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October 23rd, 2023

Ep #91: Paul Baron: Discovering the Fresh Approach to Selling: The New Rules You Need to Know

  1. Ep #91: Paul Baron: Discovering the Fresh Approach to Selling: The New Rules You Need to Know Beate Chelette 29:29

In this episode of the Business Growth Architect Show, we connect with Paul Baron who is the founder and CEO of the Wall Printer, a revolutionary vertical printing technology.  He explains the criteria he applied that made him choose this business over others. He emphasizes that he is product and technology agnostic, often taking equity positions and owning products in various companies. But this particular one, he had to own. Find out why in this episode.

 

Next we focus on what Paul calls the new rules of selling and how you can find, attract, and nurture customers and potential partnerships.

 

Paul shares his extensive experience of bringing products to market and how he forms strategic relationships, and drives revenue opportunities. 

 

Throughout the episode, we discuss leveraging new technologies and social media in marketing, and identifying market gaps to meet existing needs. We also highlight the importance of human interaction and building trust with customers, especially as most other businesses neglect these criteria in the digital age.

 

Overall, this episode provides valuable insights into the new rules of selling and how businesses can adapt to thrive in today’s competitive market. Paul Baron is an award winning Entrepreneur and his expertise and experience are remarkable. I enjoyed having him on the show.

 

Resources Mentioned:

Paul Baron: Website | LinkedIn | Instagram | Facebook | Youtube

Beate Chelette The Growth Architect

Beate Chelette is the Growth Architect® and Founder of The Women’s Code® ​and provides visionaries and leaders with proven strategies, blueprints and growth maps that provide clear steps to improve business systems, strengthen leadership skills and teams so that our clients and audiences can maximize profits and scale their impact.

Beate is known as a straight shooter and her ability to inspire, empower and overcome adversity. Her super skill is working with unique personalities and big thinkers and building executable systems.

A first-generation immigrant who found herself $135,000 in debt as a single parent Beate bootstrapped her passion for photography into a global business that licensed content into 79 countries. She exited in a multimillion-dollar deal when she sold the company to Bill Gates.

She is the Podcast host of The Business Growth Architect Show and listed amongst the “Top 100 Global Thought Leaders” by PeopleHum and “One of 50 Must Follow Women Entrepreneurs” by HuffPost.

Recent clients include Amazon, Reckitt (the maker of Lysol), Chevron, Merck, Johnson & Johnson, the Women’s Legislative Caucus of California Cal State University Dominguez Hills, Shelter Inc., Mental Health First Aid and thousands of small businesses.

Beate is the author of the #1 International Award-Winning Amazon Bestseller “Happy Woman Happy World – How to Go from Overwhelmed to Awesome”–a book that corporate trainer and best-selling author Brian Tracy calls “a handbook for every woman who wants health, success and a fulfilling career.”

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