Join host Ian Peterman as he taps into the transformative power of solar energy with Bruce Dietzen, the innovative mind behind modern sustainable projects such as the Hemp Car and DrawdownHemp. In this episode, Bruce shares his insights on using hemp and other high biomass feed crops to drive sustainable innovations across various industries. From biochar as a method for carbon sequestration to the potential of structural batteries in electric vehicles, this discussion explores the intersection of environmental Technology and practical applications that can lead to a greener future.

Notable Moments:

• 0:41 Hemp As A Solution To Climate Change. Its Potential To Avoid Carbon

• 04:10 Climate Change Solutions, Including Biochar, M Creek Building Products

• 8:44 Hemp Solution For Industries, Including Food, Building Materials

• 13:39 Flax Fibers For E-Bike Construction, Focusing On Durability And Range

• 19:02 Sustainable Materials And Farming Practices

• 23:14 Using Solar For Applications, Including Agriculture, Industry, And Buildings

• 28:15 Plants For Energy And Reducing Carbon Emissions

• 34:27 Potential For A More Eco-Friendly Transportation Industry

About Bruce Dietzen:

Bruce Dietzen is a pioneering environmentalist and entrepreneur, known for creating the modern-day Hemp Car featured on Jay Leno’s Garage. As the founder of DrawdownHemp, Bruce is dedicated to promoting sustainable practices through innovative uses of hemp and other materials, aiming to reduce carbon footprints across various sectors.

Learn more about Bruce Dietzen:

• https://www.linkedin.com/in/bruce-michael-dietzen-485b6717/ 

• https://www.facebook.com/jaylenosgarage/videos/1550641448301486 

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Hosted by: Ian Peterman

Creative Director: Sara Clark

Social Media: Jacqueline Sagun

Visit our website: https://www.petermanfirm.com/

We created this content so creative entrepreneurs like you can integrate social and environmental responsibility into your brand’s DNA through Conscious Design. Ian Peterman, a leading expert in Conscious Design, hosts the Conscious Design podcast and is the co-author of the book Conscious Design.

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Ian Peterman CEO

Ian Peterman is leading the way for conscious design thinking through his book, podcast, and public appearances. His methods for prioritizing restorative, sustainable, and inclusive values to build a legacy of positive impact for his client’s brands have offered an exciting and rewarding approach to the future of good business. The Peterman Design Firm specializes in developing and commercializing products and offers branding and marketing for the missions its clients create. Ian also builds teams and catalyzes growth via fractional COO and CMO services. Ian is passionate about green tech, space exploration, and creating meaningful connections through human-centered planet friendly brands. When he’s not teaching and implementing conscious design he enjoys family, food, and watching the night sky. To learn more about Ian and Conscious Design you can check out @Petermanfirm for the latest podcasts, projects, and events, or find the book on Amazon.