Curious about how small group personal training can revolutionize your fitness business and attract clients over 40? Join us as Vince Gabriele, an acclaimed gym owner, Fit Biz coach, and marketing expert, shares his transformative insights from his latest book, “The Ultimate Guide to Small Group Personal Training.” Vince reveals why small group training is a win-win for trainers and clients alike, offering financial benefits and unique advantages tailored to an older demographic. You’ll walk away with actionable strategies for creating a cohesive training environment that keeps clients coming back, including those in the coveted “older” market, over 40 or 50 years old.

Online Resources
Get Vince's latest book here for free, “The Ultimate Guide to Small Group Personal Training”
Vince Gabriele's website
Prime Fit Content – Engage the over-50 market

Most Recent Episodes

September 3, 2024

From Full-Time Foodie to Powerlifter at 60, One Writer's Empowering Story, with Jill Silva

Imagine if your job was to review restaurants, test recipes, and hobnob with the foodiest of the foodies in a major American city.Well, my friend Jill Silva has had that job for decades. She was the...

Listen · 21:41

August 20, 2024

It's Worth Repeating: Keep Talking about Muscle after Age 50 (and 3 Other Timeless Topics)

I was at a little dinner party the other night and the conversation turned to fitness for people over 50. All four of us at the table are in the demo and we’re all healthy and active.My partner and...

Listen · 14:35

August 6, 2024

How to Measure and Improve Mobility after Age 50? There's an App for That

Unlock the secrets to optimal mobility and injury prevention for those over 50 with Andrew Mentor, the visionary CEO of PhysMoto. Discover how a simple overhead squat assessment captured through your...

Listen · 27:04

Load More Episodes

Jay Croft Fitness Content Creator

Jay Croft is the host of Optimal Aging, a show about fitness, health and wellbeing for people over 50 that concentrates on marketing, content, and making powerful connections. A longtime former newspaper journalist, he is the creator of Prime Fit Content, which provides premium marketing materials to help gyms and studios reach people over 50. Prime Fit Content is used by fitness professionals across the US and Canada, and in other countries around the world. He contributes regularly to CNN and WebMD.