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How to Surpass the Challenges of Taking Your Product Overseas

Taking your business overseas is exciting and can unlock true Growth potential, but it has its fair share of challenges. Above all, it’s wise to realize that it’s doubtful that you can transfer your existing business model to a new country and have it work the same as in your hometown. 

Preparation for new endeavors is vital to a better chance of success. Our collaborative blog offers a few challenges to expect when going global and shows you how to surpass the challenges of taking your product overseas.

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Surpass the Challenges of Taking Your Product Overseas

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Market Research

Before you move your business overseas, conducting international market research is vital to help you adapt your strategy. Your product being successful domestically doesn’t mean it will have the same appeal overseas. 

Differences in consumer behavior, competitors, and economic factors can change how you sell your product and who you sell it to. You need to thoroughly understand demand, pricing, industry trends, and local competitors, as well-established brands dominate the market, making it difficult for a new entrant to gain traction without a change in strategy.

Logistics

Ensuring that your product has a viable market is one thing. Next, you must also ensure that you can get it to that market. Moving products across international borders involves legal, financial, and practical concerns that must be addressed upfront to avoid delays, overly high shipping costs, and supply chain disruptions.

Working with international freight forwarding services can help you streamline the process with real experience on your side. You may eventually choose to handle shipping yourself, but working with a partner who knows the landscape can initially reduce the time and investment it takes to set yourself up in another country.

Localization

You can’t simply copy and paste your existing marketing strategy and branding into a new market. Even a straightforward translation is not likely to be enough. Localization must include everything from packaging and branding to marketing campaigns and product features. Colors, symbols, slogans, and messaging that work well in one culture may be ineffective or even offensive in another. You may even need to adjust product design to meet local expectations and wants, especially for products with high regional variance, like anything related to food.

Consumer Trust

The success that has allowed you to expand overseas is primarily due to the trust you have established with your existing market. That trust may not exist in the new market of choice. As such, make efforts to start growing it, such as with local philanthropic efforts, partnering with local businesses and influencers to gain access to their audience, and soft-launching your product. Building a positive reception and word-of-mouth before you officially launch your product in a new region can help it have a much more pleasant landing.

Conclusion: Surpass the Challenges of Taking Your Product Overseas

The challenges of growing a global business are real, but that doesn’t mean they must be a roadblock. With the right help and preparations, you can ensure that possibilities exist for success overseas. Remember that learning points will always be waiting around the next bend; be willing to learn and grow from all experiences and conversations. Accordingly, you will surpass the challenges of taking your product overseas.

For more Insights, Visit Elinor’s Amazon Author Page

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Be A Story-Teller

“Believe, Become, Empower”

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Sales Tips: Surpass the Challenges of Taking Your Product Overseas

1. Commit to your long-term vision for accomplishment(s) to stay on track and enjoy business success. 
2. Always keep the greater good of business connections and your community in mind for support and growth.
3. Ask questions for Clarity and to enjoy deeper conversations for additional learning.
4. Examine the details of what you learn to help you proceed moving forward.
5. Never underestimate anyone’s novel ideas; remember that each country operates differently.
6. Share favorite learning moments with colleagues to realize new collaborative possibilities moving forward.
7. Walk away from those who insult you and collaborate with those who show appreciation.
8. At the end of all communications, ask the other party or people if they have questions to ensure clarification.
9. ‘Don’t give up – find a better way!’
10. Celebrate Success!

Today’s insights are provided to help you achieve the Smooth Sale!

Visit Helpful Resources for Your Business:

Advisorpedia Publishes financial information to help advisors build their practice and, for those interested in the markets, choose investments for Business Growth plus Next-Chapter Retirement.

Author One Stop, Inc. – Book editing, Coaching, ghostwriting, and pitching literary agents and publishers. 

BabyBoomer – A trusted media source that collects and curates all the news and resources, plus offers a wide variety of excellent courses for the Baby Boomer generation.

BizCatalyst360 Provides a life, culture, and biz new media digest as a hub of creative expression and personal growth.

CatCat: Build your future one skill at a time.

ContactOut is a web-based platform that enables users to search for contact information and uncover contact details, including email addresses, phone numbers, and other personal data.

Executives Diary Magazine Features leaders from varying fields sharing their inspiring stories, including Elinor Stutz.

Fedica, Realize your followers’ interests and create tailored content to encourage a returning and referring clientele.

Greg Jenkins Consulting LLC  – Helping organizations realize the value of diversity to build inclusive, evolving, high-performing cultures.

Growth Hackers – Helping businesses globally grow with lead generation, growth marketing, conversion rate optimization, data analytics, user acquisition, retention, and sales.

Humanology International Institute – The institution that develops and safeguards humanology as a discipline worldwide. 

Inclusion Allies Coalition: “Everyone is welcome here.” Learn more to train teams and join the advocacy program.

Internet Advisor: Choose the exemplary internet service among 2083 providers in 36,380 cities. Cellphonedeal also compiles excellent phone deals, plans, and prepaid plans to furnish you with the best options in your area.

Inspired Movie Inspiration is a game changer for most; apply to an inspiring guiding light in conjunction with Producer/Director of the Inspired movie Patryk Wezowski,

Kred  Connect with top-rated influencers to learn from and grow your networks.

LinktoEXPERT  “It is not who you know – who knows you and what your expertise can do for them, plus understand the value of hiring you.” 

Lotus Solution LLC Helps organizations create diversity and inclusion to ensure fairness and work through customized consulting, training, and keynote speeches.

Onalytica: Find relevant influencers for your brand.

SalesPop!   Purveyors of Prosperity; How to Compete against Yourself to Excel in Your Career.
Simma Lieberman, “The Inclusionist,” helps develop inclusive leaders from the inside out to champion diversity and build equitable, inclusive cultures at every level.

Yoroflow offers a comprehensive suite of digital workplace platforms to help you streamline your day-to-day operations, manage your finances, and grow your business.

Vunela  Provides a unique opportunity to view Videos and read articles by World Leaders.

Win Win Women is the world’s only interactive network and an international community for women. Women WIN when they receive solutions + Experts WIN when they provide solutions = Win Win Women.

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Elinor Stutz International Best-Selling Author

Elinor Stutz broke through barriers long before doing so was popular. Against all the odds, she defied the theme “women can’t sell” to become the top producer at every company she ever worked for, ignoring attempts to get her to quit.

Eleven years later, I lay motionless on a stretcher with an irreparably broken neck. Two visions appearing before me, and a brilliant gold light encasing my entire body, gave me a reason to believe I would recover. I wholeheartedly knew I was about to empower audiences far and wide. At the moment, I negotiated a full recovery with the promise to be of service. The surgeon and hospital staff anointed me with the title “The Walking Miracle.”

As the CEO of Smooth Sale, Stutz adapted the motto, “Believe, Become, Empower.” Believe in yourself; Become the person you envision; Empower your audience to do the same. Stutz is on the Social Media Committee for Inclusion Allies Coalition devoted to Diversity, Equity, and Inclusion.