We tend to go to the gym and lift weights in one plane — up-down, up-down…

But in real life, our bodies move in 3D, up, down and all around, at all angles, across multiple planes of motion.

So if we want to be strong and truly fit, we need to be strong in 3D. And to get there, we need first to measure ourselves fully an accurately.

That's the exciting premise behind Proteus Motion, which is bringing its high-tech, data-driven tool to gyms and other businesses across the country and in Canada. Thousands of people of all ages are assessing their fitness and improving it with Proteus Technology.

Founder and CEO Sam Miller joins the show to explain this all. It's fascinating stuff, and I know gym and studio owners will enjoy learning how they can use Proteus to improve their service to people over 50 — and even use it as a revenue-generating tool. Enjoy.

Resources and Information

Proteus Motion
Sam Miller on LinkedIn

My new course to motivate men over 50 to get off the couch and into fitness

Life Priority Supplements — Affiliate Discount  here
Prime Fit Content – Engage the over-50 market

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Jay Croft Fitness Content Creator

Jay Croft is the host of Optimal Aging, a show about fitness, health and wellbeing for people over 50 that concentrates on marketing, content, and making powerful connections. A longtime former newspaper journalist, he is the creator of Prime Fit Content, which provides premium marketing materials to help gyms and studios reach people over 50. Prime Fit Content is used by fitness professionals across the US and Canada, and in other countries around the world. He contributes regularly to CNN and WebMD.