Are you communicating with your clients and other business contacts in a way that maximizes connection and understanding? I recently had two experiences that reminded me how important it is to do that. One was with a client whose written communication style is somehow incompatible with mine. We’ve learned the hard way that we can […]
Unless you’ve been living on a tiny island without internet or under a rock, you’ve heard about all of the crazy excitement over Chat GPT for writing and marketing. It writes papers, books, marketing, videos, and emails… Everything! So, the real trick to using Chat GPT is in the prompts. The way you tell the […]
With the rise of podcasting, it is a great platform to reach more of your ideal customers through the podcasting community. I have been a podcast host with my show, “PROFIT With A Plan” now in its 4th year with close to 200 episodes, hosting fantastic guests as they share helpful content for small businesses. […]
Win over your prospects with empathy and they will be more than willing to buy what you sell! Photo by Christiann Koepke on Unsplash In this video, we learn from Darleen Priday, CEO of DP Consults & Sales Coach, how to master sales objections from prospects. With over 25 years of experience in sales and business development, […]
It’s hard to believe I’m approaching the ten-year anniversary since starting my business! As I look back on this past decade and the lessons it’s taught me, one of the things that stands out in my mind is the number of coaching and training programs I’ve gotten into, and the things that motivated me to […]
When you’re discussing your offer with a potential client, it’s important to remember that it isn’t just your product or program they’re evaluating. They also need to think about how it fits with the rest of their life, and whether they have the time and desire to implement it. All too often, people buy coaching […]
We had the pleasure of Greg Goshorn, Digital Reputation Expert, speak with our Mastermind group. Greg shared how creating digital assets, like videos, have a lifetime of forever compared to a social media post lasting a few days and then fading from view. These digital assets work for you 24×7 and should be a part […]
During a recent Mastermind group we facilitate, we heard from Michael Liebowitz, CEO of Magnetic Mind Studio. Michael is experienced in behavioral neurology and helping clients land more deals faster. Michael shared with us techniques he uses to help clients create messaging that portrays trust very rapidly. That translates into: Shorter sales cycles Compelling messaging […]
