In a time of uncertainty, True Story Public Relations experienced remarkable growth in 2020.
While some clients had to step back, others stepped up, expanding their services! Join us today as agency owner Whitney Lee shares how her agency managed to double during such a challenging year.
Whitney will delve into the strategic steps she took, how global shifts influenced the business landscape, and the enduring practices that have continued to drive success well beyond 2020.
Have a specific topic you want us to cover? Send your ideas to Whitney on Instagram @thewhitneylee.
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Visit TheWhitneyLee.com
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Whitney Lee, APR, CPRC, is a marketing and PR expert and the founder of True Story Public Relations – an award-winning creative agency helping companies in the hospitality, travel, and tourism industries get in front of the right people with the right message.
With a master’s degree in integrated marketing communications from Florida State University, an Accreditation in Public Relations (APR), and a Certification as a Public Relations Counselor (CPRC), Whitney left her fancy corporate job in Destin, Florida, at age 26 and started as a freelancer, helping small businesses to get more visibility, clients and customers. Today, True Story has grown into fully-remote agency of ten, serving clients all over the US and internationally.
She was named Scarlett Magazine’s “Woman of the Year” in PR, one of the “Five Most Dynamic Women Leaders Ruling the PR Industry” in the CIO Times and one of United Way’s 40 under 40. Her insights are regularly featured in well-known media outlets like 850 Business Magazine, Emerald Coast Magazine, and the She Who Wins podcast with Renee Bauer to name a few.
Whitney is also a keynote speaker and the host of True Story: The PR Podcast where she shares marketing and PR tips, as well as insightful info on best practices of leading and working in a fully-remote agency.
