The Art of Intention Driven Marketing with Irina Papuc
Join me for a captivating conversation with Irina, a brilliant mind who transitioned from physics to digital marketing, as we unravel the magic of blending purpose with business in "Doing Business with a Servant’s Heart." Irina and I explore the intersection of marketing and science, and how viewing marketing as applied anthropology can create opportunities for Growth. With a rich background as a refugee from Romania, Irina shares how her experiences have shaped her perspective on empathy and teamwork, the core ingredients for success in both life and business.
Our discussion takes a fascinating turn as we delve into the world of AI, emphasizing the need for businesses to harness these modern tools while staying true to their authentic voice. We draw inspiration from resilient business figures like Robert Herjavec and Warren Buffett, advocating for adaptability in the ever-evolving tech landscape. The conversation highlights the shift from traditional SEO methods to entity optimization, showcasing how emotional intelligence and strategic thinking can bolster marketing efforts.
The journey doesn’t end there. We explore the profound impact of intention in marketing, drawing on Maya Angelou’s Wisdom that people remember how you made them feel. Sharing our own story, we explain how aligning our work with our values led to launching Galactic Good, a nonprofit aimed at empowering select organizations through free marketing. Wrapping up on a light-hearted note, we indulge in a playful Exercise imagining a dinner reservation with iconic figures like Leonor Fini, Isaac Asimov, and Steve Jobs, embodying the unique blend of purpose and fun that defines our marketing journey.
Highlights
(01:52) Maximizing Business Marketing Potential (26 Seconds)
(06:17) Former Refugee Journey to Success (171 Seconds)
(13:46) Common Marketing Mistakes in Companies (22 Seconds)
(16:18) Digital Marketing and Brand Building (64 Seconds)
(24:43) Celebrating Remarkable Humans in History (71 Seconds)
CERN physics researcher turned digital marketer. I co-founded Galactic Fed to bring a scientific approach to the marketing agency world, and it seems to be working – we’re at 120+ team members.
Galactic Fed is a growth marketing agency built from the data, AI, and growth hacking techniques that launched Silicon Valley’s most iconic brands. Our approach was pioneered by a team of mathematicians and software engineers, and since 2018 we’ve helped over 600 companies grow, from early startups to established multinationals. We design and execute strategies to supercharge your user acquisition and revenue.
galacticfed.com
#Purpose, #Business, #Marketing, #Science, #Empathy, #Unity, #AI, #Authenticity, #Resilience, #Adaptability, #SEO, #EntityOptimization, #EmotionalIntelligence, #StrategicThinking, #Intention, #MayaAngelou, #Nonprofit, #GalacticGood, #AudienceFeedback, #CommunityEngagement
NEWSLETTER: https://view.flodesk.com/pages/64e2b98cca259e13f0890575
SERVING JOURNAL: https://www.amazon.com/dp/B0CSNSY1M1
PODCAST SWAG: https://millions.co/doing-business-with-a-servant-s-heart-san-jose
