We’re On TV!
Joe & Bella was featured on the inaugural episode of Safe And Sound: Adaptive Concepts for Vibrant Living, a new Streaming program for older adults and their caregivers. The show is available to stream on Roku and can be seen online at RHSTV.com.
Safe and Sound hosts, Cindy and Christina, a physical therapist and an occupational therapist who are experts on adaptive equipment, provide some wonderful demonstrations of how our clothes work. Please check it out!
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Originally Published on https://joeandbella.com/blogs/news
Ben Graham is the Vice President of Marketing at Joe & Bella, an adaptive-apparel company for older adults that focuses on creating innovative and fashionable apparel. Joe & Bella was recently awarded the “Most Innovative Older Adult Clothing Brand: 2022” by Global Health and “2022 Best New Apparel Brand” by Boomer Venture Summit. Joe & Bella’s first adaptive clothing line, CareZips, won the 2022 "Best New Product”award by Today’s Caregiver Magazine and Caregiver.com. Ben was previously Vice President of Marketing and Partnerships at Collaborata, an innovative marketing-research firm that brought corporate partners together to find solutions to business problems. Collaborata focuses on topics including caregiving, aging, diversity, and equity with clients such as AARP, Procter & Gamble, Bank of America, Target, and Nike. Ben spent many years, together with his family, providing care for his two grandparents who lived for nearly a decade in assisted living and memory care.
