Dive into the world of strategic marketing with our latest podcast episode featuring Branden Cobb, a seasoned marketing expert and fractional Chief Marketing Officer. Hosted by Carl J. Cox, this episode unveils effective strategies that help small to medium-sized enterprises (SMEs) not just survive but thrive.

In This Episode:

• Learn how Branden has helped SMEs scale and become profitable through targeted marketing strategies.

• Discover the nuances between working with large corporations and smaller businesses, and why tailored approaches are crucial.

• Get insights on how to effectively transition from outsourced to in-house marketing to boost profitability.

Why Listen? If you’re running a business, looking into marketing strategies, or curious about the challenges and solutions for SMEs in today’s Economy, this episode is packed with actionable advice and real-life examples.

💬 We’d Love to Hear from You! Join the conversation by leaving a review or comment on Apple Podcasts. Your feedback helps us bring more great content to you!

📲 Share & Subscribe: Enjoyed the episode? Share it with a friend who might benefit from Branden’s marketing insights, and don’t forget to subscribe to the Measure Success Podcast for more episodes like this one.

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Carl Cox CEO, Measure Success Podcast Host, Author Lost at CEO

Carl J. Cox is the CEO and founder of 40 Strategy Inc. Through his career, Carl has been an executive leader and board member with seven different organizations who have grown 2x to 7x with operations in four continents. Early in his career, he started at PricewaterhouseCoopers. He is a certified Gallup Coach for Clifton Strengths.

Carl J. Cox is author of Lost at CEO, An Entrepreneur’s Guide to Strategy, which reached #1 Amazon bestseller in 12 separate categories at launch in May 2023. He is the host of the Measure Success Podcast, where he talks with CEOs, authors, and extraordinary achievers about effective strategies that inspire success in business as well as their personal life. His company donates 10% of their client net revenues towards charitable organizations.

Carl has been married for over 25 years and they have four children. He coached over 20 winning seasons in youth football, basketball, and baseball. Today, Carl enjoys spending time with family and friends, traveling, reading books, and playing golf. He resides in North Plains, Oregon.