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November 12th, 2024

Taking a Technical Business Global – Show #135

  1. Taking a Technical Business Global - Show #135 globalmarketingshow 34:38

In this episode, we hear from Tom Gallagher, CEO of Diversified Automation and a former Penn State classmate. Who’d have thought we’d reconnect all these years later via a podcast? Listen for Tom’s real-world insights and career advice shaped by his global business experience. 

Tom recently stepped into the role of CEO at Diversified Automation following its acquisition by Leadec, a German powerhouse in the automotive and manufacturing sectors. Their newfound, shared vision leverages Leadec’s international scale to develop opportunities for innovative and advanced automation in manufacturing and package handling. The companies have worked with Mercedes-Benz, Ford, Chevy, Amazon, DHL, FedEx, UPS, and more. 

Tom regrets not having learned German, though he couldn’t have predicted the country’s influence on his career at the outset. He explains how government-mandated work safety and life balance requirements mean German citizens can only work so many hours a day. During one visit, he and his associates were not allowed back in the building after an evening meal! 

His global experience yielded other surprising customs: 

  • When traveling for business internationally, your hosts may expect you to dine and socialize outside the office.   
  • In Germany, people like to walk for fresh air and Exercise before and after dinner. His colleagues often pick a restaurant 15 to 20 minutes away to enjoy the time together. 
  • Breakfasts can vary widely worldwide! Some European breakfasts feature an array of meats and cheeses, completely unlike typical American fare. Singapore’s charming “Toast” shops offer avocado toast and matcha tea, showcasing the city-state’s unique blend of Eastern and Western influences. 

Like many in global business, Tom grappled with common concerns: How do you pick the right partners in unfamiliar territories? How can you anticipate trade limitations varying wildly from country to country? He recounts instances where equipment from China was barred entry into Korea and Vietnam, causing unexpected delays. In every case, a good and knowledgeable partner will help to avoid these issues. 

Similarly, Tom’s experiences underscore the value of expertise in translation, interpreting, and communication across language barriers. He found bilingual professionals with relevant industry knowledge invaluable for technical discussions and high-stakes negotiations. Their nuanced understanding of language and subject matter far outperformed general translators or AI solutions, especially in technically complex fields. 

His final, best advice: 

“If you have the opportunity to do international work, do not hesitate to say ‘YES!’” You will learn so much through Travel, the interactions with local people, the experience of seeing how people live, and exposure to different cultures. Don’t worry about failing,” he adds. “You may. That’s OK. You will learn from it.” 

Links:  

Website: https://diversified-automation.com/ 

https://usa.leadec-services.com/ 

LinkedIn: https://www.linkedin.com/in/tom-gallagher-5b52934/ 

 

Connect with Wendy – https://www.linkedin.com/in/wendypease/ 

Music: Fiddle-De-Dee by Shane Ivers – https://www.silvermansound.com 

Wendy Pease Cultural Wordsmith

Wendy Pease is the owner and president of Rapport International, a language services company that provides high quality translation and interpretation services with a specialty in global marketing, legal, employee communications, and medical services. Throughout her career, she has worked with hundreds of companies to help them communicate across more than 200 languages and cultures.

Wendy is a frequent speaker, writer, blogger, trainer, advisor, and master networker. She’s the author of the book “The Language of Global Marketing”, the host of the “Global Marketing Show” podcast, which features experts on opportunities and challenges in increasing multilingual lead gen and revenue.

Wendy’s passionate about connecting people across languages and cultures. She lived in Mexico, Taiwan, and the Philippines where she fell in love with differing cultures and came to understand that we are all human, no matter the language we speak.

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