In this fun and engaging episode of “Aligned Entrepreneur Secrets,” host Traci Bermingham chats with William Gilchrist, a tech sales veteran with over 15 years of experience across North America, Europe, the Middle East, and Asia Pacific. Now the CEO of a consulting firm in Singapore, William shares his fascinating journey from Chicago to Asia and his innovative approach to sales.

William’s company, described as a “sales mercenary” organization, stands out by focusing on strategic systems, internal communication, and a rigorous hiring process. He emphasizes the importance of critical thinking and adaptability over traditional sales tactics. The episode is packed with personal stories, educational insights, and practical examples, making it a must-listen for anyone looking to excel in sales and business development.

To learn more about William’s work, click HERE and HERE.

Think you’d be a great guest on the show? Apply HERE.

Want to learn more about Traci Bermingham’s work at Goaldi? Check out her website at

https://www.goaldi.com/

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Traci Bermingham -

My expertise primarily caters to successful virtual business owners and their teams in the coaching, consulting, and business services space. These women entrepreneurs and their team members struggle with our “Bro Marketing” culture, where it’s “SELL! SELL! SELL! & HUSTLE! HUSTLE! HUSTLE!” They try to follow the “gurus” but end up building a business that keeps them stressed and miserable. They’re looking for a better way to do business. A way of doing business that’s in flow and alignment, that actually feels good AND gives you the time, financial freedom & impact that you've been searching for all along.