Here’s what you’ll learn about:

Defining Moments and Early Life (0:00)

• Host Drew asks Guest Andrew Deutsch to share defining moments that shaped his life and career.
• Andrew recounts his grandfather’s journey from sweeping floors to owning a large printing company, which inspired him to pursue Education.
• He initially struggled academically but turned things around, eventually earning a scholarship.
• Andrew became an exchange student in Sweden and later studied international business, despite a tough job market.

Early Career and Entrepreneurial Spirit (1:02)

• Andrew took a job at a nonprofit in Orlando, Florida, where he learned valuable sales skills.
• He decided to study psychology to enhance his resume and eventually worked as a therapist.
• Andrew also got involved with the exchange student program, which led to projects in various countries.
• In 1993, he moved to Brazil to work on a project related to the country’s economic reform, where he met his wife and started his business.

Life in Brazil and Business Growth (6:23)

• Andrew lived in Brazil for about 10 years, building his business and raising his family.
• He emphasizes the risk he took by moving to a foreign country and not speaking the language initially.
• His experience in Brazil included working with high-level executives and successfully completing projects.
• Andrew returned to the U.S. and continued his career in global trade, eventually working for a packaging company.

Career Transition and Personal Growth (8:15)

• Andrew worked for a packaging company, growing their international business significantly.
• He faced challenges with a difficult boss and decided to leave, losing 160 pounds and focusing on strategic business development.
• Andrew has since worked on multiple business turnarounds, leveraging his diverse experience.
• His career has spanned over 120 countries, and he emphasizes the importance of strategy over tactics.

Founding the Fangled Group (9:34)

• Andrew explains the origin of his company, initially called the Deutsch Group, but later changed to the Fangled Group.
• The name change was due to legal issues and a creative brainstorming session with a college friend.
• The Fangled Group focuses on disruptive Technology and strategy, with a name that encourages conversation and challenges perceptions.
• Andrew highlights the importance of having a unique and memorable company name.

Client Success Stories (11:26)

• Andrew shares examples of successful client projects without revealing specific details due to NDAs.
• He describes a woodworking product that needed a better market positioning strategy.
• Another client’s success was based on their exceptional customer service and personal touch, which differentiated them from competitors.
• These projects illustrate the value of understanding customer needs and building strategic marketing approaches.

Advice for Younger Self (16:50)

• Drew asks Andrew for advice he would give to his younger self.
• Andrew emphasizes the importance of enjoying life and living in the moment, referencing Warren Zevon’s advice to “enjoy every sandwich.”
• For young businessmen, he advises focusing on strategy rather than tactics, as strategy sets the foundation for success.
• Andrew stresses the importance of understanding the core strategy and how each tactical decision aligns with it.

Final Thoughts and Gratitude (20:36)

• Drew thanks Andrew for sharing his insights and experiences, acknowledging the value he has added to his life.
• Andrew expresses his appreciation and well-wishes for the audience.
• The conversation concludes with mutual gratitude and encouragement for personal and professional growth.

To learn more about Andrew’s mission, go to his LinkedIn profile at https://www.linkedin.com/in/andrew-deutsch-2445936/

or his website https://fangledtech.com/

Andrew’s Bio: Andrew Deutsch

Andrew Deutsch isn’t your average consultant. He’s a multilingual strategist who speaks the languages of business and psychology, having fueled business growth in over 100 countries.

His superpower? Seeing hidden opportunities and solutions others miss. He blends practical business smarts with insightful psychology to craft bold, innovative strategies for his clients at Fangled Group.

Fangled Group is your one-stop shop for strategic marketing and growth muscle. They offer a range of services, from fractional CMO leadership to in-depth M&A research, all the way to crafting killer branding and go-to-market strategies.

Ready to turn every touch into an advocate of your brand? Learn more at

fangledtech.com or catch Andrew on his podcast, The FangledCast.

About your host: I’m Drew Deraney, the proud father of three children. For most of my life I’ve been concerned with what people thought of me and how I was supposed to act. I learned not to be my authentic self and instead became a people pleaser, a man wearing a mask.

In a 9-month span a few years ago, I endured four faith-shaking life events that caused me to question my existence.

I became determined to find a better way to live. Through intense self-reflection and awareness, I realized that in order to be happy, I must adhere to my standards of honesty, integrity and truth and needed to break free from the belief system that was anchored in me for close to 50 years.

I found my purpose and my mission in life. I’ve now become the man I know I am meant to be. My mission is empowering men ready to make a change to do the same.

My men’s group and one-on-one Coaching provide a safe space for men to share, without judgement, and transform. My male clients learn to release their inner greatness and stop self-sabotage, the #1 roadblock keeping them from reaching their goals.

HOW TO CONNECT WITH COACH DREW:

Website: https://profitcompassion.com/

Email: drew@profitcompassion.com

Book a Coaching Discovery Call: https://link.mavericksystems.online/widget/bookings/netweaving/connect30

Pick up a copy of Drew’s book: https://amzn.to/40dsbyR

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Drew Deraney Mindset Mastery Coach (Life Coach with a Twist)

Drew Deraney now travels the world both to Live and Virtual Events showing mostly men the steps needed to strengthen self-identity and self-worth, to overcome self-limiting beliefs, and to build confidence while being authentic, maintaining boundaries and to transcend people pleasing skills to become the person they are destined to be. Drew challenges them to reach deep inside and make a lasting impact.

In a 9-month span, Drew experienced a grueling divorce, job loss, his son’s suicidal ideations, and his father’s death which devastated Drew emotionally, mentally, physically, and spiritually. It is a commonality for men to consider any challenge as a weakness as well as to show emotion and ask for help. While writing his book, Drew realized he was not the only man suffering in silence. With more clarity of purpose than ever, he began asking for help. Drew Deraney’s mission is to help especially men, release their inner greatness by showing vulnerability, keeping in integrity of their power, and making a great impact on the people in their lives both personally and professionally.

Drew Deraney was born in Brooklyn, NY and raised in Ho-Ho-Kus, NJ where he still lives to this day caring for his elderly mom and his 3 adult children Matthew, Nicholas, and Emma. Drew earned his B.A. in Psychology, M.A. in Applied Psychology, and two psychology research publications while at Fairfield University; a scholarship from the Healthcare Financial Management Association; and his M.B.A. in Health Care Administration from Baruch College / Mount Sinai School of Medicine in NY. His hospital career spanned 24 years where he was co-chair of the Leadership Institute, spoke at JD Power, was one of three leaders interviewed by The Commonwealth Fund, received his Communicating with Empathy Trainer certification and is a Certified Patient Experience Professional. Four years ago, Drew founded Profit Compassion LLC, an entity to coach and empower mostly men to create resiliency and authenticity as Chief Resilience Officer. Drew is the podcast host of ‘From Caving in to Crushing It’ and recently became a best-selling author with his book ‘I’ll Have What She’s Having’ - Memoir of a reformed People Pleaser.