As summer heats up (everywhere but in SoCal) and schools are out, we start to think about taking some time off to enjoy the fruits of our business labors. For many business owners, this becomes a difficult task. Either they work insanely hard to cram their entire month into a couple of weeks so that […]
Your sales conversion rate is one of the easiest ways to track and improve your business’s revenue. It all starts with understanding your data and once you have it, you can make small incremental changes to improve your revenue and profit. Here are the 6 areas you should be looking to improve: 1. Your sales […]
There is a simple method to calculating your profit. Income – expenses = profit. Right, but there is so much more to that statement that you show know about. As such, what drives your profit? In my 3rd book, Boosting Business Profit, I talk about the pathway that you should be following to improve that […]
I just love this time of year, the NHL Stanley Cup playoffs are going strong, and the NBA playoffs are also going. It makes me think about how playoff time translates to businesses when they are in a position to close the deal. We’d all like to be the only contender in the game, but […]
Entrepreneur Peter Wasmer shares his insights on what it takes to be a successful entrepreneur and how to generate small business value through automation. Photo by Annie Spratt on Unsplash Starting a small business can be a daunting task, but with the right mindset and approach, it can be an incredibly rewarding experience. In this recent […]
Watching the coronation of King Charles III in England, makes me think about how leaders are seen inside of their own companies. England’s Monarchy is a symbol within their county and not really ruling over the country’s policies or government. How does the world see you as the founder or leader of your business/country? Are […]
How the Cookie Crumbles and My Upper Limit Late last Friday evening, I stood in my kitchen desperately trying to recall when and how I had consumed an entire plate of homemade chocolate chip cookies. Fragments of the evening were all that was left. Only ghostly recollections remain of snapping up two or three cookies […]
As business owners, we sell our products and services but how we position them for sale is a whole other story. I’m talking about how to increase the average purchase price that your customer buys from you and I’m going to call it your shopping cart. This works for both service providers and product sellers. […]
Recently I read a statement by a prominent business coach that “coaching saves lives.” Part of my brain said, “yea, we do,” but another part said, “Well, that’s a nice attention-grabbing toss-away line intended to grab attention, clicks, and likes.” He said, “More marriages break up over the lack of money than for lack of […]
Small businesses rely on factors slightly different from big corporations because they have more direct contact with customers and communities. Understanding your demographic and developing beneficial practices for everyone will create a stronger bond that will benefit everyone around your business. These five ways your small business can increase community engagement will enhance your reputation […]