Ep #91: Paul Baron: Discovering the Fresh Approach to Selling: The New Rules You Need to Know
- Ep #91: Paul Baron: Discovering the Fresh Approach to Selling: The New Rules You Need to Know Beate Chelette 29:29
In this episode of the Business Growth Architect Show, we connect with Paul Baron who is the founder and CEO of the Wall Printer, a revolutionary vertical printing technology. He explains the criteria he applied that made him choose this business over others. He emphasizes that he is product and technology agnostic, often taking equity positions and owning products in various companies. But this particular one, he had to own. Find out why in this episode.
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Next we focus on what Paul calls the new rules of selling and how you can find, attract, and nurture customers and potential partnerships.
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Paul shares his extensive experience of bringing products to market and how he forms strategic relationships, and drives revenue opportunities.Â
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Throughout the episode, we discuss leveraging new technologies and social media in marketing, and identifying market gaps to meet existing needs. We also highlight the importance of human interaction and building trust with customers, especially as most other businesses neglect these criteria in the digital age.
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Overall, this episode provides valuable insights into the new rules of selling and how businesses can adapt to thrive in today’s competitive market. Paul Baron is an award winning Entrepreneur and his expertise and experience are remarkable. I enjoyed having him on the show.
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Resources Mentioned:
Paul Baron: Website | LinkedIn | Instagram | Facebook | Youtube