &Amp; Creativity With Futurist David Shing &Raquo; Ay5Qcgc 1
Talking Culture, Code & Creativity With Futurist David Shing

My guest today has been described by Forbes as an artist, a globe treading speaker and market seeker, a storyteller who identifies emerging trends and inspires clients to think differently.  His name…

My guest today has b…

My guest today has been described by Forbes as an artist, a globe treading speaker and market seeker, a storyteller who identifies emerging trends and inspires clients to think differently.  His name is David Shing, AKA Shingy. And he is a true visionary in a digital era who closely observes the unfolding future in the vast online landscape. Following his role as AOL is European Head of Media and Marketing. He then ascended to the role of digital profit at AOL and Verizon media. And in 2019, he embarked on a new journey with his consultancy, where he works with the world's top 100 brands, sh…

Listen · 39:33
Perpetual Relevance &Amp; Why Brands Need To Practice It, Umang Shah, Vp Of Marketing, Northwestern Mutual &Raquo; Ay5Qcgc 1
Perpetual Relevance & Why Brands Need To Practice It, Umang Shah, VP of Marketing, Northwestern Mutual

My guest this week is Umang Shah, Vice President of Marketing, Enablement and Effectiveness for Northwestern Mutual. A graduate of the Rochester Institute of Technology, Umang has had stops at Xerox, …

My guest this week i…

My guest this week is Umang Shah, Vice President of Marketing, Enablement and Effectiveness for Northwestern Mutual. A graduate of the Rochester Institute of Technology, Umang has had stops at Xerox, Microsoft, Walmart, Unisys, among many others.

Listen · 41:08

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