- Brand Clarity and why it matters with Suzanne Tulien Jeff Wickersham 25:08
On today’s podcast, I have special guest SUZANNE TULIEN, Brand Clarity Expert, Author, International Speaker
Like you; Suzanne, notices the variety of creative ways people are ‘branding’ themselves both consciously and unconsciously.
But, is a successful brand the result of powerful marketing? When the hype subsides, what keeps a good brand going strong? What is the real secret to consistent brand growth and advocacy?
With over two and a half decades of strategic communication, employee brand engagement, and internal brand development, Suzanne’s inside-out brand-building strategy creates the clarity and actions necessary for her clients to drive consistency, distinction, and advocacy long-term. Because her Brand DNA approach is radically different, she is paving the way companies and personal brands elevate their value position and actually reduce marketing costs while growing marketshare.
She co-founded The Global Institute for Inspiration in 2011 and helped create the ‘Most Inspiring Companies Report’. As an international speaker and certified trainer she thrives in front of live audiences and in virtual environments.
As author of The 6 Myths of Small Business Branding and co-author of Brand DNA; Uncover Your Organization’s Genetic Code to Competitive Advantage, also published in China and her newest book; Personal Brand Clarity, Identify, Define & Align to What You Want to Be Known For, she is helping to pave the transformational highway to grow by conscious, strategic design; not by DEFAULT!
So, get CONSCIOUS and be INSPIRED to GROW….
Today’s session is all about you! ..let’s welcome Suzanne Tulien!
FREE Personal Brand Kickstarter Toolkit – https://brandascension.com/kickstarter-tool-kit-for-brand-building/
Where to Find Suzanne: