In this episode of Beyond Coaching, Rob sits down with two guests who live at the intersection of faith, sport, and formation:
Matt Moberg – professional artist and chaplain for the Minnesota Timberwolves
Mike Jaderston – Dean of Campus Ministries at Friends University and third-generation coach’s kid.
The conversation starts with Matt’s unusual path to becoming an NBA chaplain and why he begins every chapel with the same line:
“Who you are is more important than what you do… even if what you do gets more attention than who you are.”
From there, the three dig into identity, loneliness, and the quiet cost of “making it” at the highest level. Matt talks about the hidden sadness he sees in NBA locker rooms, the pressure of short contracts, and the difference between coaches who see players as people versus assets. Mike pulls the lens back to the college context—how injuries, role changes, and Family expectations expose identity issues in student-athletes.
They explore what it takes to build environments of psychological safety and toughness at the same time:
holding everyone to the same standards (stars included)
pairing authenticity with real competence
creating clear “community rules” so athletes know they can fail and still belong, as long as they live inside the values.
The episode closes with practical formation habits: Matt’s AA rhythm and commitment to telling the truth, Mike’s yearly retreat tradition with trusted friends, and why coaches must own their mistakes without abandoning their responsibility to lead.
In this episode, we cover:
What an NBA chaplain actually does on game day
Why so many elite athletes feel lonely and disoriented at the “top”
The line Matt repeats to players every chapel
How coaches can build belonging in transient, transactional environments
Authenticity + competence as the non-negotiables for leading this generation
Psychological safety vs. “safe spaces” and why standards still matter
Why formation can’t be rushed—even in six-month windows
Practical habits that sustain coaches and chaplains over the long haul