Local DJ Spins Side Hustle Into $100K Wedding DJ Empire

Local DJ Spins Side Hustle Into $100K Wedding DJ Empire Jim James 27:36

Ever wondered how wedding DJs build thriving businesses playing other people’s favorite tunes? Chris Troka, owner and founder of Milwaukee Underground Productions and Focused-Biz, shares his journey from humble side-hustle to 100-plus events a year.

Learn the reason Chris finally embraced weddings despite swearing he never would. Discover how blogging about niche insights and planning tools attracts ideal couples. Find out why he automated contracts and built an AI-powered chatbot to capture more leads.

If you dismissed DJing as just spinning discs in clubs, think again. Chris explains the care and coordination weddings require and why specialization pays. Let his embrace of inbound marketing and frictionless funnels inspire your own niche domination plans with a personalized high-touch approach.

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Jim James Champion of the Unnoticed Entrepreneur

I was sold on the power of publicity to meet ambitious goals when I jumped out of the plane ✈ at the age of 17.

Since that slightly foolhardy stunt, I have always been on the side of the business owner who has a great story to tell but doesn't know how to get the recognition they deserve.

Since 1995 I have built brands and businesses as an entrepreneur. I've lived in Africa, America, China, Singapore, and the UK.

In 2022 I sold my PR Agency in Singapore.

Now I consult business owners on how to get noticed, host a podcast, a radio show, and publish books.