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November 20th, 2024

Transform Your Agency: Key Takeaways from Nick Leighton on Business Scalability

  1. Transform Your Agency: Key Takeaways from Nick Leighton on Business Scalability 30:13

From his early days in recycling to launching and selling his PR agency, Nick Leighton experienced a dynamic blend of global marketing experience, entrepreneurial ventures, and a deep understanding of the evolving role of Technology in business. Leighton’s international exposure in regions like Eastern Europe and the Middle East shaped his approach to marketing and business management. His current focus is on Coaching agency owners and entrepreneurs to scale their businesses, emphasizing strategic work over day-to-day operations to help them achieve both financial success and personal freedom.

Leighton is also a strong advocate for integrating AI into business operations. He sees AI as a game-changer for efficiency and productivity, particularly in marketing agencies. By embracing AI tools for tasks like project management and meeting notes, businesses can streamline operations and free up time for more strategic work. Leighton’s upcoming book on AI in the agency space is set to provide practical advice on how entrepreneurs can leverage this technology to enhance their businesses.

If you’re an agency owner or entrepreneur looking to scale your business, gain strategic insights, and stay ahead of industry trends, join their free monthly mailing list. You’ll receive valuable resources, including business planning tips, actionable strategies, and insights into AI integration to help you grow and thrive in today’s competitive market.

We’re happy you’re here! Like the pod?

Schedule a consult, get on the mailing list, and learn more about my favorite tools and programs via https://www.yourbrandamplified.com

Anika Jackson Creative Strategist, Podcaster

Anika is a mother, community volunteer, philanthropist, marketing and communications strategist and podcast host. As a marcom executive, she has done it all including experiential marketing/ event production, launch marketing, public relations, digital, and influencer throughout her multiple decade career.

She is a member of the Quickbooks Small Business Council, as well as on the Advisory Board for the Women in Leadership program for UCSB’s PaCE; advisor for Junior League of Los Angeles’ 2022 – 2023 President; Co-founder and board member of Learn Grow Lead; and Ballona Wetlands Philanthropy Chair for National Charity League’s Pier Chapter.

In Anika’s newest role, she is an adjunct professor at USC Annenberg School for Communication and Journalism, teaching graduate students in both the Masters of Public Relations and Advertising as well as the Masters of Digital Media Management programs.

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